This report provides a comprehensive analysis of the business decisions made in preparation for Aquapet's UK restaurant launch. It begins with a plan for primary data collection, outlining survey methodologies and the questionnaire used. The report then delves into statistical tools, including mean, median, mode, standard deviation, quartile, percentile, and correlation coefficients, to analyze sales data and interpret the results. Graphical representations of the collected data are presented, alongside the creation of a trend line to forecast future performance. A formal business report is prepared, offering insights into the firm's performance and opportunities. Furthermore, the report explores appropriate information processing tools like MIS, DSS, and TPS, and applies the critical path method and project evaluation techniques such as payback period, ARR, NPV, and IRR to aid in decision-making. The analysis highlights the importance of quality and price in consumer purchase decisions and provides strategic recommendations for Aquapet's success in the UK market.