Contemporary Issues in Travel and Tourism Sector: Trends Impact

This essay evaluates contemporary issues and trends influencing the travel and tourism sector, with a focus on London as a key tourist destination. It identifies adventure tourism, sports tourism, medical tourism, and industrial growth as significant activities within the sector. The essay emphasizes the need for entities in the travel and tourism industry to remain flexible and adaptable to constant changes, advocating for the use of trend analysis to predict future shifts and safeguard business interests. It further discusses the application of quantitative and qualitative research methods to understand and address industry challenges, highlighting the importance of empirical study and theoretical frameworks in decision-making. The essay concludes by referencing various academic sources to support its analysis of the dynamic and complex nature of the travel and tourism industry.

CONTEMPORARY ISSUES IN TRAVEL AND
TOURISM

TASK 2

2.1 EVALUATE CURRENT TRENDS INFLUENCING
CHANGE IN TRAVEL AND TOURISM SECTOR
London is regarded as famous tourist destination in
the United Kingdom that raises the current level of
tourism. The foremost quality of this place is the
royal glory of all famous emperors who have ruled
this city which is regarded as heart of the UK in the
whole world. Whole UK is regarded as one of the
famous and centre of attraction which invites
visitors from various countries all across the world.
Tourism is regarded as those particular activities
which are organized in accordance with the major
activity that is tourism in the place like London.

ADVENTURE TOURISM

SPORTS TOURISM

MEDICAL TOURISM

INDUSTRIAL GROWTH

2.2 ANALYZE CURRENT TRENDS USING BEST
SUITABLE TOOLS AND TECHNIQUES
An entity operating in the travel and tourism sector need to be
alert this industry which is constantly changing. This sector
changes at every second which will be monitored by applying
specific technique which analyses its future impact by
assessing its existing facts and figures. Flexibility is regarded
as the major component of this particular sector in which
changes in the external market will determine the future step
to be taken by an enterprise in uplifting their existing
conditions. Trend analysis is one of the important practices to
be adopted by an entity in order to predict all the changes
taken places in the future as it is essential in order to
safeguard the current situations of the business from all
external difficulties. An entity working in hospitality industry
will prepared itself in order to handle complexity as this
industry will not assure success in the business. The service
industry will be based on the needs and the expectations of
all its customers whose demands changes with the time.

QUANTITATIVE RESEARCH
This research has conducted by an organization in
which monetary data will be given more importance
in relation with the current issue faced by the whole
industry. It is that systematic study conducted
which give emphasize to the empirical study in
which scrutinizer appointed by the firm will observe
the scenarios. The decisions will be based on the
facts gathered by an individual during the whole
study conducted by them I which hypothesis taken
by an individuals are developed in the whole study
by finding out their solution. Hypothesis will be
tested on the basis of two parameters that are yes
or no in order to reflect its real importance related
to the overall research study plan.

QUALITATIVE RESEARCH
It is opposite version of the quantitative tool
which stresses on non-monetary approach in
which the reliability of the data will be based
on applying systems and theories rather than
using tools and techniques. This kind of
method is commonly used in the social
science and natural science research study
which is based on the application of theories
and different kinds of principles.

REFERENCES
 Robinson, P., Fallon, P., Cameron, H. and Crotts, J. C. eds., 2016.
Operations management in the travel industry. CABI.
 de Grosbois, D., 2016. Corporate social responsibility reporting in
the cruise tourism industry: A performance evaluation using a new
institutional theory based model. Journal of Sustainable Tourism.
24(2). pp.245-269.
 Becker, E., 2016. Overbooked: the exploding business of travel and
tourism. Simon and Schuster.
 Anwar, S. A., 2016. EMERGING ISSUES IN TOURISM SYSTEM IN
RELATION TO THE PEOPLE AND THEIR ENVIRONMENT. Indian Journal
of Commerce and Management
 Pereira, T. F. P. D. and de Paula, L. B., 2016. Drug Tourism: General
Overview, Case Studies and New Perspectives in the Contemporary
World. European Journal of Tourism, Hospitality and Recreation.
 Buda, D. M., 2016. Tourism in conflict areas: Complex
entanglements in Jordan. Journal of Travel Research. 55(7). pp.835-
846.

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