Amazon's Current Standing: Customer Relations and Market Effectiveness

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This report provides an analysis of Amazon's current business situation, focusing on several key themes. It examines customer relations, including the duration of customer engagement with Amazon. The report also assesses the impact of external environmental factors on customer assistance. Furthermore, it explores how Amazon adapts its trade style to meet social needs. The organizational environment and its effect on customers are evaluated, along with the effectiveness of Amazon's market strategy in gaining a higher market share. The analysis includes graphical representations of survey data related to these themes and concludes with a list of references used in the research. Desklib provides students access to similar assignments.
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Research on Current
Situations of Amazon
Task 4
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Table of Content
Introduction
Theme 1
Theme 2
Theme 3
Theme 4
Theme 5
References
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Theme 1: Customer relation with company
01. From how
much time you
are connected
with the Amazon?
Frequency
a. less than a
year
15
b. more than a
year
5
a. less than a year b. more than a year
0
2
4
6
8
10
12
14
16 15
5
Column B
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Theme 2: Impact of external factor on
company.
02. Is
organization has
a impact of
external
environment on
it's customer
assistance?
Frequency
a. Yes 16
b. No 4
yes no
0
2
4
6
8
10
12
14
16
16
4
Column B
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Theme 3: Change in trade on social needs
03. Is Amazon
change their
trade style
according to
social needs?
Frequency
a. Yes 14
b. No 6
yes no
0
2
4
6
8
10
12
14
14
6 Column B
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Theme 4: Organisational surroundings for
the company.
04. Is internal
organization
environment
pleasant for it's
customers?
Frequency
a. Yes 12
b. No 8
yes no
0
2
4
6
8
10
12
12
8
Column B
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Theme 5: Effectiveness of organisational
market strategy.
05. Is company's
market strategy
effective for them
to gain higher
market share?
Frequency
a. Yes 18
b. No 2
yes no
0
2
4
6
8
10
12
14
16
18
18
2
Column B
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References
Dobbs, ME 2012, 'Porter's Five Forces in Practice:
Templates for Firm and Case Analysis', Competition
Forum, 10, 1, pp. 22-33, SPORTDiscus with Full Text,
EBSCOhost, viewed 31 July 2015.
downdetector.com, 'Amazon Down? Current Status and
Problems'. N.p., 2015. Web. 3 Aug. 2015.
Greenbush, 'Why Amazon Is Great but Not Good'. N.p.,
2012. Web. 31 July 2015.
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Thank-You
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