Agware Company Analysis: Porter's Five Forces and Technology

This report provides a comprehensive analysis of Agware, Inc., an agricultural software company. It begins with an overview of Agware's operations, including its UAAR trademark, software offerings (Datalog and Clickforms), and its goal to provide efficient tools for agricultural appraisals. The report then applies Porter's Five Forces analysis to assess the competitive landscape, evaluating the intensity of competitive rivalry, customer bargaining power, supplier bargaining power, the threat of substitutes, and the threat of new entrants. Each force is assessed as strong or weak, with justifications based on market factors. The report also examines the technologies used by Agware, specifically Agware Datalog for data analysis and Clickforms for report generation, along with recent changes implemented by the company. The analysis draws on academic sources to support its findings.

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Agware Company Analysis
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1AGWARE COMPANY ANALYSIS
About the Organization Agware and their Operations
Agware, Inc. was started in the year 1990 and currently as per to the operational factors
that are associated with the respective organization in the market, they are considered to be the
owner of UAAR trademark which is federally registered and other several forms that are related
to the system of UAAR and UCRR which is based on a copyrighted version and the Standard
Appraisal Review Report (SARR).
According to the organizations market functioning based on the current era the software
which is based on an agricultural appraisal of the organization Agware includes both sales
database and a component which is based on the function of report processing (Abrahamsson et
al., 2017). Due to certain application associated with the respective organizations operations they
are basically known to the market as AgWare Software.
As compared to the functional prospective related to the organizational functioning in the
competitive market, the key motive and objective of the organization under these respective
aspects is to maintain and develop an easily usable, efficient tool in order to avail an adaptive
processing platform for agricultural appraisals.
Agware generally has an advanced mode to software based on the process of rural
appraisal which consists of two major integrated components which included several processing
units and components that are related to the system of datalog and clickforms (Giardino et al.,
2015).
The organization uses datalog for the purpose of analyzing and managing comparable
sales. On the other hand, clickforms generates the appraisal reports that generally features the

2AGWARE COMPANY ANALYSIS
formats that are related to Uniform Country Residential Report (UCRR) and Uniform
Agricultural Appraisal Report (UAAR). This also involves the function of word processing done
on a narrative style along with more than 200+ forms.
Porters Five Force Analysis of Agware
According to the current competitive performance associated with the organization
Agware in the market, it is important for them to develop strong and appropriate responses to
cover certain impacts that are associated with the external factors identified under the Porters
Five Force Analysis. Porters Five Force analysis of Agware Inc is performed below.
 In the first part, certain features that are related to the competitive rivalry of the
company in the market generally face high force. The key reason behind the respective
part can be that, in the current era there is huge firms that play a competitive part under
the software industries (Idri, azzahra Amazal & Abran, 2015). The other major reason for
Agware competitive rivalry can be that, in the market the organization generally have
switching cost on a moderate basis since they comes under the startup software
companies.
 The customer bargaining power of the organization Agware is considered to be a low
force in the market. Under this respective part, it can be stated that the company in the
market have least availability of substitutes where the information system of the company
is strong in the market.
 Bargaining power associated with the suppliers of the company faces medium force
compared to the performance of their competitors in the market performance. It can be

3AGWARE COMPANY ANALYSIS
stated that, several aspects that are related to the company’s size, population of suppliers
and their overall supply is on a moderate basis.
 Threat factor associated with the company’s substitutes generally faces low force in
the market compared to other organizations since the organization is involved on a
startup business where the performance and availability of substitutes of the company is
weak in the market.
 Threat factor related to the new entrants for the organization generally faces medium
affect in their market operations where under this respective part the cost associated with
the business of the company is moderate in the market (Brhel et al., 2015). It is important
for them to give more emphasis on the organizations brand development factors in order
gain adaptive mode of competitive advantage in the market.
Technology used by the Company
According to the competitive strategies adopted by the organization Agware under the
area of remaining more sustainable and competitive in the market, some of the two major
integrated technologies opted by the organization to function in the market are associated with
Agware Datalog and Agware Clickforms (Vijayasarathy & Butler, 2015).
Agware Datalog
 Agware Datalog is used to create reports based on market trends through the process of
organizing, analyzing and managing the system of comparable sales.
 This software certain facilities where the documents including maps and images can be
attached and embedded.
 This helps under the area of creating complex sale maps.

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 The other key major facility available under the Datalog application of the company is
where they have numerous file sharing options compared to other software.
Agware Clickforms
 The core function associated with the respective software application is under the area
of sending and creating pdf’s in a more accessible and easiest manner.
 Templates are customized automatically where this also uses default template
applications to operate with.
 This consists of more than 200 forms which are generally selected from numerous
available formats.
Some of the major Changes Introduced by Agware
 In this respective part the first and fore most part of change introduced by the
organization generally involves, they added some key ability factor for business admins
where they can easily get access and will be able to delete the completed appraisals.
 Even if there is no sale date, this avails the system of manual sales to be used for the
operation.
 Instead of using the path that is associated with hardcoded default, they fixed a viewer
log for the purpose of using configured path based on json basis.
 Under the valuation page several innovative improvement grids are currently added.

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References
Abrahamsson, P., Salo, O., Ronkainen, J., & Warsta, J. (2017). Agile software development
methods: Review and analysis. arXiv preprint arXiv:1709.08439.
Brhel, M., Meth, H., Maedche, A., & Werder, K. (2015). Exploring principles of user-centered
agile software development: A literature review. Information and software
technology, 61, 163-181.
Vijayasarathy, L. R., & Butler, C. W. (2015). Choice of software development methodologies:
Do organizational, project, and team characteristics matter?. IEEE software, 33(5), 86-94.
Giardino, C., Paternoster, N., Unterkalmsteiner, M., Gorschek, T., & Abrahamsson, P. (2015).
Software development in startup companies: the greenfield startup model. IEEE
Transactions on Software Engineering, 42(6), 585-604.
Idri, A., azzahra Amazal, F., & Abran, A. (2015). Analogy-based software development effort
estimation: A systematic mapping and review. Information and Software Technology, 58,
206-230.
Calefato, F., Lanubile, F., Maiorano, F., & Novielli, N. (2018). Sentiment polarity detection for
software development. Empirical Software Engineering, 23(3), 1352-1382.

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