Report on Accommodation Services: Ownership, Grading, and Reviews

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This report provides a comprehensive overview of accommodation services within the hospitality industry. It begins by defining accommodation and identifying various market segments, including world-class, mid-range, and limited-service options. The report then delves into different forms of ownership available, such as franchise models, leased properties, private ownership, and managed hotels, highlighting the advantages and disadvantages of each. Furthermore, it discusses the crucial roles of grading systems, classification systems, and online review sites in the decision-making process for room bookings and overall accommodation choices, emphasizing their influence on consumer behavior and revenue generation. The report concludes with a list of relevant references to support the analysis.
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Managing accommodation
services
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P1 Identify the scale and size of the accommodation
services found within the hospitality industry
Hospitality industry is expanded into wide area. It consists of many other industries in it
such as tourism, hotel, etc. thus, there are various accommodation services which is found
within it. The size and scale of those services vary from one another. So, it is as follows
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CONT..
Definition- Accommodation focuses to a room, lodging, building that provides shelter for
an individual in order to live, stay and sleep.
There are several types of spaces that are classify as accommodation as within the
hospitality industry term can be used for a room at a hospitality firm such as resort, hotel,
motel, hostel and many more. Within the simplest form accommodation is considered as
the act of something or someone.
The most commonly used market segments that are identifiable group of consumes
alongside similar requirements for products as well as services are as given below.
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CONT..
World- Class service- These are known as luxury hotels as they are the one that target
executives of top business, high ranking political figures, entertainment celebrities as well
as wealthy clients as their primary markets. They also give upscale lounges, restaurant,
valet, concierge services as well as also gives dining facilities.
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CONT..
Mid Range Service
Mid Range service which is also known as 3 to 4 star hotel service appeals to be ones of
the largest segment regarding the people who are travelers. Such type of hotel unable to
gives elaborate services as well as has enough staffing. They also gives food and beverage
service, Uniformed services, within room entertainment and several other facilities.
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Limited service- These are the types of hotels that provide clean, safe, inexpensive , safe
rooms as well as meet the basic requirements of guests. Such hotels appeal primary to
budget minded travelers who needs a room with minimum amenities and services needed
for a comfortable stay, without paying unnecessary cost for the expensive services
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P2 Describe the several forms of ownership
available to accommodation services
It has been analysed that along with scale and size of hospitality industry there is also
different form of ownership in it. But it depends on structure by which hotel runs and
operate. Basically, it is found that forms of ownership are managed franchise, leased and
private owned and operated.
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Franchise model- it is a type of model in which for getting ownership it requires to pay a
fee for using of logo, brand name, etc. The advantage of this is that hotel owner depends
on brand name for business. Thus, any damage on hotel reputation will led to suffer on
owner profit as well. The franchise is limited to specific territory. But the services provided
are of high class and standard.
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Leased- it is an ownership in which private owner gives leases to a person or chain. Thus,
the lessee is responsible for all finance of hotel. There is an agreement done for a particular
time period. It consists if high risk as revenue received is low as expenses are high.
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Private – In this type owner is having freedom to take any risk. Also, all decisions are
taken by owner. The advantage is that owner is responsible for all profits. It requires a lot
of advertising to promote products and services.
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Managed hotels- This is a new trend of ownership in which an existing privately owned
hotel partners with a recognized brand name or smaller, more experienced hotel. The hotel
continues to be privately owned, but the managing hotel takes over daily operations of the
business and quite frequently lends its brand name as well. The managing hotel charges
royalties based on total revenues.
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P3 Discuss the role that, grading, classifications systems and
online review sites
It is stated as vital within decision-making such as role of grading, online review sites and
classification as it aids within the process of booking of room as well as accommodation
for Berkeley hotel. The grading system highly influence the booking system of hospitality
industry and also where the system will be relied upon several operations.
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CONT..
It also aids within knowing with several information that will leads with decision-making
process as it is stated as the room booking process within Berkeley that can be motivated
with grading, online review and classification that it will leads previous consumers being
involved with experience to be shared to the world as per potential consumers are able to
find out information in order to select hotels that have the best quality.
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CONT..
Classification role also leads with
focusing on of customer's perspective
on accommodation providers. It aids in
easy understanding on the end of
customers so that they pick to stay
within hotel that will enhance the sales
revenue.
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REFERENCES
Dal Santo, S., 2019. How Cultural Diversity in the Orlando MSA Impact Accommodation
and Food Services Businesses Marketing Processes (Doctoral dissertation, University of
Phoenix).
Katsoni, V., 2019. Sharing economy perspectives in the tourism accommodation sector.
In Mediterranean Cities and Island Communities (pp. 283-297). Springer, Cham.
Kuhzady, S., Seyfi, S. and Béal, L., 2020. Peer-to-peer (P2P) accommodation in the
sharing economy: a review. Current Issues in Tourism, pp.1-16.
Lee, Y.J.A., Jang, S. and Kim, J., 2020. Tourism clusters and peer-to-peer
accommodation. Annals of Tourism Research, 83, p.102960.
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THANK YOU
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