Your report will apply ONE theoretical framework used in the study of organizational culture to conduct an analysis of an organization’s culture.Focus of the essay:Discuss how 3M creates innovative corporate cultureOrganisation chosen: 3M http://www.3m.com/QUESTION 1. A brief background to the organization and its environment (10 marks)- Word limit: 300 words1. When and how did 3M started? (A bit of the background history of 3M)2. What was the mission and vision for innovation? 2. What were the failures in 3M for innovation?3. From the innovation failures of 3M, What did 3M ADOPT (new technique, new innovation ideas)? 4. Now how is 3M performing?
QUESTION 2An Introduction to the focus of the report (the practice, issue, event or sub-unit) (NOTE: WITHIN THIS SECTION YOU MUST INCLUDE A SENTENCE STATING YOUR FOCUS CLEARLY AND SIMPLY) (10 marks)-300 WORDS LIMITIN THIS POINT ALWAYS FOCUS ON INNOVATION ALL TIMES!-STATE WHAT IS MY FOCUS IN THE FIRST SENTENCE. MY FOCUS IS ON INNOVATION. -DIFFERENT TYPE OF ACTIVITES WHICH 3M DID TO BRING IN INNOVATION-WHAT WERE THE TYPE OF ACTIVTIES DONE-FROM THE INNOVATION, WHAT IS THE GROWTH OF THE COMPANY (SHOWS CHARTS AND STATE THE SOURCE)-WHAT TYPE OF AWARDS DID THEY RECEIVE FOR INNOVATIONS-WAS 3M TOP IN ITS INDUSTRY?-WHO IS 3M COMPETITOR AND WHY DID 3M OUTSTAND ITS COMPETITOR IN INNOVATIONS?-SHOW CHARTS OF GROWTH
QUESTION 3A brief argument which explains/justifies why you have chosen a particular theoretical framework instead of 1 other alternative that you considered but have rejected (10 marks) - 500 WORDS LIMIT (ALWAYS TALK ABOUT INNOVATION ALL THE TIME)WRITE ABOUT HOFSTEDE CULTURAL DIMENSION 1. POWER DISTANCE2. UNCERTAINTY AVOIDANCE3. INDIVIDUALISM VERSUS COLLECTIVISM4. MASCULINITY-FEMINITY5. LONG TERM ORIENTATION/CONFUCIAN DYNAMISM
PUT PHOTO IN THE ASSIGNMENT.WRITE ABOUT SHEIN’S CULTURAL MODEL. 1. ARTIFACTS 2. VALUES AND BELIEFS 3. BASIC ASSUMPTION.
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