Event Management Report: Asda plc Event Planning and Security Measures

This report provides a comprehensive overview of event management, focusing on the application of management skills within the context of Asda plc. It explores various management roles, job opportunities, and the necessary skills and personal attributes for event planners. The report critically evaluates the impact of management skills on event success, offering recommendations to meet stakeholder requirements. Furthermore, it details the measures needed to ensure a secure and safe event environment, comparing and contrasting security and safety provisions for specific events. The report concludes with key findings and recommendations for effective event planning, emphasizing the importance of skills, security, and stakeholder satisfaction in creating successful events for Asda plc.

Conference and Event

Contents
INTRODUCTION.......................................................................................................................................3
Introduction of the report.........................................................................................................................3
Exploration of management roles & current job opportunities within the events sector..........................3
Review Management skills as well as personal attributes which are required in events sectors..............4
Critical evaluation of the impact of management skills on creating a successful event and justifying
recommendations to meet stakeholder requirements...............................................................................5
Explanation & specification of appropriate measures needed to provide secure as well as safe event
venue and environment for guests and staff.............................................................................................5
Comparison and contrast of the security and safety provisions for specific events..................................6
CONCLUSION...........................................................................................................................................7
REFERENCES............................................................................................................................................8

INTRODUCTION
Event planning is more about wanting to get enjoyable time around, fostering connections,
creating brand recognition and hoping to demonstrate progress. This is indeed a tough process
that involves trying to turn an unlimited quantity of pieces and day and evenings wanting to work
to generate a high voltage for visitors as well (Hernandez-Carrion and Rawlins-Loureiro, 2017).
Thus, incorporation of all the necessary skills is important for event planner so how they can
efficiently control all function tasks and make it effective. The current proposal is focusing on
the Asda plc, a renowned retail company that runs its business worldwide in order to establish its
competitors image. Firm also intends to increase their profits and plan an event to raise visibility
in the markets and also in clients for this product.
Introduction of the report
This phase of the study focuses on the different leadership roles together with the previous
job duties of the event organiser with the aim with coordinating a great season. In addition,
there is also discussion of the evaluation of leadership skills and characteristics that are
needed by the action provides action provides preserve the generally excellent picture. In
fact, it is often critical for event planners to evaluate whether at the time of visiting the event
and every guest feels comfortable and protected. This may be advantageous in drawing
customers to the organization and its providers.
Exploration of management roles & current job opportunities within the events sector
In a dynamic and fast-growing event market, it is critical for workers hired in this field to
refresh and hone their abilities and qualifications so that they can do their best and accomplish
their goals within a predetermined timeline. In this respect, management capabilities play a
major role in which members of the team are expected to develop their abilities and
organization's core in order to enhance their overall efficiency in the job field. As event planner
at Asda plc, some critical functions are as continues to follow:

Proper management- This is one of the significant positions of event organiser in that they are
essential for keeping the proper organization of the venue. This management team also focuses
on the customer demands and security and well. By doing so, they can considerably improve
their customer base and increase their competitor image.
Positive behaviour with customers- It is essential for event managers to handle their consumers
with greater regard and integrity so that visitors are happy with the service (Pacchioni, 2020).
Good and productive behaviour with visitors can help to improve the overall success of the
organisation.
Review Management skills as well as personal attributes which are required in events sectors
Every event planning field requires some successful adjustment that will help them boost the
total success of the business on the marketplace. In this reference, the changes are influenced by
the external environment, which again is important for the development of options within the
company. As a result, the advancement of certain status and self-qualities that help to increase
positive changes in event planning in a successful manner. As Asda plc is also expanding its
operations and processes. In order to gain goals, some of the managerial skills and characteristics
of the industry are as follows:
Management skills:
Strategic planning: In order to execute a more effective function, logistical preparation is an
important technique that the function planner utilizes to assess the actual business environment
to order to make the correct choice. That method of preparation will also help to fulfil all the
expectations of the clients who attend the case. This business will quickly gain sustainable
performance on the marketplace.
People management: People 's managers are one of the most important skills for event managers,
in that they also assign tasks as per their abilities and present condition. With the assistance of
this, workers can easily carry out their tasks and achieve their objectives. In addition, the
management is also responsible for analysing the performance of employees on a continual basis.

As it can facilitate the avoidance of possible problems and disputes occurring and, at the very
same time, increase the efficiency of workers.
Personal attribute:
Confidence: Possessing the right expertise and qualifications can allow event organizers to make
their operation more effective. That is why, at the thought of receiving a judgment, the
management team is more convinced in encouraging them to reduce the chances of any problems
resulting. It is also beneficial to influence consumer behaviour on their service providers as well.
Adaptability: This is one of the key qualities that needs to be supplied at the time of planning
events. In this case, the event planner will readily understand adjustments and carry out their
activities correctly (SERIES, 2019). If the event planner is flexible and dynamic, they can simply
operate their performance and increase all organizational changes.
Critical evaluation of the impact of management skills on creating a successful event and
justifying recommendations to meet stakeholder requirements
Management capabilities are important in many of the business performance, whether they
are employed to perform a mission or to plan a positive function. This is also essential for event
planners to have the necessary management expertise to be able to handle the whole event
operations effectively while at the same time please all the consumers who visit the event. In
order to gain better and more successful results, project planners need to develop or enhance
their abilities on a consistent basis so that they can order to gain attention their expertise and
experience. To order to accomplish the same, adequate preparation, workshops and meetings will
be conducted by the supervisor who will assist them to the successful organisation of their case.
Explanation & specification of appropriate measures needed to provide secure as well as safe
event venue and environment for guests and staff.
While trying to manage seminars and festivals, it is one of the critical functions of event
managers to start preparing an efficient system for the operations they engage in in hosting the
event. Here the, the team's job mission is to develop a stable and sound location where consumer
feels more safe and satisfied. This can be helpful in enhancing consumer satisfaction while at the

same time maintaining it for a prolonged period of time. In this sense, there are different types of
steps that can be taken by event managers in their operations, as well as by providing them to
consumers at the beginning of the announcement. With the assistance of this, Asda can quickly
establish a deliberate occasion while at the same time it makes it more profitable. The following
statements should be found in all the initiatives:
Check the IDs of customers- This type of evaluation also plays a crucial role in the hospitality
industry, such that the venue management is able for the same action. In doing so, the staff
ensure that all guests who are covering the meeting have a login details along with all the
necessary IDs and other papers. With the support of this, event employees can better include a
secure environment for all business and ensure them protected as well. In addition, this will
provide surety to the organizer that all functions and activities are protected from external risks
as they will have record of all guests.
Develop security points- This is one of the crucial steps that any consumer wants to take when
attending the venue, because it helps to keep all visitors healthy and comfortable without damage
or issues of any sort. It has a beneficial effect on consumer loyalty and, at about the same time,
often creates confidence that enables business enterprise to achieve sustainable market
performance.
Both are efficient points implemented by Asda's event manager, who is organizing the
event with the intent of enhancing their business operations. Such points make it easier for
consumers to win confidence and also catch their interest. That would positively lead to the
acquisition of a strategic edge by rising the market position base of their consumers.
Comparison and contrast of the security and safety provisions for specific events
Maintaining health and protection is one of the main duties of event organizers to render their
event more effective without some sort of problems (Walters, 2018.). Like in the previous
review, these interventions are tools that the event planner utilizes to support consumers by
supplying them with a healthy and stable atmosphere. In addition, it is also analysed that both
privacy and protection are totally opposite from each other protection focuses on the elimination
of threats and, on the other hand, safety is unintentional by risks. It is therefore essential for

event managers to use both activities at the moment of the organization of the event, so that they
can easily create a more effective along with proper protection and wellbeing.
CONCLUSION
From this report, it can be concluded that there are various kinds of management professions
in a business organisation, which are accompanied by the highest authorities to achieve all
the objectives effectively in order for them to be able to easily analyse various meetings and
meetings too. In relation to this, acceptable management skills, personal characteristics also
are advantageous to support the achievement of all predefined aims and goals within the
defined deadline. It is also essential that professionals achieve the same flexible workplace
and the effective regulation of their employees in order to achieve their best efforts. In this
sense, project planners would therefore be liable for ensuring the protection protocols at the
time of the activity to minimize the potential for any issue or dispute. This would help to
create a strong and profitable brand identity on the market.

REFERENCES
Books and journal
Hernandez-Carrion, J. R. and Rawlins-Loureiro, D., 2017. Tourism 2.0: Conceptual Analysis
and Future Challenges for Mice (Meetings, Incentives, Conferences and Events).
Scientific Publications/University of Economics in Katowice. pp.105-117.
Pacchioni, G., 2020. Virtual conferences get real. Nature Reviews Materials. 5(3). pp.167-168.
SERIES, S., 2019. CONFERENCES AND EVENTS. Power.
Walters, T., 2018. Gender equality in academic tourism, hospitality, leisure and events
conferences. Journal of Policy Research in Tourism, Leisure and Events. 10(1). pp.17-
32.
(Hernandez-Carrion and Rawlins-Loureiro, 2017) (Pacchioni, 2020) (SERIES, 2019) (Walters,
2018)