Eagle Academy: Leadership and Management Assignment (BSBMGT605)

This assignment explores key aspects of leadership and management within the context of the Advanced Diploma of Leadership and Management (BSBMGT605) at the Eagle Academy. The document addresses business ethics, various leadership styles (autocratic, bureaucratic, charismatic, democratic, servant, transformational, laissez-faire), and the impact of legislation on leadership. It analyzes the mission, purpose, values, objectives, plans, and strategies of Bounce Fitness, a simulated business, and examines the stages involved in successful change management. Furthermore, the assignment requires an analysis of Bounce Fitness's strategic and business planning documents to assess their consistency with the company's strategic direction and leadership clarity. The document provides detailed answers to short-answer questions, demonstrating senior leadership behavior and professional competence.

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Advanced Diploma of Leadership and Management
BSBMGT605
Provide leadership across the organisation
Student Name:
Your Trainer: Choose an item.
Your Campus: Choose an item.
Date: Click or tap to enter a date.
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Plagiarism is not tolerated at the Eagle Academy. All written work needs to be your own and must not be copied
from any source including but not limited to: books, magazines, the Internet and other students. Information
gathered from other sources needs to be referenced appropriately. Students need to read and sign the following:
I declare that all of the work in this booklet is my own and has not been copied from any other source.
Signed: Date
:
If you require an alternative method of assessment, or wish to provide other evidence of competence for any
component of the course, see your trainer to have this arranged.
NOTE: this may affect the terms of your visa.
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The following Assessment Tasks must be completed by you to enable you to demonstrate these skills.
These must be conducted using the case studies provided and the simulated business Bounce Fitness.
The documents you will require, if you are using the simulated business Bounce Fitness, can be found on the Bounce
Fitness website:
• Infrastructure tab / Bounce Fitness Strategic and Business Planning Documents Folder
• People tab / Hierarchal Structure
• People tab / Job descriptions Folder
• Policies / Human Resources Folder
• Procedures / Human Resources Folder
• Documents / Human Resources Folder / Surveys Folder / Leadership Surveys
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Task 1 Theory: Short answer questions
1. This task requires you to demonstrate senior leadership behaviour and personal and professional
competence. Business ethics are also addressed in this unit.
To enable you to do this, you must answer the following questions
1a Explain what business ethics means and how it applies to leadership.
Answer Business ethics refers to a professional form of moral guidelines, which should be maintained when
ethical crisis occurs within a business organisation. Ethics are part of individual characters, company
norms and legal code of a certain country1. While conducting business, professionals should maintain
and make others follow all the rules and moral values both in personal and professional space. These
moral principles help to establish a decent relationship with company stakeholders.
The concept of leadership can be stretched much more than merely concentrating on production and
profit of a certain organisation. Leaders who comply with business ethics and have a sense of respect
for such moral values are considered as ethical behaviour. Application of ethics can be found in
individual style of managing various departments and leading them towards organizational goal. A
leader must follow personal moral values or principles directed by the organisation to influence other
employees to do the same for establishing a healthy culture and environment. Following an ethical
guideline is necessary for a leader as well as employees to provide the organisation a recognised brand
value and the stakeholders a decent experience while dealing with the company.
1b Outline the different types of leadership styles and how these relate to supporting an organisation’s
mission, objectives and values.
Answer There are several leadership styles, which are followed by business managers to drive the employees
towards the organizational objectives. Those styles have been described briefly in this section2.
i. Autocratic leadership is when a leader possess extreme level of power over team members or
the departments working under his/her supervision. In this case, team members are provided
with less or no opportunity to share their opinion or suggestion in the process of taking
decision for organisational purpose. Most of the time autocratic leaders are being criticized for
being too bossy and members do not like to be treated in this way. The purposes and benefits
of working in a team are lost under such management. It may be effective if the leader is
supervising unskilled workers.
ii. Bureaucratic leaders are very particular about following the theoretical framework and
supervise with strict instruction of following the exact procedure. Leaders follow this style
when high probability of risks are involved with the business. Suppose, high amount of capital
1 Floyd, Larry A., et al. "Ethical outcomes and business ethics: Toward improving business ethics education." Journal of business
ethics 117.4 (2013): 753-776.
2 Giltinane, Charlotte Louise. "Leadership styles and theories." Nursing Standard 27.41 (2013).
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has been invested or machinery which require high maintenance, is being used in those cases
considering the safety risks leaders feel to play safe applying this style. However, in the case of
some unpredictable circumstances the style may fail to response according to the changed
environment.
iii. Charismatic leadership is when a leader is energetic enough to motivate his/her team with high
potion of enthusiasm to attain the common goal of certain business organisation. There is a
tendency among these leaders to depend on own capacities than on the team members
competence. As a result, the organisation may suffer if the leader has to leave or company is
not capable of replacing with someone eligible. Therefore, organisation demands a great sense
of responsibility and commitment from a leader like this.
iv. Although in democratic practice of the leadership, leader is the one who takes the final
decision, yet he/she invites every team member to share his or her views while deciding
something important regarding business. This style works better when the quality of the work
is more important than the productivity.
v. At times, people tend to confuse servant leadership with democratic style of leadership as
entire team can participate in the process of decision-making. However, they are not formally
recognised in general. They simply lead the team based on a simple virtue according to the
requirement of the team members.
vi. The form of transformational leadership is considered as the style of a true leader. Leader who
inspires the teams and departments with a common vision of bright future, spends most of the
time in communicating and understanding the requirements and possess an enthusiastic
approach are considered as transformational3. It can be said, although, leaders focus on
routine jobs yet are efficient to response against unpredictable managerial crisis.
vii. Laissez-Faire is a French term, which means ‘leave it be’. This kind of leaders follow a casual
attitude and depends on team members’ sense of responsibility to get the work done4.
3 Van der Voet, Joris. "The effectiveness and specificity of change management in a public organization: Transformational
leadership and a bureaucratic organizational structure." European Management Journal 32.3 (2014): 373-382.
4 Furtner, Marco R., Urs Baldegger, and John F. Rauthmann. "Leading yourself and leading others: Linking self-leadership to
transformational, transactional, and laissez-faire leadership." European Journal of Work and Organizational Psychology 22.4
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Although, the leader maintains regular supervision and communication with the members to
be updated with the progress. However, this style can be applicable if the members are
extremely efficient.
It has been observed by discussing all the possible styles of leadership that whichever is the style
might be, each style is concerned with maintaining organisational production and ethics. The
purpose of efficient leadership is to accomplish the organisational goal by motivating and
developing human resource, which will be beneficial for both the business and the employees’
individual profile.
1c Explain the impact of legislation on providing leadership in an organisation.
Answer Business environment is changing rapidly due to the contemporary advancement of technology and
changes in legislation. New restrictions and regulations are compelling the industries to rethink and
reshape the traditional procedure to maintain a sustainable growth. As a business leader, it can be
difficult to cope with the changing nature of the scenario and simultaneously, providing the
organisation the satisfaction of success. It is more difficult to adjust with transformed legislation than
adjusting with changing variable of market5.
 Leaders should understand that legal amendments are done not only for providing safety to
the customers and organisations but also well-being of all citizens. Despite putting up
resistance towards modified legislation, leaders can start working under new regulations to
save both the monetary resource and time of organisation.
 Effective communication between leaders and team members is necessary in order to make
them aware about new legislative policies of executing regular jobs.
 It takes time to understand legal changes even for the leaders. Therefore, leaders should
consult with right partners who can guide them and make them understand the policies to
apply under such circumstances.
 It is responsibility of business leaders to understand and guide the company, educate the
employees to achieve the competitive edge by surviving the newly applied financial and legal
(2013): 436-449.
5 Hung, Shih-Chang, and Min-Fen Tu. "Is small actually big? The chaos of technological change." Research Policy 43.7 (2014):
1227-1238.
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guideline.
1d What is Bounce Fitness’ mission, purpose and values?
Answer The central mission of this organisation is to deliver quality training in a unique way to promote the
idea of being fit and healthy within society. The company considers creative collaboration of the
employees in order to implement comprehensive courses. The purpose of opening this service sector is
integrated to wellbeing of the society with values of maintaining a relationship of trust with the
stakeholders by not being dishonest and practice unethical business operation.
1e What are Bounce Fitness’ objectives, plans and strategies?
Answer With the objective of promoting health benefits within the society, Bounce fitness plans to provide
their customers with a heath care cost management course, which will indirectly improve employee
productivity and reduce entire business operating costs. Therefore, according to market needs their
strategies are as follows.
 The marketing objective is to generate around 10% annual profit, increasing market
penetration in every three months.
 Build the company profile as a long term, result oriented fitness solution provider.
 Lower the overall operation cost along with customer acquisition cost by 3 to 4%
approximately.
Therefore, their strategy will be to publish advertisement in both the print and television media to
make their company profile visible from all directions and the company website will be structured
enough with every possible information about product and service. Besides, social media can also play
an important role in market positioning. HR department should be presentable enough to recruit
skilled employees to carry out the tasks with extreme professionalism.
1f What are the various stages in a successful change management process?
Answer A successful change management process includes almost eight steps to introduce new managerial
guideline6. At first, it is essential to identify the areas of improvement first. Stakeholders should be
aware of entire business process. After that, managers should sketch the process of change setting
multiple levels. The company should provide adequate resources and practice of conveying true
progress report to the authority in order to measure the procedure of change. The practice of two-way
communication plays a crucial role among the managers and employees during this period. In order to
make a change a strict supervision on resistance and cost risk is necessary. The entire model of change
management should be revised maintaining a periodic gap to make it sustainable.
1g Examine the strategic and business planning documents of Bounce Fitness. Discuss if they are
consistent with the strategic direction and if they provide clear leadership and direction for Bounce
Fitness itself.
6 Langley, A. N. N., et al. "Process studies of change in organization and management: Unveiling temporality, activity, and
flow." Academy of management journal 56.1 (2013): 1-13.
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Answer Bounce fitness follows a strategy of providing health solutions in the areas of Melbourne and Brisbane
lowering the cost and maintaining a high rate of productivity at the same time. As human resource is
considered as one of the major variables in maintaining the right direction of business, therefore
strategic planning requires managing them as well from the perspective of a leader. Leaders are
expected manage human resource strategically, which involves identification of skilled workforce for
current and future organizational goals. Leaders are responsible for providing them with benefits,
development training and safety. Directly it influences the productivity of the organisation in a positive
way complying with the business plan. Various strategic approaches help to meet the goals combating
the ongoing challenges.
1h Discuss whether Bounce Fitness’ job descriptions clearly state the links between the responsibilities of
roles and the organisational objectives, values and standards
.
Answer Bounce fitness requires skills and adequate knowledge among employees as this determines high
productivity and better standard of service provided by the organisation. Allocation of responsibility to
the eligible worker by a leader defines a lot about the outcome. According to the requirement of
services, employees are bound to work as company provides customized services. Accomplishing the
agreements on the values assists to meet with organizational objectives and regular targets. The
central areas of revision in terms of achieving organizational objectives and standards are database of
human resource, analysing job profile and performance and diversity among them. A leader needs to
possess a contemporary approach while managing HR to develop a better culture in Bonus Fitness.
1I Discuss whether the terminology used in the job descriptions builds commitment to Bounce Fitness
Answer The most used terminology used in fitness industry is trainer and personal trainer. The role of trainer is
to guide the clients with required exercises and diet chart. As the organisation promises to provide
customized service to every customer, therefore the concept of personal trainer exists. Serving them
solutions according to individual requirements can be considered as maintenance of commitment.
1J How would you go about building trust, confidence and respect amongst your team? Discuss role
modelling, effective communication and consultation, giving examples and discussing the purpose,
usefulness and intention of each.
Answer In order to build a relationship of trust, respect and confidence it will be appropriate if the leader
follows transformational leadership style. A transformational leader works according to the needs of
the employees and organisation as well as spends most of the time communicating with them in order
to understand the requirements. Charismatic leadership style can be followed in order to build image
as a role model. Constant communication and consulting with the employees before taking decisions
are important as far as creative collaboration of every team member is concerned. Accomplishment of
organizational purpose depends on the attitude of leaders and his/her of operating a team.
1k How would you go about implementing improvements to Bounce Fitness’ organisational culture or you
own organisation’s culture?
Answer In order to implement improvements a framework of define/align/manage will be helpful. The ‘define’
stage involves evaluation of practicing culture and performance of a certain organisation. In this case,
Bounce fitness can do that which will enable them to find out the areas where improvement is needed.
According to that, leaders should clarify organizational vision, values and expected behavioural norms
from the members. The next stage is ‘align’ which demands to clarify strategic priorities and along with
that educate the employees about their job role, which supports the priorities distinctly. In this stage,
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leaders should engage themselves in strict measurements of desired outcomes. Besides, managing
regular communication and motivating the team towards strategic priorities are some implementations
of improving the organisational culture, which are relevant in the case of Bounce Fitness as well.
1l How could the global environment and new technology impact on work activities in the Bounce Fitness
Centres?
Answer Like other industries, fitness industry is going through certain changes due to technological
innovations. People tend to distract themselves while exercising, running or lifting. However, use of
virtual reality devices while exercising is entirely non-traditional. Sometimes it is confusing for the
customers when they receive different suggestions from different trainers. Therefore, the organisation
is looking for optimal workouts as per the report of DNA test of individuals. It is a fashion trend among
the young generation to wear gadgets, which measures lost calories in sessions of workout. There can
be pages of Bounce Fitness on Facebook, Instagram and YouTube, which are dedicated to fitness videos
and instructions. Organisation can introduce 3D scanning to understand ideal body composition of
every customer looking for fitness solution.
1m How would you ensure that your actions let others know that you are flexible and adaptable to
change?
Answer In order to remain competitive, an organisation should response against the changes happening within
business industry. The mystery behind a sustainable business practice is to adapt and be flexible. By
adapting recent technologically advanced services, the company has made a safe space within the
industry. This gesture can be considered as an example of the company’s flexibility or capability of
adapting change according to the market trend. Thinking in a creative way can be helpful to see the
goals from a different dimension yet such new ideas carry several risks. Still, the organisation should
maintain a practice of consistent experiment to evolve from the traditional way of executing business
operation. According to the market trend and changing preferences of the consumers if Bounce Fitness
can shift their priorities then it can present themselves as flexible and adaptable to change.
1N When a decision has to be made, how would you ensure that you had the best ideas and included the
needs of all relevant groups and individuals?
Answer While deciding something important for the organisation, identification of the issue is the most crucial
thing to do. Before deciding, leaders should evaluate the decisions in terms of effectiveness. Then he
has to choose between probable decisions and compare them on the basis of best possible outcome.
Best alternative will provide the organisation a desired result after the implementation of the decision.
Best alternative will cover both the interest of organization and all relevant groups or individual dealing
with them.
1o How important are risk management plans and timeframes for decision making?
Answer Timeframes are always important in the case of managing business operations and in case of not
maintaining that the actions lose their relevance7. As mentioned before, the process of risk
management involves methodical identification of risks regarding the business practice, probability of
risk occurrence, tools to handle unpredictable situations, and monitoring the positive approach
throughout. These processes are applied in order to deliver desired results as assumed in the business
7 Trianni, Andrea, Enrico Cagno, and Stefano Farné. "Barriers, drivers and decision-making process for industrial energy
efficiency: A broad study among manufacturing small and medium-sized enterprises." Applied Energy 162 (2016): 1537-1551.
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plan and helps to mitigate the problems with proper planning and skills.
1p How would you ensure that Bounce Fitness is represented positively in the media and community?
Answer A good content coupled with authentic information can ensure Bonus Fitness to provide with a positive
image in front of media and social community. Communities over social networks are considered best
audience to observe and react on the products and service. Posts on Instagram, Facebook and fitness
videos can be made on YouTube on behalf of the organisation. Social media managers can lead a team
dedicated to establish the social image by posing and solving consistent queries of the social
community over chat, email and comments.
1q When assigning work to the team, what would you take into consideration?
Answer The first thing is to consider priority, if getting the job done is the matter of highset priority then
leaders should allocate the work to someone available at that point of time. The next thing is allocation
of work considering the employee skills yet it depends on the person’s availability as well. However, if
the person is not free to do the work then leaders should opt for alternatives. A person’s interest to do
the kind of job is taken under consideration as well. Leaders also focus on periodical development of
the workforce in order to make them capable enough to execute various duties with efficiency.
1r How and for what purposes would you delegate?
Answer Delegating works between the employees is better to take pressure alone. It increases the quality of
the work and saves time as well. Delegating the responsibilities, improves leadership skills as the
person has to take less stress and it helps to plan for the future with a clam mind8. Delegation of work
responsibility decreases the gap between the hierarchical structures. Hence, communication becomes
easy. Shared responsibilities among the employees let them to enjoy collective success. It encourages
creative collaboration of all the team members.
1s How would you create and maintain a positive environment?
Answer At the time of communicating with individuals or team members, leaders should make a caring
approach, which motivates employees to the fullest. Personal face-to-face communication can improve
the relationship between them, which will indirectly help to improve the quality of production.
Employees need appreciation for their good work it helps employees to feel more engaged with their
job profile. Considering everyone’s ides before taking any important decision and trusting the members
with the tasks are helpful to create a healthy atmosphere within the organisation. Although,
production is the top most priority still it have to be kept in mind that at the end of the day, resources
are not mechanical devices. Occasional arrangement of fun activities managing the work pressure, will
be encouraging for the members and a friendly approach while dealing with colleagues makes the work
process easier.
1t How would you encourage teams and individuals to develop innovative approaches to the
performance of work?
8 Fayyazi, Marjan, and Farshad Aslani. "The impact of work-life balance on employees’ job satisfaction and turnover intention;
the moderating role of continuance commitment." International Letters of Social and Humanistic Sciences 51 (2015): 33-41.
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Answer Incentives can help employees to feel more engaged with their job and innovate new ideas to get the
job done within less time than it should take. Active participation of the team members will initiate
ideas that are more creative and improve the skills of employees to prevent the potential crisis. This is
nothing but encouraging brainstorming to make it a part of the organizational practice. Encouraging
employees and providing them with adequate training is important for the quality production. Frame
effective strategies of doing works and leaders should make sure employees can be recognised by their
efficiency.
1u How would you model ethical conduct in all areas of your work and encourage others to act in a similar
way at work?
Answer Positive ethical conduct in the workplace is indication of organisations’ moral standard and it helps to
establish a respectable image in front of the society and stakeholders. The model of ethical conduct in
professional space is a set of principles combined of legal and organizational responsibilities. Every
employee and leaders should comply with those norms and zero tolerance is applicable if someone
violates the law. It is a proven fact that if leaders do their job in an ethical way, automatically it
motivates the employees to do the same. Still, taking individual’s moral approach under consideration
it cannot be predicted that strongly. However, every employee should understand the importance of
maintaining ethical conduct as it upholds company values, protects resources of the organization and
help the organisation to maintain a sustainable position in the competitive market.
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Task 2 Case studies
2 This task allows Learners to demonstrate their communication skills, problem- solving skills, use of
leadership styles in negotiating and discussion and their competence in leading others when not
formally appointed as the leader.
You will be divided into small groups to discuss and come to some consensus.
There is no definite ‘right’ or ‘wrong’ answers, as is true of many leadership decisions
.
Learners must then use the information they have gleaned from the discussion to answer the questions
following each case study
2a Case study 1. Building a team
Steve Brinkley is General Manager Finance for Bounce Fitness. Steve is responsible for all the
building maintenance and physical systems in the Centres. He has a number of objectives to accomplish
the assigned workload. He has budgets, maintenance, and purchases, expenses and payroll. The
workload for maintenance has increased in the last year as the Centres age and new equipment is
available that could attract more clients. Steve discussed hiring additional staff with the CEO, but the
budget did not allow for it. It became apparent that Steve needed to find more creative ways to better
utilise his current resources in order to get more accomplished.
Steve had observed that the Centres were not working together well, or even at all, in some cases. At
one Centre, funding was used at the discretion of the Centre Manager to buy unauthorised equipment.
This same manager also failed to reward and recognise his team as intended by Bounce Fitness.
When another Centre found out about the new equipment bought by this Centre, they then lobbied
Steve for the same equipment – even though the expenditure had not been included in the capital
expenditure forecast of the budget.
Centre Managers seemed to think only about maximising the output of their own Centre with little
regard to the impact on other Centres, their own team motivation and the long-term impact on the
reputation and function of Bounce Fitness
What could Steve do to better coordinate purchasing by the Centres and make better use of the
resources so that the team recognition continued and capital expenditure was kept within budget?
Answe
r
The first step would be to arrange a development programme for the managers where company policies
will be revised and managers will be allocating with individual targets. Recognizing the target as priority
managers will motivate employees to give more production. Applying these way team members can be
recognized and rewarded as well. In order to solve the issues of co-ordination between different
branches Steve needs to launch ERM software where he can keep a track of every branch’s requirement
sitting in one place. Applying this method, he can reduce the need of extra workforce. For a long span of
time, the company has been setting the budget first and checking the requirements after that. However,
Steve can check the requirement first before setting the budget.
2b Case study 2. Interpersonal skills
Marion Stevens is the Administrative Assistant for the Executive Team in the Head Office of Bounce
Fitness. Marion is an efficient ‘superstar ’. She has the practical skills to juggle and successfully complete
several tasks in less than expected time and to a very high standard.
She was so good, in fact, that she was promoted to department manager in her previous
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