ASDA Recruitment: HRM Functions, Challenges, Solutions Report

This report analyzes the recruitment processes of ASDA, a leading supermarket in the UK, within the context of human resource management (HRM). It examines key HRM functions, including training and development, recruitment, performance management, and job analysis, highlighting their roles in enhancing productivity. The report identifies recruitment as a significant challenge, exploring the difficulties in attracting and selecting suitable candidates, the impact of speedy hiring, and the complexities of assessing candidates' suitability. It then proposes solutions such as utilizing detailed applicant records, implementing HR software for efficient data storage, and leveraging staffing agencies to streamline the recruitment process, thereby reducing costs and improving the quality of hires. The conclusion emphasizes the importance of strategic HRM in overcoming recruitment challenges to boost ASDA's productivity and competitive advantage.

RECRUITMENT
INTRODUCTION
Recruitment is one of the most important function of human
resource management, through which HR manager enhance the productivity
of any brand in effective manner. The current assignment will be based on
ASDA, which falls under category of leading supermarkets in the United
Kingdom. The study will explain role of HRM functions and define specific
area to focus. Furthermore, the report will justify particular HR issue and
solutions in context of it.
Introducing role of key HRM functions (HR matrix) and identify one
area to concentrate on in more detail
Human resource management is one of the most effective strategic
approaches in the business world, because it delivers benefits in context of
companies in term of managing performance of each candidate. The term
encompasses varied functions that are mentioned below;
Training & development- It plays vital role in growth and success of
workers as well as ASDA in term of increasing performance level and
developing new skills, which an applicant may use to gain competitive edge
for organization. Imparting appropriate training and assuring accurate
development of chosen workers is the most significant function of human
resource manager. The success and growth of supermarket is depends on how
well its existing and new staff members are trained for specific role and what
are their development & progress chances within company. Training and
development is the best HRM function because it helps to prepare all workers
for biggest accountabilities.
Performance management- It is another important function of
human resource management, through which HR manager
contribute to maximize the productivity of brand in positive and
effective manner. It also plays crucial role in regard to ASDA and
workers as well in term of increasing performance level. Effective
and systematic performance management assure that output of all
the staff members meets set aims and objectives of firm.
Job analysis- One of the best activities or functions of Human
resource administration within ASDA is job analysis. It plays vital
role in term of analysing the needs of employees that contribute to
increase productivity and performance level of firm.
Recruitment-
The most challenging and difficult function of HRM is
recruitment, because it directly impacts success of ASDA and its
performance extent within retail sector. The role of this function is
to hire and select right applicant who are able to contribute in
gaining competitive edge for company and increasing its
productivity level, which is quite essential in recent time. Human
resource manager recruit each applicant on the basis of their skills,
competence, knowledge and experience. All these things are
determined by conducting a short or long interview, which allow
recruiter to get more information about person who is applicable for
particular position in brand. Once main function of HRM in
recruitment is done, and the applicant gets selected after rounds of
interviews, they then offered with job offer letter in respective job
role. This function is important because it helps to select right
individual person that have all the competence and employability
skills. This operation is designed in order to increase employee
strength which enable them to meet the strategic aim and objective
of supermarket. It defined as process of sourcing, screening, short-
listing and then hiring skilled applicant for needed vacant role.

Introducing a human resource issue within particular HRM function-
Whether to complement current employees or to retain workers through
motivation techniques, the most complicated challenge facing HR
department is Recruitment of skilled applicants. It is a quite challenging
task of HRM, because due to this HR has faced many difficulties in term of
acquiring a candidate that can justified the job requirement with skills and
fresh thinking.
Element that make recruitment process challenging-
There are varied things available and accountable for making a
simple recruitment process challenging for HRM. For example, major
challenge faced by recruiter is to target or to attract those who are more
suitable and justified role that will be allocated to them. Some time it
becomes more difficult to address because this is very quick process
function, so to find right candidate from pool of many is make difficult
task. Recruiting candidate that will work efficiently- some times candidates
that are select for further rounds are has same level of qualification and
experience. So making decision for right candidate become more
challenging because which candidate can fulfil the future task can't be seen
at time of recruitment.
Speedy hiring- some times' requirement to of job vacancy is accrues urgent
at that time recruiter do not have enough time for select more eligible
person, so it is another challenging that a recruiter has to face. Furthermore,
it can be said that finding right workers within correct blend of competences,
personality, abilities and motivation is quite complex, even when pool of
accessible talent is relatively wide. Along with above things, the
accountability to hire right applicant make staffing function challenging for
HRM. For example, Human resource manager is responsible to select the
right candidate, because it directs impact productivity of brand and its
performance level in negative manner when selected person is not eligible
for current job position in firm. Recruitment is quite length process which
consume a lot of time and require hard work along with putting pressure on
HRM to conduct it in systematic manner. When HR hire wrong person it
may impact the productivity of brand and when it selects the right one then it
contributes to maximize performance of ASDA.
Suggestions in context of solving HR issue- Human
resource management has faced varied challenges or issues,
while working in a company which relate to workers.
Recruitment or staffing is one of them, because it put a lot of
pressure upon HR manager in context of selecting right
applicants for specific position at workplace. In the business
world, to overcome this challenge there are several forms of
approaches, techniques and methods accessible, which HR
administration within ASDA may use to resolve their
obstacle.
Recruiting talent is a wide investment of money
and time, it is quite difficult for HRM to balance between
managing staff performance and hiring eligible applicant at
right time. When human resource management chose and
use the best ways they may handle both work in effective
manner especially staffing. For example, HR manager may
overcome recruitment challenge by managing the overall
procedure centrally and systematically in term of keeping
the records of earlier interviews, among which they may
choose the right person without wasting much time to hire
new one and considering their all competence.
The details of each applicant can be recorded for
comparison and review, through which
management can select and then hire the right
one who can perform even better than other
people because of having great experience and
knowledge. In order to make recruitment process
easy, HR can implement the latest human
resource software systems which allow them to
store details of those people who came for
interviews, in term of CV, that may use during
staffing period in form of making a comparison.
Depending on ASDA data retention policies,
applicants applications for current job
opportunity, can be stored for years or months in
software. It added a valuable benefit for
company in term of keeping details of people
which they can use while selecting the right one.
It helps to cut down future costs and time in
context staffing. Speeding hiring in this way can
prevent decreases in morale and productivity of
staff members.
Furthermore, along with above suggestions, HR
manager can consider other as well which are
also beneficial and useful for them in regard to
overcome recruitment challenge. For example,
they can take support from staffing organizations
that are accountable to select right person for
those companies which needs them in order to
increase their productivity and performance level.
Recruitment agencies are able to provide temp to
recruit solutions that permit HR administration to
attempt out new workers with less to no risk. It
helps a lot to human resource manager, in term of
saving their time and money as well as prevent
from frustration that affect physical and mental
healthy in negative manner. Staffing agencies
may consider as third party that are specialist in
recruiting new people for temporary of
REFERENCES
Gigauri, I., Gulua, E. and Mushkudiani, Z.,
2020. Current Advances In Digital
Recruitment Of Human Resources And Its
Potential For Companies. Current Advances
In Digital Recruitment Of Human Resources
And Its Potential For Companies (September
28, 2020). SEU & Science.
CONCLUSION
By summing up above discussion, it has been
identified that by taking right actions and using appropriate
approaches, human resource management has overcome their
key issue and that is recruitment. From above analysis, it has
been concluded that through staffing agencies, Human resource
manager has recruited the most applicable for person to vacant
jobs in the company, which in return has increased its
productivity, profits margin and performance level even better
than rivals that has operated in retail sector from longer period.