Air New Zealand Presentation: Stakeholders, Objectives, Compliance

This presentation analyzes Air New Zealand's organizational transformation, focusing on its stakeholders, objectives, and compliance requirements. It identifies the importance of both internal (Executive Sponsor) and external stakeholders (customers) and their involvement in the transformation process. The presentation outlines organizational objectives, such as strategic alliances and carbon offset initiatives, along with operational objectives including cost reduction and service improvements. It recommends an ethical decision-making framework and a stakeholder management plan, including communication strategies and stakeholder engagement tactics. Internal and external compliance requirements and associated risks are addressed, including employee resistance and economic/regulatory factors. A communication plan is presented, outlining stakeholder roles, responsibilities, and training needs. The presentation concludes by emphasizing the importance of stakeholder involvement and adherence to organizational and operational objectives to achieve a competitive advantage. References to supporting literature are also provided.

Organisational Stakeholders,
Objectives and Compliance
Requirements
Student Name and ID

Introduction
 The scope of this presentation is to:
1) Determine the performance and company’s objectives and
stakeholders that are actively involved in the transformation
process.
2) Address the compliance requirements and issues that are associated
with a company’s transformation, as well as developing a strategic
communication plan.
 Air New Zealand is the company covered in the presentation. It was
founded in 1940 and is considered to be a global and domestic air
company that avails its services such as air rider and lading
conveyance in New Zealand.

Internal and External Stakeholders
and Importance of their
Involvement The Executive Sponsor (internal) is tasked with two responsibilities;
selecting the Project Manager and conducting a readiness assessment
towards the company’s transformation thus justifying the importance
of their engagement in the transformation process.
 Customers (external) are the reason as to why an organization exists
in business. Without the ability to attract clients, a company becomes
nonviable. Thus, it is essential to involve customers in the
transformation.

Organizational and Operational Objectives
and Ethical Decision-making Framework
 Air New Zealand should adopt organizational objectives such as:
1) Adopting and implement a strategic alliance
2) Aim at improving its Carbon Offset initiative
 The operational objectives include:
1. Lowering its delivery costs
2. Developing new and improved services
 The following ethical decision-making framework is recommended:
1. Identify facts
2. Ethical principles determination
3. Exploring options
4. Taking action

Stakeholder Management Plan
 Stakeholder Engagement Strategies include;
1. Communicating the required project specifications
2. Soliciting stakeholders as members of steering committee
3. Timely delivery of materials by communicating the schedule and material
requirements early enough
 Stakeholders involved are: CEO, Executive Sponsor, supplier, and customers.
 The action plan involves:
1. Handing over the project
2. Acquiring resources
3. Timely delivery of materials
4. Timely delivery

Internal and External Compliance Requirements
and Risks Relevant to Organizational
Transformation.
 Some of the internal risk factors associated with the transformation
initiative include:
1. Resistance from employees.
2. Risk factors of causing operation disruptions
 External risks that are associated with the organizational transformational
initiative include:
1. Economic risks
2. Regulatory and political laws
 The internal compliance measures include:
1. Formation of a board of directors
2. Payment of franchise tax

Communication Plan
 Roles of internal stakeholders
1. Looking for the best return on investment which is in the form of shares (investors)
2. They have voting rights
 Stakeholders’ responsibilities include:
1. Influencing corporate responsibility (employees)
2. Creating a viable working environment
 Compliance Requirement
1. Participating in annual directors meeting
2. Providing stock to shareholders
 Performance Indicators
1. Senior management commitment
2. Collaboration and teamwork

Communication Plan Cont.
 Training required
1. Training to develop strong communication and interpersonal skills
2. Training to keep employees and managers up-to-date in
administration and management areas such as finance and marketing
 Training required
1. Training to develop strong communication and interpersonal skills
2. Training to keep employees and managers up-to-date in
administration and management areas such as finance and marketing

Conclusion
 By transformation operations in its key areas, the airline is capable of
attaining its objectives and gain a competitive advantage over its
rivals.
 Stakeholders such as the Executive Sponsor and customers should be
actively involved in the transformation initiative.
 To achieve transformation, it is recommended that Air New Zealand
has to adopt organizational and operational objectives.
 During the transformation process, the airline should take note of
ethical challenges.
 A stakeholder management plan should be developed since it creates
a positive relationship between the company and the stakeholders.

References
 Bloch, M., Blumberg, S., & Laartz, J. (2012). Delivering large-scale IT
projects on time, on budget, and on value. Harvard Business Review.
 Burke, W. W. (2017). Organization change: Theory and practice. Sage
Publications.
 Creamer, W. P., & Amaria, P. (2012). The effect of business
transformation and innovation economics on sustainable corporate
competitive advantage. Research in Business and Economics
Journal, 6, 1.
 Denning, S. (2012). From maximizing shareholder value to delighting
the customer. Strategy & Leadership, 40(3), 12-16.