Business Objectives: How Amazon Improved Operational Efficiencies

This report provides an overview of Amazon's operational efficiencies and leadership approaches, focusing on Jeff Bezos' role in transforming the organization. It evaluates how internal and external operation management environments fostered leadership and improved operational efficiencies to meet business objectives. The analysis covers key operational strategies like Six-Sigma, Total Quality Management (TQM), Lean production, and Just in Time. It also discusses various management and leadership approaches, including classical, behavioral, and modern approaches, emphasizing the importance of synchronized performance between managers and leaders. The report concludes with recommendations for future improvements, highlighting the significance of effective operation management, leadership, and digital promotion in achieving business growth and creating brand value.

BUSINESS MANAGEMENT OPERATIONS
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Table of Contents
TASK 3:.....................................................................................................................................3
1. An overview of the individuals biography and career highlights..........................................3
2. An introduction to the key operations of the organization they transformed........................3
3. An evaluation how the internal and external operation management environments created
an atmosphere that allowed for that particular individual and his respective leadership style to
flourish.......................................................................................................................................5
4. How operational efficiencies improved to successfully meet business objectives, using
appropriate management and leadership approaches.................................................................6
5. Conclusions and supported recommendations for future improvements to be taken by the
leader and the respective organization.......................................................................................7
Reference List............................................................................................................................8
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TASK 3:
1. An overview of the individuals biography and career highlights
The chosen organization for this study is Amazon and its CEO, Jeff Bezos. This CEO was
born in Albuquerque and got successful in his career in very short time. The individual has
gain experience from many work experience of his life, the individual use to work in Wall
Street for many years and then in the year he structured Amazon. In the year 2000, he
founded Blue Origin and boosted his carrier once again. According to Forbes, he is one of the
richest people around the globe. After his success with Amazon, the founder became one of
the successful businessperson.
2. An introduction to the key operations of the organization they transformed
Approach to operation management is the activities that are adopted by the organization’s
developers in order to make proper use of the resource in the needed approach and to
maintain the quality of the business activities in the desired manner. As per the view point of
(Van Der Aalst
et al., 2016), there are mainly four types of approaches that an organization
can adopt in order to make proper functioning of their business activities, they are as follows:
Six- Sigma: Its is an approach that helps an organization to focus of six variants of a business
function. In Six-Sigma, the six stages are to minimizing the waste level of the business, to
map the business activities in a proper framework, to provide continual scope to the
organization to make innovation and to minimize the defects of the manufactured products.
Through this approach, an organization can understand the flaws in the business process and
can make changes accordingly (Pyzdek and Keller, 2014). This helps the organization to
utilize their resources in a systematic manner and even to increase their productivity.
Total Quality Management (TQM): Total quality management is activity process that helps
an organization to understand the needed quality of the manufactured goods and services by
the targeted customers (Dale, 2015). TQM helps an organization to guide the business
activities in a proper way and to produce the goods that the customers need. The steps that
make TQM are mentioned below.
 Customer focused- Business practices their functions to meet the demand and the
wants of its targeted customers. This is something that an organization must always
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keep in mind while executing their activities. If an organization plans for its business
functioning, it should know the demand of the customers in order to satisfy them and
to grow the business
 Communication- This is one of the most essential approaches, which an organization
can use in their business to make proper execution of the business activities. Through
this approaches an organization can flow the information to different levels in a
systematic manner, which aids the business in achieving their business aims and
objectives in a better manner.
 Continual improvement- This part of TQM is an essential area, because it deals with
the additional demand of the customers. By practicing this process system, an
organization makes continuous development of their products, which help the
organization to provide the best quality of products to the customers. Continual
improvement helps an organization to product their products or services with
minimum defects, which help the customers to get the quality products.
 Strategic approach- These are the strategies, which the developers of an organization
executes to make the business work according to the changes that the business faces
both internally and externally while performing their activities in the market..
Strategies help an organization to get guided in the right approach that gets aligned to
the business aims and objectives. This helps the organization to achieve the desired
targets easily.
Lean production: In this approach, an organization produces only the quantity of the products
or services as per the demand of the customers. In this approach, organizations make
minimum production of goods and services (Jasti and Kodali, 2015). This allows the business
to make accurate study of the customer’s wants, which allows the business to make no extra
production. This allows the business to make proper management of their inventories and the
quality of the products or the services is improved with the adoption of lean management. In
lean management the quality of the products or the services get improved because the
production unit makes lesser utilization of resources and as the company makes lesser
production, the quality of the products get improved.
Just in Time: In this approach, an organization produces the products as per the demand of
the customers and during their need. This helps the organization to make proper delivery of
manufactured and services to the targeted customers in the needed time. This allows the
business to run their business more effectively and efficiently. Just in time practice even
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helps an organization to make proper utilization of the resources in the needed time. This
enables the organization to produce quality products and services to the customers.
3. An evaluation how the internal and external operation management environments created
an atmosphere that allowed for that particular individual and his respective leadership style to
flourish
Internal management operation helps an organization to access the needed sources of
resources and to process the business activities in the needed manner. This helps the
organization to make coordination among the various departments that are there in an
organization, which foster the business to execute their business in a successful manner. The
internal operation management supports an organization to build the quality of working
environment of an organization, which helps in building relationship between the employees
and the managers, resulting in better decision making and flawless flow of work.
The external operation management aids an organization to execute their business presence in
an effective manner. External operations help an operation to create a healthy relationship
with the external publics like, the customers and the stakeholders of the company. Through
this operation management, the developers of the business maintain the workflows outside
the business, which help the chosen organization to make proper processing of their activities
in the market. This management operation builds the business process in an attractive way,
which helps the organization to engage more customers.
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4. How operational efficiencies improved to successfully meet business objectives, using
appropriate management and leadership approaches
Managers and leaders are the tow face of a same coin. In an organization, it is very much
essential that leader and manager are performing in a synchronized manner (Eriksson
et al.,
2017). This helps an organization to make a proper execution of their products and services.
The approaches that completed the management and leadership approaches are as follows:
Management Approaches helps the managers of the organization to execute their managerial
performance in the most profitable manner.
Classical Approaches
 Scientific management: Through this management approach, the individual
employee’s performances are more scrutinized to understand the flaws and to make
proper measures accordingly. In this approach, an organization focuses only on the
performance level of individual employees.
 Administrative management: This approach helps the managers to understand the
flaws in the management decisions, which help the organization to make proper
business functioning (Kerzner and Kerzner, 2017).
 Bureaucratic management: Through this approach, the managers of the organization
focus only on the performance of the organization as a whole (Bolden, 2016).
Through this approach the organization’s performance are tracked which helps in
understanding the market position of the organization.
Behavioral Approaches: Through this approach the managers gets knowledge regarding the
attitude and capabilities of the employees, which help the organization to distribute the work
in an efficient manner, which help the organization to meet their business target easily.
Modern Approaches: In this hybrid approach, the organization focuses both on the working
environment as well as on the decision making of the managers. Through this approach, the
organization makes supportive environment of workplace, which allows the employees to
work more.
Leadership Approaches are the framework that helps the leader of an organization to make
their performance in an effective manner.
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
Leadership as a person: through this approach, the leaders are chosen according to
their characteristics to be the leader.

Leadership as process: through this approach, the individual that are more familiar
with the business process because this will help the employees to understand the
process more easily.

Leadership as position: through this approach, an organization chooses the leader
looking at the position and status of the individual, which allows the business to make
effective decision-making.

Leader as result: The most efficient individual is selected to be a leader through this
approach. This approach helps the organization to make the best from their employees
by providing them the most efficient leader (Clinton, 2017).
5. Conclusions and supported recommendations for future improvements to be taken by the
leader and the respective organization
A department can make proper performance with the help of manager and leader at the same
time. This helped the organization to produce the needed number of goods and commodities.
This helped the organization to serve the targeted customers in the desired manner.
Additionally, because of proper leadership within the organization has enables the production
unit to product the required commodity. This helped in proper management of the available
financial resources. This on the other hand has helped the organization to create a brand value
in the market.
After the accomplishment of the assignment, it can be concluded that the chosen organization
has adopted the needed operation management while performing their activities in the
market. Managers and Leader of the chosen organization has shown their synchronization,
which helped the organization in conducting their business activities in an effective manner.
The manager of the organization has understood the need of digital promotion and has chosen
the suitable digital promotional platform, which helped the organization in attracting and
serving a large number of customers. This boosted the organization to grow its business in the
market with a great impact.
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Reference List
Bolden, R., 2016. Leadership, management and organisational development. In
Gower
handbook of leadership and management development (pp. 143-158). Routledge.
Clinton, J.R., 2017. The making of a leader: Recognizing the lessons and stages of leadership
development. Two Words Publishing, LLC.
Dale, B., 2015.
Total quality management. John Wiley & Sons, Ltd.
Eriksson, A., Orvik, A., Strandmark, M., Nordsteien, A. and Torp, S., 2017. Management and
leadership approaches to health promotion and sustainable workplaces: A scoping
review.
Societies,
7(2), p.14.
Jasti, N.V.K. and Kodali, R., 2015. Lean production: literature review and
trends.
International Journal of Production Research,
53(3), pp.867-885.
Kerzner, H. and Kerzner, H.R., 2017. Project management: a systems approach to planning,
scheduling, and controlling. John Wiley & Sons.
Pyzdek, T. and Keller, P.A., 2014.
The six sigma handbook(Vol. 4). New York: McGraw-
Hill Education.
Van Der Aalst, W.M., La Rosa, M. and Santoro, F.M., 2016. Business process management.
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