Annotated Bibliography: Social Media Marketing in the Digital Age

This assignment presents an annotated bibliography of four articles related to social media marketing. Each entry includes a full reference, a 100-word summary of the article's content, a 100-word critical evaluation assessing credibility, currency, and potential bias, and a 50-word statement of relevance to the student's broader research or essay. The articles cover various aspects of social media marketing, including its impact on business growth, strategic importance, and influence on consumer behavior, particularly in the context of digital marketing and the new media landscape. The student analyzes articles by Kelly et al. (2015) on food marketing, Whiting and Deshpande (2014) on social media marketing as a necessity, Alharbie (2015) on business growth through social media, and Vinerean (2017) on strategic social media marketing. The annotations aim to provide a comprehensive overview of the selected literature, enabling a deeper understanding of the subject matter.