Analyzing Quality Management and Business Processes at ASDA

This report examines ASDA's business processes, focusing on quality management approaches and comparing them to competitors like Tesco. It delves into methods for measuring project success, identifying key principles of effective project management, and providing examples of their application. The report also analyzes techniques for process analysis within organizations, specifically applying them to ASDA. Furthermore, it explores opportunities for growth and innovation within ASDA, including the development of a strategic plan to capitalize on these opportunities. SWOT and PESTLE analyses are utilized to assess internal and external factors influencing the company's operations. The report concludes with a summary of findings and recommendations, supported by a comprehensive list of references.

BUSINESS
PROCESSES

executive summary
The aim of report is to identify the different approaches of the quality management and
compare those approaches to other organization. Also, various approaches to measuring success
had also been covered. Moreover, effective principles of management will also be provided
through giving certain examples. Also, it has helped in discussing the technique which are used
by ASDA in its processing and operating business operation. Further, with discussing the
growth and aspects of innovation helps in advancing and adopting new markets. Also with the
swot and pestle analysis helps in identifying company forces impacting its internal operations
with analysing micro and macro factors.

TABLE OF CONTENT
INTRODUCTION ..........................................................................................................................3
MAIN BODY...................................................................................................................................3
1.Describing the approaches to quality management also Comparing approaches to tesco and
appraise the effectiveness of your ASDA quality management..................................................3
2....................................................................................................................................................6
a) Discussing different approaches for measuring of project success........................................6
b) Identify principles and examples of effective project management and discuss how these
can contribute to different elements or definitions of project success.........................................7
3....................................................................................................................................................8
Discussing techniques with which processes within an organization might be analysed (800)..8
Discussing how these techniques might be applied to given processes within ASDA ............10
4..................................................................................................................................................11
Discussing the aspects helps in generating the new opportunities for growth and innovation for
the ASDA and its products........................................................................................................11
b) Developing a plan for ASDA as for taking benefits from the opportunities.........................12
CONCLUSION..............................................................................................................................13
REFERENCES..............................................................................................................................15

INTRODUCTION
Business process is mainly defining about the collecting various resources which are used
as for delivering and distributing various products and services to the large number of consumers
and users. These processes are very importance as for improving various areas of business by
effectively functioning its procedures and process with implementing the structures. This project
report provide details about the ASDA. The company is mainly recognized as for serving large
number of consumerisms with providing the food and non-food products. The company is manly
providing various services to the consumers including the online service by stores, superstores,
petrol fillings and established various stations for depositing the investments as for providing the
banking and financial services to large number of users. Thus report provide detail about
identifying and describing about the approach used for managing quality, also comparing to the
other organisation and adopting the effectiveness with the ASDA quality management. Further
discussion about the approach to measuring the project success and identifying the principles and
for contributing the success to projects. Also, discussion about the different technique for
analysing and improving the processes and applying more than one technique to the ASDA.
Lastly description about the generating opportunities for innovation and growth with improving
the products of company and developing the plan for taking various benefits of identifies
opportunities.
MAIN BODY
1.Describing the approaches to quality management also Comparing approaches to tesco and
appraise the effectiveness of your ASDA quality management
Quality management is defined as the maintaining all the activities and coordinating with
the workings a for achieving the desired results. This system helps in achieving excellence in
working by maintaining the quality in workings as for achieving the desired established goals for
ever-increasing and earning better revenues. This system is very important as it helps in creating
consistency in achieving and performing all the tasks and activities which are mainly involved
for processing and producing the product ad services with efficiently working by reducing the
time and improving customer satisfaction (Ramlawati, 2018). Adopting various approaches helps

in ever-increasing the consumer satisfaction and it aids in supporting and gaining better
efficiency an improving the performance for the company. Furthermore, the approaches defining
helps in providing better customer satisfaction with gaining more knowledge for improving the
quality as for attaining the best results, also helps in recognising the importance for improving
the quality in the company a for serving better and increasing the performance by achieving and
working in efficiently.
Various approaches for quality management are as follows:
The cost effective approach: The cost effective approach mainly describing about
balancing between the cost, time required and efforts spend for completing the project in the
company (Pratama and Sulistyowati, 2019). With adopting this quality management approach
helps in deriving and attaining the quality by taking the risk and focusing in various strong
features for attaining the quality and achieving excellence in the company with maintaining cost.
Products based approach: The products based approach mainly described in managing
the quality with maintaining the products. Thus helps in measuring the products with managing
its quality by testing, managing, creating. As by applying features of the products created to its
performance with specifying features, reliability, services, aesthetics, and quality (O’g, 2021).
This approach helps in maintaining the quality of products manufactures in the company and
helps in achieving excellences with maintaining the best quality of the products.
User based approach: With this quality managing approach mainly aids in delivering by
managing and maintaining the quality with satisfying the end users. As by offering variety of
products to the large audiences (Kineber and et.al., 2021). This aid in defining quality by
satisfying consumer and allowing the consumers for providing the experiences about the
products as for determining the quality. As by focusing in the consumers for providing the
experiences about the quality helps in maintaining and moulding the products offered to large
number of consumers.
Fail fast and recover fast approach: This approach to the quality managing mainly
used by the small companies. This aids on defining only the expectation for designing the
products and aids in fulfilling the requirements by testing for the products designed and taking
feedback about the expectations and requirements set for designing the product to be produced
and sold in the market (Klimecka-Tatar and Ingaldi, 2021). As by comparing the ASDA with

tesco as the leading multinational supermarket serving large number of food and non-food
products to the consumers.
Approach ASDA TESCO
Product based
ASDA adopting the system as for
operating and achieving the quality if
various products with the cloud based
QMS. This aids in improving the
quality by of various products by
improving and innovation the product
which are based in the private ranges.
as including the grocery health and
beauty, household products. With
adopting this system as based on the
products quality management approach
helps in achieving and improvising the
quality of the product served to large
number of users (de Melo and et.al.,
2021). This mainly helps the company
in improving the brand position and
supports in providing the information.
With this platform it helps the company
in providing better information to its
suppliers and encourage consumers for
giving feedback about the products sold
, this aids in better improving the
quality and helps in attaining greater
Tesco is using the products based
approach as for supplying and
testing the quality and attaining
excellence in the products. The
company is serving and providing
the products with ensuring the high
quality and serving by applying all
the laws and regulation. With
potential skilled employees are
employees for managing the quality
of th products at every store of the
company. The company is
developing and producing various
products by researching and
reviewing the food trends and
developing various products with
great quality. The company is
engaging the supporting and
technical teams and building various
networkings as for providing a
researching about the quality and
supporting the active health
activities by promoting consumers

consumer experiences for managing
quality.
health.
The effectiveness of the ASDA system as for adapting the quality management approach
as it helps in taking feedback and it is better from th tesco because it supports the company in
providing better consumer experience and developing right quality of products by supplying
information to the supplier which helps in delivering consistent quality of food products which
enhances consumer expectation by satisfying needs.
2.
a) Discussing different approaches for measuring of project success
Various approach used for measuring the success of the project management are as
follows:
Profitability: The profit earning capacity of the business and the company helps in
measuring its success level and the amount of profit and revenue eared aims in determining the
sustaining position and helps in determining the log run. This aims in determining the success of
the projects with its revenues and earning capacity. This mainly helps in determining the success
and failure level for meeting the set objectives.
Number of consumers: Every company is incomplete without the consumers, every
project success determines with the consumers. Serving the high level of consumers and
attraction for buying more products of the company helps in achieving and measuring success by
attracting ad retaining loyal consumers for purchasing various food and non-food products from
ASDA.
Satisfaction level of the consumers: With proving high satisfaction as by addressing all
the changing trends and preferences of consumers for purchasing various products from the
company (Barbosa and et.al., 2021). This mainly helps in determining the success for attaining
more revues and profits by satisfying more number of consumers with serving and providing
differentiated products. This helps in satisfying consumers by fulfilling all needs and wants. This
approach helps in measuring success of the project in the company.
Employees satisfaction: Employees which are motived and serving the company aids in
providing satisfaction. When employees of the company are motivated and satisfies aids in
Working efficiently and achieving success by fulfilling the desired objectives of the project.

Various learning and development opportunities: Working in the company as for
completing the project. With providing various learning and development opportunities to all the
employees for gaining knowledges and skills as for working more efficiently by optimizing the
time with the resources used helps in measuring success (Sabini and Alderman, 2021). With
continuously providing the opportunities for learning and development helps in achieving
success by completing the project. Thus, These all approaches aids in achieving success by
completing the project on time.
b) Identify principles and examples of effective project management and discuss how these can
contribute to different elements or definitions of project success
Project management is bing defined as the process and leading the work and for
achieving the goals with setting the time, and budget. Various principles of project management
are as follows:
 The principle for managing the project as of setting the Formal structure including
various processes and procedures. This mainly aids in determining and setting the plan
for managing the project and achieving success.
 With Setting clear goal and outcomes helps in determining the and achieving the success
for completing the project in the company . By setting the criteria and goal for achieving
success is very important.
 Defining clear Roles and responsibilities for employees and various individual involves
in making and completing the project .
 Establishing the risk management team helps in solving and mitigating risk with
identifying various factors impacting the completion of the project.
 The principle of defining the project scope as for what reason implementing in the
company. The well defining scope helps in growing and achieving the targets and
growing in the future. As it is mainly designed for managing the changes effectively
made in the project.
 Setting baseline aids in improvising the decision and aids in monitoring the changes and
its effects.
 The principle of valuing capabilities of the designed project helps in valuing consumers.
With valuing the tools, procedures and various processes used in completing the projects
aids in valuing the capabilities for achieving success of the projects.

Examples: The different examples of the project management as by introduction of new products
in the company, the project management is established for providing more organic and health
conscious products to the consumers. As by introducing new products for serving and fulfilling
the needs for more health and diet conscious consumers of the market.
Adopting new marketing strategy in the company as for serving large number of
consumers in the market, adopting the new marketing campaigns as by establishing the online
stores and building website for the company. The role of the project management is for
managing the whole project with establishing the marketing strategy for the supermarket as for
growing sale of various products by establishing online and offline stores for the company
(KHURRAMOV and GANIEV, 2021). This helps in achieving the success for the company by
increasing sales and marketing the products with designing new website and online apps for
purchasing the products.
Thus, with defining all the principles which helps in achieving the success by
implementing new project in the company as by introducing new products or developing the
marketing strategy as for increasing sales with designing the websites helps in achieving success
for the product by managing effectively with introducing new elements.
3
Discussing techniques with which processes within an organization might be analysed
There are various techniques through which the ASDA might be currently able to
improve the lot of operations. Furthermore, some of the best techniques of processes are
described as follows:
Six Sigma methodology: It is the methodology that is totally driven by the statistics.
Also, it consists of the quality tools that might be used by the business to improve various
processes and the help in boosting profits of the company. Also, all the work that is done under
this is reviewed by the mistakes or defects (Juraboevich, 2021). Thus, it is type of statistical
mark that allows the company to know how the processes work through comparing certain
benchmarks. Also, through using this the ASDA would be able to identify method that would be
able to improve the efficiencies in particular business structure. Further, the company would be
able to increase the profit for the business systematically over the years. Also, through using this
the company would be able to reduce the wastage and number of errors and would be able to
enhance the customer satisfaction throughout the working of the organization.

Total quality management (TQM): It is method that aims in reducing or completely in
eliminating the errors so that long term success of the firm might be maintained. Also, TQM
follows certain principles such as it is fully customer focused and hence it is active in providing
training to all the employees to improve the quality of working (Zhang and Srinivasan, 2020 ).
Furthermore, TQM follows more of process centred and integrated system approach so that all
the processes that are carried out within the organizations are well-defined and is carried out in
the right manner. Also, this approach indicates the customers that organization is attaining the
advancement through fulfilling certain commitments that are made according to the customer
requirements. Furthermore, this approach allows the company to empower its employees so that
they are able to reach certain expected standards within the given time-frame.
Business process management(BPM): It is type of structured approach that is focused
on improving the processes of the organization through use of models, methods and business
processes' so that organization is able to know how certain changes might be implemented and
new process might be monitored within the firm (Neto and Santos, 2018). Also, such type of
BPM is used usually when the company is developing any new kind of market product, fulfilling
certain kind of order, managing any customer service or assimilating any new employee.
Moreover, BPM is conducted in the following stages that includes documentation, assessing,
improving and managing. Moreover, process of the BPM is continuous that helps in improving
various operations and hence it also allows in implementing the new processes within the
organization so that greater efficiency might be achieved.
Lean manufacturing: This also the type of process that might be used by the firm so that
productivity might be maximized and waste within the manufacturing operations is eliminated.
Also, these techniques analyse that waste in nothing and does not add value through which the
customers are not willing to pay (Hong and et.al., 2019). Moreover, Lean manufacturing helps in
improving the quality and reducing the unnecessary cost of the company. Further this process
helps the firm to reduce the time through ensuring effective working practices so that shorter
lead times are created and goods and services are delivered in much faster manner. Also, this
process works on certain principles such as respecting the people, delivering faster to the
customers, creating knowledge out of the processes and the building quality over the period and
much more.

Plan do check approach(PDCA): It is type of methodology that is used in business and
is usually considered as cycle that helps in continuous planning, doing, checking and acting.
Also, through this the company would be able to solve various problems and manage change
within the organization. Moreover, this is model that is used to test the improvement measures
on very small scale before final implementation and updating of the working practices. Thus, the
cycle move according to the stages where in the planning once the situation or problem is
understood (Yu, Park and Hong, 2020). Also, through implementation the next stage in the cycle
is do where analysis is done to show whether the proposed changes within the workplace have
achieved the desired outcome or not. Furthermore, check is stage where the idea that was
developed in the first stage is defined to know that success is achieved or not. Under the last
stage of act the solution is finally implemented so that new product might become the best and
further later various ways might be found out to make it better more even.
Discussing how these techniques might be applied to given processes within ASDA
ASDA being the leading British supermarket chain need to have strong techniques that
would be able to measure the certain processes so that greater efficiency in the working of
employees and larger market share might be covered within the short period. Also, the best
technique out of various available that might be applied within current working of ASDA is been
described as follows:
Total quality management:
This is the best technique that might be used by ASDA to assure that all the employees
are working in the most effective manner and are not compromising on providing the quality
services to the customers. Furthermore, through this ASDA would not be able to improve the
processes but also would be able to make the best organizational culture that would attract most
of the customers towards business (Total Quality Management Benefits, 2022). Also, through
this firstly the company need to identify the current issues that are faced under the ASDA and
should focus on conducting the necessary research so that relevant data might be collected.
Moreover, through the set of the data employees would be asked to come up with possible
solutions and are asked to design and implement strategies to overcome certain issues for the
same. Furthermore, the effectiveness of the research is also measured under this stage. Thus, this
process of the TQM is closed through implementing the derived solutions and recommendations.

Also, through following such approach ASDA would be able too closely understand
demands and needs of the customer and is able to deliver products and services that are specific
to the market. Moreover, with the increasing demands among the customers TQM would be able
to understand the market trends and competition so that effective strategies might be developed.
Furthermore, this is best technique for ASDA as it would enable greater goodwill and helps in
increasing the market share within the specified time frame.
Six sigma methodology:
The major gaols of the six sigma is to identify and eliminate the defects because of which
there are certain variations in the quality. Also, through following this approach ASDA would be
able to follow the two methodologies that are used under this project such as the DMAIC and
DMADV wherever if the company need changes within the existing product than might follow
the DMAIC approach and while product is reached to the highest optimization level. Moreover,
through such process the ASDA would be able to reduce the company legal risk and number of
errors so that greater heights might be achieved in the future. Also, this technique would ensure
the uniformity in the process and control the budget so that unnecessary wastage might be
avoided (Badach, Dymnicka and Baranowski, 2020). Also, the six sigma would help the ASDA
employees to remain motivated and would also ensure that employees are able to use available
technology in the best possible manner. Furthermore, this process would build up greater
customer loyalty and satisfaction by eliminating the unwanted specifications from the project.
Hence, above two techniques are one of the best techniques that would allow ASDA r to
remain competitive in the market and provide various quality of goods and services to the
customers' so that greater profits might be assured. Furthermore, through the quality of output
by efficient working processes would allow the company to conquer new markets and regions.
4.
Discussing the aspects helps in generating the new opportunities for growth and innovation for
the ASDA and its products
From the above all aspects various opportunities for growth and development opportunities
identified for the company as for achieving success by increasing sales and revenues of the
company. Various growth and innovation opportunities generated for the ASDA as :
Quality: The approach of quality management provide opportunities for the ASDA as for
improving its quality with establishing and improving the products based approach. As by

introducing new products for satisfying the trends and preferences off all the health conscious
consumers and addressing all the needs providing the growth opportunities to the company for
serving and retaining the target consumers with serving differentiated products by introducing
new products ranges for serving quality based products to all the consumers in the market.
Cost-effectiveness: With adopting the quality as by using the cost effective approach
helps in reducing the cost required for manufacturing and producing various products of the
company. It helps in minimizing cost by efficiently working as for achieving the standard quality
for satisfying consumers (Kerzner, 2022). This provides opportunity to the company for growing
in the market with achieving cost-effectiveness.
Better customer satisfaction : when establishing the quality management in ASDA the
user-friendly approach helps in providing the opportunity for grasping and targetting more
number of consumers by serving goods and taking feedback as for improving the quality o the
company products this provides the opportunities for serving better consumer experience as by
addressing their opinions in developing and serving quality products (Lalmi, Fernandes and
Souad, 2021). Thus, this provides the opportunities for retaining the consumers as by taking
feedback of the various products served by the company which assist in retaining loyal
consumers for the company.
Diversifying products: The project management in the company aids in introducing new
products by implying the project market in the company this helps in diversifying new product
range for serving health conscious consumers with providing more organic and healthy products.
This provides opportunities to the company with introducing new products line for attracting
consumers by addressing new trends.
Porter five force models might be applied for the better analysis of growth of the firm in
the future.
Particulars Statement
Competition It is low as there are limited number of players
in the market and products are highly
differentiated within the industry
Threat of new entrants It will be low for company like ASDA as
existing framework does not allow the easy
entry of new firms and even if it happen that

other firms have to face stiff competition form
established brands in the market.
Power of suppliers It is low as there are number of suppliers that
are available in the industry and also the
switching cost is low thus making positive
impacts on the firm
Power of customers Having concentrated customer base it can be
said that this factor is high as customers’ needs
have to be considered to avoid switching them
to other options
Threat of substitute products Though various substitute products are
available in the market but this factor might be
categorized in medium to low as new firms
would not be able to bring different product
features among the products that already exist
in the market.
b) Developing a plan for ASDA as for taking benefits from the opportunities
The plan as for achieving opportunities as for taking benefits of various identifies opportunities
as :
Mission : Developing new product
Objectives:
 To achieve better quality by implementing the user based and cost effective approach
 To diversify products for serving health conscious consumers
Delegation: Delegating various roles and responsibilities in the company for introduction new
organic product ranges as the role of the HR departments is for establishing the potential
employees for working and introducing new products with various new and innovative flavours.
The marketing department is responsible for promoting the products by attracting consumers for
purchasing products. Sales department employees are responsible for maintain all the shelves in
the stores for purchasing the products. Also, the manufacturing department is responsible for

producing the right quality and quantity of products which results in satisfying the consumers
needs and preferences.
Budget:
Particular Amount
Cost of raw materials 50000
Operational cost 10000
Marketing cost 5000
Promotional expenses 1000
logistics 6000
Salary and wages 30000
total 102000
Risk assessment:
 Identified risks: Environmental and social risks, exceeding budget, exceeding time limit
 Impact of risk: Impact on packaging, the changing preferences and tastes impacting the
product, impact on sales and marketing hindering budget.
 Mitigation strategies: Designing plan and extra budget for fulfilling the opportunities and
researching for satisfying consumers. Also, setting time limit and working efficiently for
introducing product.
Monitoring and control: Using KPI (helps in indicating performance ) variance analysis(helps
in determining the actual and planned results) also benchmarking (aims in determining the
existing performance with the improvements made)
Success criteria: The success criteria by achieving success with increasing sales and satisfying
the health conscious consumers with using cost effective and user based approach.
SWOT analysis
Strengths
 The company is providing huge variety
of products and has various distribution
centres for supplying goods.
Weakness
 The company has limited global
presence than compared to the rest of

 ASDA is known for the best marketing
campaigns that helps in sales on large
scale
the competitors
 Due to one of its false advertising on
claim of lower adverting price has got
the wrong image of the company
Opportunities
 It has opportunity to expand into new
product lines and newer regions to
generate greater profits
 Presence in the online market will also
help the business to grow
 Using the sustainable approach such as
more use of the recyclable products
would allow in building greater brand
image in long run.
Threats
 Price competition with other small
retailers might impose problems for the
company.
 Continuous changing government
policies would also impact the working
of the firm in long run.
Applying PESTLE ANALYSIS
Factors ASDA
Political factors Various rules and regulation of the government
impact the operation of the supermarket in the
country. As the new regulation for operating
during the Brexit and the covid impacted the
ASDA due to lot of uncertainties impacted n
the decision-making for the company.
Economic factors Different factor impacting the company related
to economy as including the decline of the
household incomes, pricing strategies used by
the company, credit crises and recession
impacts the company operations as the sales
decrease due to recession and the
unemployment level impacted with decline in

the profits.
Social factors The social factors mainly includes the
development of the society, the change into th
taste and preferences of the society and various
individual impact the company operations . As
for handling the social impacts, the company
produces all the product according to the needs
of various consumers requirements as
producing more organic and healthier products
and the vegan in nature helps in coordinating
with fulfilling the need and preferences.
Technological factors Various new technical trends is increasing in
the dynamic market. As with utilising the
technology of placing the online stores helps
the consumer to place the order without
visiting the stores to provide more
convenience to the users. Also adopting new
technical Pattens as of the voice assistance
technology, elf service and payment also
limiting the queueing line with using the
technology helps in achieving the competitive
advantages for the business.
Environmental factors Various environmental issues impacting
ASDA as for operating with using the
recyclable packaging, reducing the carbon
emission. of various products for limiting the
harmfulness to the nature.
Legal factors Various legal laws impacting the company
when non abiding with all the legal laws for

operating the supermarket as of the law of
land, consumer rights, operating according to
the prescribed legal structures.
CONCLUSION
From the above report it can be concluded that efficient business processes are very
essential to ensure that certain organization targets are achieved on time and there is the efficient
utilization of resources. Also, the study had discussed in detail about various approaches to the
quality management and compared with same with Tesco operational working for better
understanding. Furthermore, report had identified different approaches that are used to measure
the success in ASDA along with that had proved certain examples for the effective project
management. Also, certain principles that helped in the making the project success had also been
discussed in detail. Moreover, the report had discussed various techniques such as six sigma's ,
lean manufacturing, total quality management and much more that might be used by ASDA to
improve the current processes and quality of services. Lastly, detailed implementation plan had
also been provided under this report so that ASDA would be able to benefit form certain
opportunities that are currently available in the market.

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Online
Total Quality Management Benefits. 2022. [Online]. Available
through:<https://www.educba.com/total-quality-management-benefits/>.