This report provides a comprehensive analysis of Amazon's global strategy and sustainability initiatives. It begins with an introduction to global strategies and sustainability, followed by an evaluation of external factors using PESTLE and Porter's Five Forces, and internal factors using SWOT and McKinsey 7S models. The report examines Amazon's corporate social responsibility (CSR) and sustainability efforts, including implications and recommendations for global development and sustainability, such as new product development, economies of scale, mono-materials, reduced packaging, and renewable energy adoption. The report concludes by emphasizing the importance of strategic planning and offers recommendations for Amazon's continued growth and market sustainability. References are included to support the analysis.