Analysis of Facebook Page Insights for the Art, Not Apart Festival

This report provides a comprehensive analysis of the Facebook Page Insights for the Art, Not Apart festival, examining the event's objectives, target audience, and stakeholder mapping. It delves into the festival's promotional activities on Facebook, highlighting the importance of understanding the target market, stakeholders, and key themes for successful marketing. The report outlines the event's focus on promoting art and cultural exchange, and analyzes the engagement metrics, including reach and interaction rates, to assess the effectiveness of the Facebook campaign. The report also includes a stakeholder analysis, identifying key individuals and groups, their influence, and potential impacts. The conclusion emphasizes the importance of paid marketing techniques in achieving success on social media platforms and provides recommendations for improving future promotional efforts. The report concludes with a list of references used in the research.