Small IT Business Report: Akon IT Solutions Business Plan, Australia

This report presents a comprehensive business plan for Akon IT Solutions (AITS), a speculative cloud computing company designed to serve small Information Technology (IT) businesses in Australia. The report details AITS's vision, services (including Web-Based cloud computing, IaaS, PaaS, SaaS, and mobility solutions), and unique selling points, emphasizing its commitment to information security. It outlines the company's business goals, marketing strategies, and potential customer base (SMBs and SMEs). The report also covers planning stages, obstacles to innovation, and approaches to mitigating potential risks, including data breaches. AITS aims to drive business value by providing cost-effective and scalable cloud solutions, facilitating social media integration, and enhancing mobility for its clients. The report concludes with references and appendices to support the analysis and recommendations for AITS's strategic development.

Running head: SMALL IT BUSINESS 1
Small IT Business
Author
Institution Affiliation

SMALL IT BUSINESS 2
Table of Contents
Social Media Cloud Based Company........................................................................................3
Part A.........................................................................................................................................3
Introduction................................................................................................................................3
Business Plan.............................................................................................................................4
How AITS Drives Business Value.........................................................................................6
Planning Stages of the Business.............................................................................................6
AITS Business Goals..............................................................................................................7
AITS Unique Selling Points...................................................................................................7
Clear Obstacles to Innovation................................................................................................8
Increase Flexibility.................................................................................................................8
Potential Business Customers.................................................................................................8
Marketing Planning................................................................................................................9
Akon IT Solutions Market Size........................................................................................10
Price for Social Media Cloud Computing Services..........................................................10
Approaches used to find Customers.....................................................................................11
Potential Risks and How to minimize them.........................................................................11
Potential Risks..................................................................................................................11
Cloud Computing Threats....................................................................................................12
How to Mitigate Potential Data Breaches............................................................................13
References................................................................................................................................14
Appendices...............................................................................................................................16

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Social Media Cloud Based Company
Part A
Introduction
Cloud computing acts a means for sharing a pool of configurable computer resources
such as storage application, servers, networks and services which can be provided at a swift
speed. Therefore, cloud computing is making communication things quite easy and simple for
use because it allows for the release of information with the least effort on the side of the user
as well as the service provider (Stanberry, & Harindranath, 2015). Despite the fact that cloud
computing services not being much old in the market, it has increasingly become a significant
part of the digital economy of Australia. Accordingly, some of the outstanding services in the
economy of Australia that have been driven by the emergent cloud computing services
include:
It has become a storage as well as system retrieval access point for huge volumes of
business and personal digital data particularly for social media service
Enabled the shift from PCs to off-site storage of information, applications and services
Enhanced the development of and heightening of online involvement together with
collaborations through the establishment of “device-agnostic” services.
In the case of this paper, it uses a speculative loud computing company Akon IT
Solutions as the reference point cloud computing company which is to facilitate small
Information Technology (IT) businesses in Australia. The company shall be tasked with
providing small IT businesses in Australia with cloud computing services. certainly, the core
significance of cloud computing is that it has the capacity to substitute up-front resources
infrastructure costs with affordable variable costs that will be capable of scaling up small
businesses. The advantage with cloud computing is that there is no hassle of make

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arrangement for procuring of servers in addition to other IT infrastructure, instead cloud
computing has simplified it by instantly spinning up numerous servers within a short period
and fast delivery of results.
Business Plan
Business Vision: To offers a greatly dependable, low-cost infrastructure with a scalable
platform within the clouds to span its powers to almost all small business across Australia.
Business Services: In order to make the heterogeneous IT needs a reality and Akon IT
Solutions (AITS) has to be service cantered. Clients from both within and outside the small
IT business are in need of solutions that has to achieve their business as well as personal
operation needs, mobility requirements and device preferences. Therefore, AITS is tasked to
see to it that the following three core areas that is social, cloud computing and mobility is no
more a dream but a reality among small IT business. The main services that shall be offered
by Akon IY Solutions include Web-Based cloud computing, Infrastructure as a Service
(IaaS), Platform as a Service (PaaS), Software as a Service (SaaS), managed services, utility
services, hardware as a services, and workplace as a service.
The cloud: In the current business world whether big or small cloud computing
stands out as the heart engine that drives IT as a service. With the presence of cloud
computing there is need of making large upfront investments in hardware as well as using a
lot of time managing the same hardware. As an alternative, AITS cloud computing makes
provides the best and correct type of computing resources that are cost efficient and cost
effective to power small IT business very newest and bright ideas for their IT businesses.
Since AITS understands that the cloud is the mainstream since its adoption is gaining
momentum, small businesses can access to state-of-the-art technology as a flexible costs and
with a fast speed than it has been before.

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Mobility: When it comes to mobility it is evidently conspicuous that it has
revolutionized the manner in which businesses are operated today, not only in Australia as a
country but the globe as a whole. Therefore, AITS is tasked to ensuring that it makes
information availability accessible in a range of devices, with increased accuracy, and in real
time and not like it used to be before the advent of cloud computing. Accordingly, both
mobility and the cloud as a team they are making businesses operations much easier for
employee to become more and more productive in their respective places of work and not
only while in offices. AITS has and strives to continue making sure that its client’s mobile
tools and devices are secured and always ready to attain its clients’ needs despite the tough
industry principles and the rise in cloud computing challenges and threats from cybercrime
attackers.
Social: indeed, social media has is still continue to have an important influence on the
manner in which individuals work today. With the advent of different social media platform
such as Twitter, LinkedIn, Facebook and WhatsApp only but to mention a few; it has
transformed the way in through which workforces share information in real time setting.
Thus, it is the responsibility of AITS cloud computing see to it that the sharing of this
information is possible using any devices and that it allows for transparency. The present day
employee desire is being in the position to exchange information in a more personal but
dynamic manner with no barriers and over a range of devices. As a result, AITS is striving to
power a multiple tools and devices so that customers do not get stressed in the course of their
information exchange with companies, friends and families do not experience challenges in
any way.
With the dynamic transformations happening in the today’s business environment as a
result of going more digital, the issue that surrounds cloud computing has undergone change
(Sharma, Bansal, & Sharma, 2015). The issue is not about where the business or personal

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data is kept or the amount of money they are paying for the service, but it is concerning the
way the business is making breakthroughs in technology to drive and attain their business
value.
How AITS Drives Business Value
With the use of Akon IT Solutions (AITS) customers are able to harness information
technology in the latest way unlike utilizing smart IT to only save on the expenses, AITS
provides latest services, which understands its clients better, improves productivity and
moves in the market at a fast pace. That is to say that AITS supports small IT businesses to
come up with solutions which directly impact on the bottom line. Consequently, with the
usage of AITS it empowers consumers to gain access to data, keep their data safe and secure
across all small business in the region without forgetting that it has the capacity to unleash
mobility (Dillon, & Vossen, 2015). Subsequently, through the use of AITS businesses stand a
chance to use free valuable resources available in the cloud to control the complex and
expensive datacentres on a strategically greater parts of the business.
Planning Stages of the Business
Task: Status:
Business Plan Writing Completed
Business marketing plan On going
Choice of Business organization Partnership
Registration and licensing On going
ABN application 23 127 642 901
Trademark and IP protection On going
ASIC Registration Agent No. 27310
Domain Name Registration http://www.connectme.com
Tax-Registration-GST and TFN Tax Agent No. 22377796

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TFN: 136648654
Legal-ACCC, Retail Law, Privacy Laws,
OAIC
On going
Codes of practice and principles In Progress
Control, policies and procedures On going
Workforce management and accountability On going
Safety cover and protection Account ID: FEL43675189002
Record Keeping and accounting systems In Progress
Staff Employment (up to data) To be structured
AITS Business Goals
Akon IT Solutions has a strategic alliance program whose core target is to realize
Leadership in the cloud market. Accordingly, AITS partnering with small IT Businesses
strategy is driven by the following primary goals:
i. To deploy the best-in-class cloud computing technology and platform
ii. To leverage both domestic and international leadership in terms of business
applications (Rittinghouse, & Ransome, 2016).
iii. To drive outstanding practice models in consulting, management services,
integrations and sales
Accordingly, the strategic partners with Akon IT Solutions will include, Microsoft,
VMware, Accenture and Cisco. For instance, Cisco shall be used to in this context to build,
deploy as well as make use of clouds to offer small IT businesses with fundamental building
blocks, solutions in addition to services like Hosted Collaboration Solutions for big
companies.

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AITS Unique Selling Points
The most important aspect that is advocated by AITS is information security of its
customers. Security is the heart functional necessity which safeguards mission-critical
information from both inadvertent as well as intentional leakage, theft, deletion and integrity
compromise. Under the AITS accountability model, the firm intent to offer both domestic and
international secure infrastructure for computing, networking, storage, database services and
advanced service levels. AITS looks forward to prove several security services and features
that shall be used by its customers for secure use of their assets.
Clear Obstacles to Innovation
AITS is designed to enable customers address a range of challenging business
difficulties using reliable and innovative services (Tehrani, & Shirazi, 2014). Regardless of
the type of business that one want to start such as if it is to operate a supply chain software,
an electronic commerce website or a complex model of biotechnological products, AITS has
the capacity to support the business access latest fast insight, delivery services. Also, it helps
businesses by creating new offerings that are based on customer demand that business are not
aware off yet.
Increase Flexibility
With a multitude of services across a range of technologies, with a wide based partner
environment in addition to continuous, AITS aid business in driving business solution that in
return help to facilitate he growth of the business (Yeboah-Boateng, & Essandoh, 2014). The
platform for AITSS complies with a majority of international standards, which offers
consumers the reliability as well as user experience that is vital for leveraging new business.
Potential Business Customers
In the case of this context cloud computing main prospective customer is small
business groups like Small Medium Businesses (SMBs) as well as Small Medium Enterprises
(SMEs). Could computing primary target is small IT business because they are being face d

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with the challenge of adopting latest technologies. The reason being that technology keeps
changing at a faster pace thus most small business have fear of obsolesce, which makes them
to become hesitant to take any move in terms of technological variations in their operations.
But, forgoing the new technology is not a remedy for small businesses, since staying with
outdated operation systems is much more expensive. Therefore, cloud computing, social and
mobile analytics stand as the best support business for small businesses. These analytics play
a significant part in leveraging new opportunities which makes it easier to manage business
operations. Accordingly, the acceptance of social media Cloud Company offers small
businesses a more efficient procedures which grants them more effective ways to involve
with clients.
Marketing Planning
Cloud computing is an emerging paradigm of computing ideas which enables both
technology and information infrastructure as well as software that has to be directly delivered
across the internet as a service. Therefore, this is a structure that will enable Akon IT
Solutions to intensify its network abilities by running applications directly to its clients via
the internet (Hashem, et al., 2015). Accordingly, with the delivery of services across the
internet AITS stands a better chance to radically decline the IT expenses among small and
medium-sized enterprises. As a result, AITS will work to ensure that its cloud computing
services take lower budgetary needs in addition to commitments to enable the small
corporations to include cloud computing services in the service delivery without incurring
extra expenses of purchasing legacy server as well as stowage systems. In so doing, the load
of developing as well as maintaining the technological expertise needed for running the
network is shifted to the service provider in this case AITS. AITS will make sure that small
business enjoy the pay-per-use based cloud computing to aid in transforming the manner in

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which IT sector and the deployment of customised applications in this era of difficulties
(Kanagal, 2015).
Akon IT Solution will be a licensed cloud computing service provider that will be
located in Australia. The target of AITS is to locate several secure and long-term standard
offices in ideal locations that will be suitable for easy access by small IT business across
Australia. The primary services that will be offered by Akon IT Solutions include web-based
cloud computing, Software as a Service (SaaS), Infrastructure as a Service (IaaS), Platform as
a Service (PaaS), managed services, utility services, hardware as a service, service
commerce, and work place as a service (Liu, 2017). Akon IT Solutions is conversant with the
present day business which is diversified as well as sophisticated techniques. As a result, it
will position itself as a cloud computing service provider that will offer a broad service range
in accordance to the customer’s request. Similarly, AITS is client-centred cloud computing
service provider that will offers its services in a broad-based experience as a less costly cost
that will not in any way place a hole in the pocket of its clients.
Akon IT Solutions Market Size
Social Media Cloud
Segment Market
Number of Users
(Millions)
Statistics Release Dates
YouTube 2,000 30th June 2018
Facebook 4,000 1st June 2018
Instagram 200 31st September 2018
Twitter 500 31st September 2018
Pinterest 125 31st August 2018
SnapChat 97 31st September 2018
LinkedIn 300 30th June 2018

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Price for Social Media Cloud Computing Services
Type of Business Monthly Price ($) Profiles Accounts
Micro Business Free 3 1
Small Business 20.00 5 2
Small Medium
Enterprise
200.00 >5 20
Large Business 2,000.00 >15 >20
Approaches used to find Customers
 Email marketing
 Online-Social Media Marketing such as Twitter, Facebook, ScapChat, YouTube,
Instagram, LinkedIn, and Pinterest.
 Print Media
 Local TV and radio channels
Potential Risks and How to minimize them
Potential Risks
Network Dependency: Cloud computing is dependent on the internet. The major drawback
of cloud computing is its reliance on internet connectivity as the only way for accessing the
clouds. That means that it gets affected directly if there is no internet connection, thus it is
prone to outages and service disruptions any time the internet face interruption. As such,
could lead to disruptions of transactions if it happens that the internet is interrupted in the
course of the transaction, which results in delays and the worst of all losses if the transaction
is time sensitive.
Centralization: Businesses normally outsource data as well as applications services from a
central service provider. Centralized data further acts as another risk to cloud computing
because if the service provider is down, all the clients will be affected.

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Data security/Integrity: Could computing face a number of external attacks from hackers
thus it stand a high risk of data breach which place small business data and information at
risk.
Reduced Customer Trust: It is inevitable that data breaches leads to reduced trust from
customers. Consequently, the rise in the cases of data breaches is making many small
business to have fear of obsolesce which makes them to prefer doing business in the
traditional way.
Cloud Computing Threats
Data breach: Data breaches can lead to the loss of sensitive information from different
premises such as small medium business, personal credit card information being stolen
(Puthal, Sahoo, Mishra, & Swain, 2015). The nature of cloud computing capability to utilize
remote processors to perform parallel operations, thus it leaves it free to malicious
infiltrations at sacral points. Consequently, if it happens that an attacker gain access into the
control of the core workstation, it might expose the hypervisor.
Loss of data: The loss of data take place through accidents, for example when a disk
drive dies and it does not have a backup. The loss of data can be as a result of human errors in
a range of unimaginable ways or can be due to malicious attacks from hackers (Puthal,
Sahoo, Mishra, & Swain, 2015).
Traffic or account hijacking: account hijacking is a major challenge in cloud
computing because it is much easier for hackers to find their ways to sensitive information
through phishing and other social engineering approaches where one can illegally gain access
to an individual’s user account.
Malicious and careless insiders: At times cloud computing is likely to face threats
from unhappy workforces’ saboteurs and ignorant and careless employees who marks the

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worst of all (Ali, Khan, & Vasilakos, 2015). The existence of this threats is not only
compromising to cloud computing but places the entire company as risk since the breach of
data causes all stakeholders within the business.
How to Mitigate Potential Data Breaches
Accordingly, cloud computing provides a number of solutions to the various
challenges related to the issue of data breaches, from huge burdens on small departments to
efficient control of massive data stores. Cloud computing depend on remote network, which
consists of virtually distributed servers linked on the internet to store. Consequently, cloud
computing only manage, access, process data and run applications instead of letting these
operation conducted internally at the business level. This service is facilitated by a type of
service referred to as cloud service provider (CSP). CSP relieves Information technology
departments the challenge of local server maintenance (Chou, 2015). Despite cloud
computing trusting valuable data to a collection of virtual machines in performing operations,
these machines are managed by hypervisor which can lead to a vulnerability. Therefore,
cloud computing mitigates these risks in the following ways:
Intrusion Detection: The initial step when it comes to data breaches is to identify the
person that is constantly striving to sneak into one’s backyard (Ali, Khan, & Vasilakos,
2015). Therefore, active monitoring as well as blocking should be the initial counterattack
steps to protect one’s firewall. Akon IT Solutions will use Security Information and Event
Monitoring (SIEM) since it gives forensic analysis about access attempts to a network, which
helps to keep the business alert to a probable attack.

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References
Ali, M., Khan, S. U., & Vasilakos, A. V. (2015). Security in cloud computing: Opportunities
and challenges. Information sciences, 305, 357-383.
Avram, M. G. (2014). Advantages and challenges of adopting cloud computing from an
enterprise perspective. Procedia Technology, 12, 529-534.
Chou, D. C. (2015). Cloud computing risk and audit issues. Computer Standards &
Interfaces, 42, 137-142.
Chou, D. C. (2015). Cloud computing: A value creation model. Computer Standards &
Interfaces, 38, 72-77.
Goutas, L., Sutanto, J., & Aldarbesti, H. (2015). The building blocks of a cloud strategy:
evidence from three SaaS providers. Communications of the ACM, 59(1), 90-97.
Keskin, T., & Taskin, N. (2015). Strategic pricing of horizontally differentiated services with
switching costs: A pricing model for cloud computing. International Journal of
Electronic Commerce, 19(3), 34-53.
Oliveira, T., Thomas, M., & Espadanal, M. (2014). Assessing the determinants of cloud
computing adoption: An analysis of the manufacturing and services
sectors. Information & Management, 51(5), 497-510.
Hashem, I. A. T., Yaqoob, I., Anuar, N. B., Mokhtar, S., Gani, A., & Khan, S. U. (2015). The
rise of “big data” on cloud computing: Review and open research issues. Information
Systems, 47, 98-115.
Kanagal, N. B. (2015). Innovation and product innovation in marketing strategy. Journal of
Management and marketing research, 18, 1-25.

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Liu, Q. (2017, May). Design and Implementation of Precision Marketing System under Cloud
Computing Environment. In Smart Grid and Electrical Automation (ICSGEA), 2017
International Conference on (pp. 231-234). IEEE.

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Appendices
Table A: Planning Stages of the Business
Table B: Akon IT Solutions Market Size
Table C: Price for Social Media Cloud Computing Services