Report on Managing Accommodation Services at Hotel Royal Lancaster

This report provides an overview of managing accommodation services within the hospitality industry, focusing on the Hotel Royal Lancaster London. It discusses the hospitality industry's role in attracting customers and increasing profitability, differentiating between commercial and non-commercial businesses in the accommodation sector. The report also explores various forms of ownership, including independent hotels, franchises, and management contracts, and their impact on business operations. Furthermore, it highlights the importance of grading and classification systems, as well as online review sites, in the decision-making process for consumers. The report concludes that the hospitality industry encompasses various functions to lead the market effectively, with hotels providing a wide range of services to enhance customer satisfaction and drive growth.

MANAGING ACCOMMODATION
SERVICES
HOTEL ROYAL LANCASTER LONDON

TABLE OF CONTENT
 Introduction
 Hospitality industry
 Commercial and non-commercial businesses in the accommodation
sector.
 Different forms of ownership in accommodation sector
 Role of grading, classifications systems and online review sites in the
process of decision making
 Conclusion
 References

Introduction
 Hospitality industry refers to the
services' industry which includes
various sector within the organisation.
 For instance food and beverages, living
accommodations, event, housekeeping
other our and tourism services.
 It is one of the largest leading industry
in the united kingdom

Hospitality Industry
 Hospitality industry is the leading organisation which attract large numbers
of the costumer in order to increase the performance as well as profitability.

Commercial and non-
commercial Businesses in the
accommodation sector.
 Commercial sector
 The commercial sector refers to the
services which are offered to the
consumers such as food, drinks and
accommodation in order to generate high
profit in the marketplace to lead the
market in effective as well as efficient
manner.
 The hotels are the main element of the
accommodation sector which generate
high profit.

CONT…..
 Non commercial
 Non-commercial sectors are those which
provide the services to the consumer
without the motive of earning huge profit.
 The aim of this sector is to deliver the
charity and help out the customer in
effective style.
 Student shelters, community shelter some
examples of the non-commercial sector
business

DIFFERENT FORMS OF OWNERSHIP IN ACCOMMODATION SECTOR
 The ownerships of the hospitality industry is bifurcated into different
forms of ownership which are independent, franchises and management
contract
 Independent hotels: the independent hotels are the one which is own
and operated by the individual person.
 Franchises hotels: in this form of the ownership the franchisors allow
other person or the organisation to use the brand value and the logo of
the organisation in order to gain the profit as well as acquire the value in
the marketplace.
 Management contract: it refers to the ownership in which the owner of
the property built the agreement with the management company to
mange the business in appreciating way that increase the value of the
company in the marketplace.

ROLE OF GRADING, CLASSIFICATIONS SYSTEMS
AND ONLINE REVIEW SITES IN THE PROCESS OF
DECISION MAKING
 The grading play essential role in booking the organization in effective as
well as efficient manner.
 The hotel grading satisfy the customers by providing services as per the
taste and preferences of the consumers.

CONT….
 Along wit that the online reviews allow
the consumer to determine the positioning
of the hotels along with the benefits of the
organisation.
 For identifying and delivering the review
the visitors use different online sites such
as app store, Facebook, Instagram,
google, chrome , trip advisor, expedia,
Walmart way-fair and zomato, Pinterest,
trivago, booking.com twitter etc.

CONCLUSION
 From the above report it will be concluded that the hospitality include
various function within the organisation in or to lead the market in an
appropriate style.
 The hotels provide wide range of the services to the customer for
increasing the satisfaction and scale of the growth

REFERENCES
 Eissner, s. and gannon, j., 2018. Experiences of mentoring in the
uk hospitality sector. Journal Of human resources in hospitality &
tourism, 17(3), pp.296-313.
 Lu, l. and tabari, s., 2019. Impact of airbnb on customers'
behavior in the uk hotel industry. Tourism Analysis, 24(1), pp.13-
26.