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Hotel Management

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
PESTLE Analysis........................................................................................................................1
TASK 2............................................................................................................................................2
Importance of recruitment and selection.....................................................................................2
TASK 3............................................................................................................................................3
Factors affecting culture, equality and diversity.........................................................................3
TASK 4............................................................................................................................................4
Performance management method..............................................................................................4
TASK 5............................................................................................................................................5
Outline plan of the company.......................................................................................................5
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................8

INTRODUCTION
Hotel Management is the set of activities a hotel manager performs to run a hotel. The
report include how external environmental factors are affecting growth of hotel. The report also
include justification of importance of effective recruitment and selection for sustainability.
Further the report analysis and evaluate the factors that affect the culture, equality and diversity
of a hotel. The report cover the methods of performance management to maintained competitive
advantage. The report contain the outline line in which recommendation of issue is addressed
(Kopytova, 2016).
TASK 1
PESTLE Analysis
When a company start its business in a certain country. Entrepreneur has to take into
account whether the government policies, economic conditions, culture, belief and value of
citizens, technological aspects, legal framework and environmental landscape will create
challenges for business or help in business growth. For the purpose of critical assessment of
macro environment a tool name PESTLE analysis is utilize. PESTLE assess the major external
factors such as political, economical, social, technological, legal and environment of the country.
PESTLE Analysis of Hotel International is given below:-
Political Factors: The digital economy act enforce by government as an effort to
discourage violations of copyright laws through public network is create a debate among hotel
manager regarding installation free Wi-Fi in hotel for tourist. New immigration policies imposed
by coalition government create difficulty in acquiring qualified employees for hotel management
(Taylor, 2018).
Economical Factors: As value of pound sterling is decreasing therefore many foreign
tourist are arriving in the country and also they are spending more than earlier. This is great
opportunities for the hotel industry. Vat increment by coalition government posed a serious
threat for hotel industry. Vat is increased by government to cope up with budget deficit. It will
reduce the disposable income of the citizens. It discourage domestic and foreign tourist in
spending money during the tour. Company is required to decrease its price to attract more
customers.
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