Organizational Behavior: Apple's Competitive Advantage Analysis Report

This report analyzes Apple's competitive advantages within the consumer electronics market, focusing on their product offerings, customer service, and cost structure. The analysis identifies key competitors such as Palm pre, Google Android, Blackberry, and HTC, while highlighting Apple's successful strategies, including premium pricing and a focus on human-centered design. The report emphasizes the importance of product differentiation, growth strategies, and core competencies for competitors seeking to surpass Apple. It examines how Apple integrates aesthetics and innovation, making their products user-friendly and distinct. The report concludes by reinforcing the near-impenetrable competitive advantages Apple has established through its innovative practices, making it difficult for other firms to match its success. References to relevant academic sources are included to support the analysis.

RUNNING HEAD:COMPETITION 1
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COMPETITION 2
Apple computer is a multinational corporation that creates consumer electronics, personal
computers servers and computer software. They have a lot of staff who utilize their creativity to
outdo other competitors.
1. Major competitors for Apple are; Palm pre, Google Android, Blackberry and HTC. Apple's
competitive advantage lies in product offering, customer service, and cost structure.
2. Apple have been able to gain successful customer satisfaction and differentiate themselves
from their competitors by charging a premium price.
3. At Apple, they connect humanness to technology. For example, their ipods which do not have
on-off buttons, they are designed for human fingers .Human creativity which the company's
ability to produce these useful products has played a greater role in this.
4. Apple products are simple; one can easily figure out how to use them without instructions.
Steve Jobs, believes that humanities are as important as technology. They merge aesthetics with
the innovations.
What must Competitors emulate to surpass Apple:
1. Product differentiation: Competitors need to differentiate their products by adding Unique
Selling Point to their products. It can be for their Mac book, IPhone, IPad range instead of
copying Apple's products. They need to reduce their prices to gain market share (Barney, 2014).
2. Growth Strategy and Core Competencies: Their devices should be made at high specifications,
enabling customers and businesses to access their data efficiently and easily. They need to work
on Re-structuring and re-designing the organization to gain competitive advantage over Apple
(Greitemann, Christ, Matzat & Reinhart, 2014).
Conclusion.
The innovative practices by Apple Company has made it nearly impossible for other related
firms to surpass it and thus making the company to enjoy its competitive advantages.

COMPETITION 3
REFERENCES.
Barney, J. B. (2014). Gaining and sustaining competitive advantage. Pearson higher ed.
Greitemann, J., Christ, E. E., Matzat, A. C., & Reinhart, G. (2014). Strategic evaluation of
technological capabilities, competencies and core-competencies of manufacturing
companies. Procedia CIRP, 19, 57-62.