Detailed Analysis of Apple's Supply Chain and Operations Report

This report provides an overview and analysis of Apple's supply chain and operations. It begins with a business overview, highlighting Apple's centralized business model, specialization in electronic devices, online shopping, and order delivery. The report delves into Apple's supply chain, covering planning, sourcing (including dual sourcing strategies), manufacturing (outsourcing), and delivery methods. Strengths such as brand reputation and market share are discussed, alongside weaknesses like overdependence on one product. Opportunities including product diversification and innovation are also examined. The report also addresses potential threats like competition and imitation, offering recommendations for improvement and concluding with Apple's potential for growth through strategic innovation and technology implementation. The report includes references to relevant academic sources.

Group Introduction
Members names
Member

Agenda
An Over View And Analysis Of Apples
Supply Chain And Operations.

Business Overview
1. Operates On Centralized Business
Model
2. Specializes In Design And
Production Of Electronic Devices
3. Runs An Online Shopping Mall
4. Delivers Orders To Customers
Address

Supply Chain and Operations
Apple manages all of its operations
from one office. The management
involves the planning and
implementation of sourcing,
manufacturing logistics and return
services with the aim of realizing
customer satisfaction

Planning
Apples supply chain runs smoothly from
hundred of supplied through several
logistics service providers, planning
involves the provision of strategical
process through which raw materials play
as inputs into the supply chain and
functional parts reach the customer in
perfect working condition.

Sourcing
Company employs duals sourcing.
Suppliers are selected based adoption
of newest technology in making
components.
Companies know for manufacturing of
quality circuit boards, chips, processors
and other design components are used
hired to supply these components.

Making
Apple focuses on design.
The actual production and / assembly
is done by third parties that are
subcontracted in an outsourcing
strategy.

Delivering
Some services are delivered through
the internet of things,
for physical products, 3PL service
providers are hired to deliver products
to apple’s warehouses and to
retailers. The most commonly use 3PL
is fedex and UPS

Receiving
The company has incorporate a return
function in its online shopping service

Strengths
1. The company has a widely
respected reputation
2. The company commands a large
market share
3. The company produces superior
quality products

Weaknesses
1. Overdependence on one product
2. lack of continuous innovation.
3. Incompatible operating system

Opportunities
1. product diverisification
2. Innovation
3. Beats electronics
4. Data management services
5. Logistics services

Threats
1. Competition from more innovative
companies
2. loss of vision
3. Imitation

Recommendations
The company should diversify its
product range and work harder to
provided innovative technology.

Conclusion
The company has a lot of unused capacity and
has the potential for massive improvements.
If the company implements innovative
strategy and technology it has the capacity to
remain at the top of the global company
rankings

References
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Clarke, T., & Boersma, M. (2017). The governance of global value chains: Unresolved
human rights, environmental and ethical dilemmas in the apple supply chain. Journal of
Business Ethics, 111-131.
Kabin, B. (2013, September 11). Apple's iPhone: Designed in California But Manufactured
Fast All Around the World (Infographic) . Retrieved from Entrepreneur:
https://www.entrepreneur.com/article/228315
Lee, Q. (2012, June 23). Apple, Foxconn & Manufacturing Strategy. Retrieved from
Academia.edu:
https://www.academia.edu/4944711/Apple_Foxconn_and_Manufacturing_Strateg
Malik, Z. A. (2013). Assessment of apple production and marketing problems in Kashmir
valley. Journal of Economic \& Social Development, 152-156.
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Montgomerie, J., & Roscoe, S. (2013). Owning the consumer—Getting to the core of the
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Sammut-Bonnici, T., & Galea, D. (2015). SWOT analysis. Wiley Encyclopedia of
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