Legal Analysis of Space X Pty Ltd's Marketing Practices (CAI-204)

This report provides a comprehensive legal analysis of Space X Pty Ltd, focusing on its marketing practices concerning the Crew Dragon spacecraft and commercial space flights. The analysis begins by examining the intellectual property rights associated with the Crew Dragon, including patents and trademarks, and discusses whether Space X can legally replicate it. It then explores any rights of confidentiality arising from the creation of the Crew Dragon. The core of the report assesses whether Space X's advertising materials and promotional methods, particularly the claims of 100% safety and the offer of a free ticket, breach the Consumer Law Act 2010, specifically addressing issues of false or misleading representations and unfair practices. The report concludes that the advertising may violate consumer law, offering insights into the legal implications of Space X's marketing strategies.