Business and Business Environment: Apple Inc. Analysis Report

This report provides a comprehensive analysis of Apple Inc.'s business environment, encompassing its organizational structure, including public, private, and voluntary sectors, and legal structures. It explores the size and scope of Apple Inc., Sainsbury, and Welcome Trust, highlighting their core competencies and market presence. The report delves into the relationships between different organizational functions, such as finance, human resources, marketing, and operations, and their alignment with organizational objectives. Furthermore, it identifies the positive and negative impacts of the macro environment on Apple Inc.'s operations, analyzing internal and external factors to pinpoint strengths and weaknesses, and their interrelation with macro factors. The analysis covers various aspects, including financial management, marketing strategies, and technological advancements, providing a detailed understanding of Apple Inc.'s business dynamics.

BUSINESS AND BUSINESS ENVIRONMENT

Table of Contents
INTRODUCTIONS.........................................................................................................................3
P.1 Different types of and purpose of organisation, public, private and voluntary sectors and
legal structure.........................................................................................................................3
P.2 Size and Scope of a range of Apple, Saisnbury and Welcome Trust...............................4
P.3 Relationship between different organisational function and its link to organisational
objectives and structure..........................................................................................................6
P.4 Identify the positive and negative impact the macro environment has upon business
operation.................................................................................................................................7
P.5 Internal and external analysis of Apple Inc in order to identify strength and weaknesses. 10
P.6 Strength and weaknesses interrelated with external macro factors................................12
CONCLUSION..............................................................................................................................13
REFERENCES..............................................................................................................................14

INTRODUCTIONS
It is vital for the business is to comprehend the natural conditions that been made in the
market for directing its effective operations. The ecological elements are those components that
affecting the business exercises, for example, its area, costs of ware, generation and circulation
framework. Thus, it is critical for the business to comprehend the segments and factors identified
with it, for example, political, temperate, social, social and natural factors that been making amid
business exercises. Both the inward too outer imperatives are influencing the business exercises
so business need to survey every single such factor while directing its effective operations. The
present report which have been chosen depends on Apple and having home office situated in US
but they had operate in the many nations. This report incorporates distinctive writes and reason
for association with respect to open, private and intentional area and their legitimate structures. It
likewise portrays about the impactful elements that influence the business exercises in type of
positive and in addition negative.
P.1 Different types of and purpose of organisation, public, private and voluntary sectors and
legal structure.
The purpose each and every organisation is to give bright various growth and development can
be takes place in nation which can help the society. There different types of organisation are
there in nation which have various purpose and their legal structure is also different.
Private organisations: These type of the organisation have aim of doing various situation which
is important for them to bring economic growth and development. Private organisation like
Apple inc. Also, there is another type of open association who leading outsourcing work where
both the private and open organization meets up to direct down the business operations and
contracting is finished by both the endeavour so they can share down resources and liabilities
through various source(Caiazza , Shimizu and Yoshikawa,, 2017). The legal structure of the
organisation will be depends on various certification of incorporation and article of association
as well memorandum of association will be considered.
Public organisations: The open association name closes with Limited just and these
authoritative are additionally called administrative association and whose exercises are overseen
and controlled by government and nearby experts. People in general association point isn't to
acquire benefit however to give administrations to its people and work for their advantage. These

are those associations whose by and large work with a specific end goal to help down the public
and organizations and give them advantage so they can lead their operations effectively and
maintain its business in long run. There region of operations is additionally wide and they are
serving down the different advantages in type of non financial to the public. People in general
associations lead down their operations in various field not in one field and this kind of firm is
set up and framed by the immediate chairman and government so they are working in like
manner according to the bearings of focal government and state government and there work is to
gather down the expense from the nearby inhabitants, forced obligations on great and
administrations and whatever they are gathering utilizing that sum in the field of financial
development advertisement advancement of the nation(Adebisi, Azeez, and Oyedeji., 2016.).
The national well-being administrations is likewise a legislative association who is giving
different administrations in field identified with soundness of people and furthermore creating
different open doors for them so operations and medicinal treatment is supplier to the people so
they can recoup from their infections and leading their working and won't need to rely upon
others for their employment. The another case is World Health Organization who is eminent
general well-being association taking a shot at universal level and they are been in charge of
encircling down the world well-being report and there scratch part is to bring down care of
various people from various nations(Baldissin and et.al, 2013). Open Sector Organization are
such organizations which leading their operations according to the headings of focal government
and furthermore contributing or financing by the administration straightforwardly.
Voluntary organisations:These are those associations that are set up for the altruistic reason
and they are directing down different projects for the point of gathering sum soi by utilizing that
they can give advantages to the poor people and furthermore creating different open doors with
the goal that destitute individuals get assistance from such associations in different structures.
There point isn't gain benefit yet they are set up or leading their operations for the social and
good aim and working for the welfare of the general population. The specific illustrations are as
Red Cross society, Red Crescent et cetera.
P.2 Size and Scope of a range of Apple, Saisnbury and Welcome Trust..
The most important aspect for any organisation is their size and scope which bring major
effective terms of business. The various organisation size ad scope discuss as follows:

Apple Inc size and Scope: as the organisation have high brand values which is important to
make the effective development in the nation. It is an private firm which have large size in terms
of infrastructure and various. The core competence of the Apple Inc is to brig major factor that
can be effective in the organisation. The products they deal in Mac, Ipod, iPhone, iPad, Apple
Watch, Apple Tv, Software, Electronic Vehicles, Apple Energy
Scope of the Apple mostly in the electronic gadget and technology with the highest innovation of
products in the market. As the organisation is perform better as compared to their competitor.
The world wide annual revenue $229 billion in the year 2017. Also organisation enjoy more
brands loyalty(Lieberman and et.al, 2016). They maintained more than 499 store across the globe
and have target customer for higher income level group. Apple had create their compute
organisation which have highest demands in the market. The demand of the products of Apple
has increase and they need to to focus their organisation structure for better outcomes.
Size and Scope of Sainsbury: it is an public organisation in the UK which they deal in the
grocery and clothing products. Sainbury haver 1415 stores across the Europe which make the
comfortable presence. 162700 employees are working in the organisation which are important
for them to achieve organisation objectives. Sainsbury have the deals in the various products
such as Convenience or forecourt store, hypermarket, supermarket for all the grocery and retail
industry.
Scope of the sainsbury: It is in online business which they are performing more efficiently in
the nation, they have various subsidiaries' organisation such as related to the banking industry,
supermarket. Sainsbury convenience storer Ltd, home retail group, Argos and habitat are the
various organisation of sainsbury. The operating income of the organisation is 707 million pound
which shows that financial condition of the firm is better as compared to the other organisations.
Scope and size of Welcome trust:
Welcome trust is an voluntary organisations: it is a trust who work for enhance in strength of
society and they have the claim medicinal services focuses with inventive thoughts and they have
workmanship and other mould.

Size of Welcome Trust: They are worldwide beneficent financing association as they manage
society improvement. They are free from monetary and other government mediation. They have
nearness over the unified kingdom.
Scope of Welcome Trust: The primary extent of the welcome trust is they are bargain in well
being of individuals. As they imagine new immunizations and other advancement in well-being
parts. They had inquired about for the Zika infection and help to the public as they have design
antibody for such infection. Their primary point is expelled the any sickness from the public so
the earth turned out to be all the better and sound.
P.3 Relationship between different organisational function and its link to organisational
objectives and structure.
In Apple Inc different organisation functions to achieve objective with their different
roles ad responsibility in firms. The various division are associated in the organisation which can
try to solve each and every problem and meet the current needs of the firms. There are different
division in the organisation as such human resource, finance, marketing, operation and
productions which have various function such as follows::
Finance: This division will manage all the records of organization related to the money and they
are the responsible to bring their better investment to expands the business. All accounts are
maintained be fiancée and make the proper balance sheet to know the firms' performance in
according to the different division function have been interlinked with each other(Wheelen and
Hunger, 2017). These are the division which have to understand the organisation situation in
terms of money. The budget allocation made by the division and other department fund will be
allocated from finance divisions to fulfilled the requirement in different areas. Apple Inc have
high turnover which required better finance management. Interconnect with other divisions to
make better decision organisation in terms of finance.
Human resource: These is the most important division in the organisation which they
performance various function related recruitment and selection of new candidates in the
organisation for different positions in the organisations (Schaltegger, Lüdeke-Freund and
Hansen, 2016). Training and development of the employee to bring the high performance in the
organization and fulfilled the objective of the Apple Inc. it is the responsibility of the humans
resource management to solve the conflicts of the employees and understands their requirement

to keep better working environment. Human resource management will bring the effective
situation in the organisation they have to manage talent at the right time and at time place to
achieve the firms objective. This division is responsibility to interconnect and maintain the
healthy relationship with every division in the organisations.
Marketing: For the Apple Inc it is important division which will increase the more revenue in
the organisation with their different function such as branding, promotion and different way of
marketing. The main aim of the marketing division is to attract the customer with innovative
products. Also the marketing division will promote the products with different events and
campaign organised for generating high sales for organisations(Ferraro and Briody, 2017). If the
marketing team is not performing than other division will affect in terms of various task which is
important to perform in the organisations. So it is important to interconnect with their other
division to achieve organisational objectives.
Operation and productions: In the organisation this division will handle the various functions
such as mange the inventory and raw materiel which is used in the production ad operation
function. It is important to interconnect this operation and production division to interconnect
wit other division to achieve organisation objectives
Information and technology: it is the most important division in the organisational which have
the various function such as to bring information and technology management of all the resource
in the organisation which can bring the smooth function for all the division and it is important to
connect with the each and every division in to achieve organisational objectives(Psomas, 2013).
The above all the division in the Apple Inc is important to interlink with each other to achieve
the organisation objective according to planing. These structure will manage the organisation in
better manner to make healthy business environment.
P.4 Identify the positive and negative impact the macro environment has upon business
operation.
Appler Inc have the various macro factor that will affect the business operations. The
potters five value chain model will help make the positive and negative impact. In Apple Inc
they ave various huge infrastructure and manpower which is important to manage in better
manner. The model of the Apple can be applied as following manner such as follows:

Primary activity of Apple Inc:
Inbound Logistics: these can be include the relationship with various stakeholder who deal in
the products. As the apple believe in the innovation ad they took their supplier as the best way to
brig the effective manner(Reynolds and Rohlin, 2014). It is the most important to bring the better
outcomes. The most important things is to manage the inbound logistics In a better manner. The
of the Apple Inc are total 499 across the globe which can give better service to the customer. It
can be the most important aspect in for the organisation.
Operation: These can be the strength of the organisation which are important related to
operation. These are the activities required to transform inputs into output which is important for
the organisation to bring the necessaries step. As the operation require more passion and high
frequency of manpower for the organisation like Apple Inc.
Outbound Logistics: These can be the most important factor which can be the require al, the
activity of such as collection of the products for the outside delivery these can be stored into the
all the outlet of the Apple Inc which is important to bring effective decisions.
Marketing and sales: These can be weakness for the organisation in which decreasing the sales
the many outlet due to adverse impact of the organisation marketing. The customer of the Apple
Inc is aware about the products but they are not able to understand the effectiveness and various
function in the products. Customer service of the Apple Inc is also better but even though buyers
are not happy with service due to high price of accessorial in some cases. Also, marketing and
sales will facilitate customer purchase to achieve thee organisation objectiveness ad increase
sales volume.
Services: These needs to improve the faster services in terms of different outlet which are not
specific of the organisations. For the customer it is important for them to get the better
experiences.
Secondary Activities:
Procurement: it is the acquisition of inputs or the resource of the organisation which is
important in their process of various functions. It can be most important factor that will be
strength for the Apple as they have big brand name.

Human resources' management: These can be the most important factor for the organisation in
which various function will be performed by the humans' resource such as recruitment and
selection provides(Niemann-Struweg, 2014). in the organisation to bring the most important
aspect in the organisation. Training and development of the employee is also responsible of
humans resource management. If any employees found with illegal activity than human resource
management. The most important factor that will be manage the manpower and boost the
performance.
Technological Development: They will manage the various equipment of the organisation. The
various software and hardware will be responsibility of this technology development, apple is
believe in the innovative products which can be used for the various purposes and boost the
organisational productivity.
Infrastructure: Apple have the huge infrastructure in which they form the better working
environment of the firms. It can be consisting of various function such as legislations and
accounting, finance and other department can be the most important factor for the organisations.
Also the relations with government will be the most important in different areas. The Apple Inc
have the huge quality team which can focus only on the products quality. It is important for them
to give special on general management. The business planning of the organisation can be
considered in the infrastructure(Khanagha, Volberda and Oshri, 2014.).
From the potters value chain model it can be easily identify the strengthen and weakness of the
Apple Inc such as follows:
Strength:
Operation: These can be the strength for the Apple as they have better operation activity in
terms of various department it is interlink with each other.
Technological Department: these can be the most important factor that can changes huge
changes types market with various technological introduce by them.
Infrastructure of apple is also strength for the organisation which can considered for the huge
management.
Human resource management is also strength for the organisation that can be important for them
to balance the manpower with various function played by them(Ross, 2016). Employee and

organisation performance can be boost on the basis of their policy implement by human resource
management.
Weakness:
Marketing and sales: it is the major weakness for the organisation which can bring the adverse
impact on the organisation performance. So Apple Inc have to take the various step to over come
with this weakness to bring important changes in the organisations.
P.5 Internal and external analysis of Apple Inc in order to identify strength and weaknesses.
The various internal and external macro factor that can be help to know strengthen and
weakness of the Apple Inc.
External analysis:
 Political factors: These are external factor which can affect the business operation from
the outside. From the political factor that will be the most important to identify which
the government intervention to the business due to the various policy introduce which can
affect to the organisation business environment(Du Toit, 2013). As the Apple set up their
business across the globe as they have to take permit with government before taking any
decision related to business organisation or they have to fulfilled each and every
guideline to avoid political intervention. It is important for the organisation to material
better relation with government for smooth business functions.
 Economic factors: These can be the most important factor which can affect the business
environment in which economy of the nation will be opportunity of the high business
growth and development(Mahdi and et.al, 2015). Due to inflation and unemployment in
action will be the serious probes for the Apple and their turnover have been decreasing
compared to the past records. If the economy will not be perform better. Then business
get huge loss for the organisation can be measure. Unemployment in the nation will bring
more serious cause as the income level of the people will decrease and purchasing power
will also affect due to loo income and unemployment in the nations.
 Social Factor: These are the factor that will affect business in which society will be
considered more serious condition for organisations. The lifestyle of the people will be

changes and they are more advance require various innovative things. Apple Inc believes
in the innovations.
 Technological factors: These are the macro factor that will affect the business
environment in which new technology introduce in the market will nit affect to the Apple
Inc as they are the main key player of market who bring new technology produce for
other competitor which will affect the business environment(Reed and et.al,2013).
Research and development of the firm is so strong that every year they launch innovative
products in the market.
 Environmental Factors: These can be the most important factor that will hindrance the
business organisation. It is important to brig the all the environment safe decision have to
take in which the society will not affect any diseases from due to the operation of the
organisations(Cai and Yang, 2014). Every year the high waste collection from the
electronic and manufacturing industry and Apple is also use various natural material to
make their final products.
 Legal Factors: These are the fact that have to considered while any decisions and it will
be weakness for organisation in terms of various legislation bodies have form different
laws for the firms as well employees. Companies act 1956 and 2013 will be applicable on
the Apple which is important to considered for various decision in the business.
Internal analysis:
Strength: Apple takes the brand advantages and huge customer attraction towards the
organisation is the major strength of the firm. Also they deal in the innovative products which
cover the huger market share as compared to other competitor. Working environment is much
better to reduce the work pressure and motivate human resource management.
Weaknesses: The major weakens for the organisation sit eh higher work pressure in which
employee feel depress sometime and they leave organisation eve though they have capable to do
better work. Sales and marketing in the organisation is for weakness from past few years because
they are not able to attract more customer which cause decreasing sales.
Opportunity: Apple haver opportunity to focus on employee and retain them with better
humans' resource practices.

Threat: Competitor can take the advantage of the organisation of employee who are not bale to
manage their pressure in Apple Inc can give better offer to them.
From the above internal and external analysis of the Apple Inc it can be easily get strength and
weakness.
P.6 Strength and weaknesses interrelated with external macro factors.
Apple Inc have various external macro factor that will interlinked with strength and
weakness of the firms.
As the association bargains in retailer segment and rival in this area have more. To acquire the
better business condition Apple Inc. it is vital to discover the fortify and shortcoming which are
interrelated with outer large scale factors as indicated by PESTLE analysis and potters five
power display.
Quality: for the stamp and Spencer the greatest quality it is their image esteem particle advertise
from the full scale factors.
Social components for the association bring better results for Apple Inc. as they have the high
innovative work group for items advancement in association(Belás and et.al, 2015). To
accessible better items to the general public will acquire the hirer income association.
Mechanical components: changes in innovation will b bring the better generation for the Apple
Inc.. Time and cost will be spare with the reception of new advances.
Out bound coordination is likewise the fortify for the Apple Inc. as they conveyed the
merchandise to the store in fast way once the creation procedure and bundling have been
finished.
Shortcomings: In each association their is a few shortcomings which will impacts the
association. From the full scale factors shortcoming can be distinguished for Apple Inc., for
example,
Financial state of the unified kingdom isn't appropriate for Apple Inc. business condition. As the
tax assessment approach have been influence on the association benefits. Expansion in the
economy bring the higher cost of other crude material and client can't buy their items.