This report examines the ethical issues surrounding Australian Mutual Provident (AMP) following the Banking Royal Commission, focusing on the organization's continued charging of deceased customers for life insurance. It evaluates AMP's actions through the lens of Corporate Social Responsibility (CSR), stakeholder analysis, and ethical theories. The report discusses the concept of creating shared value and analyzes AMP's sustainability strategies concerning customers, community, and people. It also assesses AMP's adherence to the ASX 2010 principles and recommendations, emphasizing the importance of ethical conduct, risk management, and responsible remuneration. Ultimately, the report questions the ethical justification of charging deceased customers and highlights the need for AMP to align its practices with ethical standards and stakeholder expectations.