Analysis of Talent Management Strategies at Amazon: A Project Report

This report provides an in-depth analysis of talent management strategies at Amazon, aiming to identify their significance in reducing high employee turnover. The project begins with an introduction to talent management and a company profile of Amazon, a leading multinational technology company. It outlines the project's aims and objectives, which include determining the significance of talent management, exploring Amazon's talent management practices, examining issues related to employee turnover, and evaluating the relationship between talent management and turnover reduction. The report details the project management plan, including time, cost, quality, and scope, along with the methodology used, such as positivism philosophy, a deductive approach, and quantitative research. It presents survey data, primary and secondary analyses, and concludes with recommendations for improvements in Amazon's talent management, particularly in motivation plans and training and development. The report reflects on the research experience and references relevant sources.

Managing a Successful
Business Project

Table of Content
 Introduction
 Company Profile
 Aim and Objectives
 Methodology
 Survey Data
 Primary analysis
 Secondary analysis
 Conclusion and Recommendation
 Reflection

Introduction
 Talent Management is an essential procedure which revolves around the fact of making
the best use of present talents within the organisation and retaining them for the longest
period with the firm.
 The singular agenda of talent management is to keep their company competitive with
getting hold of most potential staff.

Company Profile
Amazon is a multinational technology
company which was established in 1994
and headquartered in Washington, United
States. It is one of the leading technology
company with four of its competitors in the
United States that are Google, Apple,
Microsoft and Facebook. Along side
Amazon has diversified portfolio with a
huge market share around the globe.

Aims and Objectives
PROJECT AIM
Main aim of this project is “To identify the significance of talent management in reduction
of high employee turnover at workplace”. A study on Amazon
PROJECT OBJECTIVES
 To determine the significance of talent management at workplace of Amazon.
 To explore ways that will be use by Amazon for managing talent at workplace.
 To examine the issues faced by Amazon because of high employee turnover at their workplace.
 To evaluate relationship between talent management and reduction of high employee turnover.

Project Management Plan
A plan is a process which is divided into several
stages to complete a certain activity or a task. Hence,
a project management plan is defined as a procedure
which involves a process, research techniques and
numerous methods of collecting data, and these all
revolves around one aspects that is the aim and
agenda of the project. The main components of the
research project which are required to be addressed
through this plan are as follows: Time, Cost, Quality,
Scope, Communication, Risk and Resources

Work Breakdown Structure
(WBS)

Gantt Chart

Methodology
 Positivism Philosophy
 Deductive approach
 Quantitative research choice
 Survey as a research strategy
 Primary and secondary method
 Questionnaire

Survey Data
Q1 Do you familiar with the issues faced by Amazon because of high employee turnover?
a) Yes
b) No
Q2 What are the major issues of High employee turnover at workplace of Amazon?
a) Reduced brand image
b) Decreased profitability and productivity
c) Reduced business performance
Q3 According to you, talent management helps Amazon in reduction of high employee
turnover?
a) Yes
b) No
c) Can’t say
Q4 How talent management facilitate Amazon in improvement of its business
performance?
a) Strengthens company’s human capital structure
b) Succeed over competitors
c) Reduced high employee turnover

Continue
Q5 What are the effective ways that would be using by Amazon for managing
talent at workplace?
a) Providing opportunities
b) Providence of training and development
c) Relationship management
Q6 What is the relationship between talent management and reduction of high
employee turnover?
a) Positive
b) Negative
Q7 What are the significance of talent management for employees of Amazon?
a) Achieve job satisfaction
b) Enhances personal skills
c) Feeling of belongingness

Primary Analysis
(Issues faced by Amazon because of high employee turnover)
Q1 Do you familiar with the issues
faced by Amazon because of high
employee turnover?
Frequen
cy
a) Yes 30
b) No 5