Detailed Analysis of Amazon's Supply Chain and Logistics Management

This report provides an analysis of Amazon's supply chain management, highlighting its key components and strategies. The report examines the various aspects of Amazon's supply chain, including purchasing, manufacturing, and transport, with a particular emphasis on transportation as a critical element. It discusses how Amazon leverages technology and innovation to disrupt established industries, particularly in e-commerce. The analysis covers Amazon's extensive network of fulfillment centers, its multi-tier inventory management, and its use of both push and pull strategies. The report also touches upon Amazon's innovative approaches to delivery, such as drone-based delivery and the company's diverse conveyance methods. References to relevant academic research are included to support the analysis of Amazon's effective and efficient supply chain model. The report underscores Amazon's customer-centric approach and its ability to combine information and technology to achieve quick delivery and maintain its competitive advantage.

Running head : AMAZON SUPPLY CHAIN
Amazon Supply Chain
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1AMAZON SUPPLY CHAIN
Supply chain management can be segregated in three areas, namely purchasing,
manufacturing as well as transport. Transport is an significant fragment of the supply chain
management as there is no unified production area and consumption area. Responsive
transportation management can begin with the end to end visibility of the network. The visibility
of the network benefits the business, and it furthermore centralizes the production by making the
supply of the production segregated (Ji, Wu & Zhu, 2016). An economic transportation network
also begins with the shift of attitude in the business. Transport is the largest component of the
structure of the cost.
Amazon. Com is an internet-based retailer manufacturer and supplier of the goods, and
this is the most paramount example of electronic commerce. The headquarter of amazon is in
Seattle and Washington. The strength of the company is nearly 750000. The main focus of the
company is e-bases commerce and could computing. The company is known for its disruption as
well as established industries through innovation, which is technological and involves large scale
innovation on a mass scale (Crainic & Laporte, 2016). The company is credited with the largest
online market place. The company launched its chain in 1997 with respect to the fulfillment in
the centers. The company has numerous distribution chain, and there is nearly 75 fulfillment
center.
The company enjoys the cult of supply chain management. The company is the customer
favorite mainly because of its quick delivery and efficient system. Amazon has effectively
combined the sophistication combination of information and technology through supply chain
management (Yu et al. 2016). What makes the supply chain management effective is the
combination of the extensive use of multi-tier inventory management besides exceptional use of
the transportation network. Subcontracting inventory management besides insourcing logistics of

2AMAZON SUPPLY CHAIN
the company is one of a kind. The company totally depends on the logistics of its own and does
not outsource any work. It has diverse warehouses in diverse kinds of customer preferences and
products. Amazon also uses the push and pull strategy for supply chain management. The
strategy is to push more products on the warehouses, and the pull strategy is used for the third
party seller. The supply chain announced the drone-based delivery and is a revolutionary step for
a company to come up with. Amazon took the transportation strategy to overall to a different
strategy (Adaji & Vassileva,2017). However, it is in the development process, and it has not
come up with category, amazon has a diversity of conveyance methods and delivery partners to
preserve up with the demand the pragmatism. The branded tracks of amazon carry nearly 2000
boxes daily, which brings together the fulfillment and has a certain sortation chain. To meet up
the two-day delivery system, amazon has the airplane delivery fleet, and by the ground, the
company focuses on the number of fleet of tricks vans bikes as well as a robot for the mail
delivery system. Amazon delivery network system expands the delivery network with partners
operating anywhere from 40 vans to 100 employees in a region.

3AMAZON SUPPLY CHAIN
References
Adaji, I., & Vassileva, J. (2017, April). Perceived effectiveness, credibility and continuance
intention in e-commerce: a study of Amazon. In International Conference on Persuasive
Technology (pp. 293-306). Springer, Cham.
Crainic, T. G., & Laporte, G. (2016). Transportation in supply chain management: recent
advances and research prospects. International Journal of Production Research, 54(2),
403-404.
Ji, X., Wu, J., & Zhu, Q. (2016). Eco-design of transportation in sustainable supply chain
management: A DEA-like method. Transportation Research Part D: Transport and
Environment, 48, 451-459.
Yu, Y., Wang, X., Zhong, R., & Huang, G. Q. (2016). E-commerce logistics in supply chain
management: Practice perspective. Procedia Cirp.