The Ask Food business plan outlines the strategy for an online restaurant startup that connects home-based food suppliers with customers, offering customized home deliveries through Uber services and Facebook marketing. The plan details the company's objectives, including creating convenience for customers and expanding market share for suppliers. It covers the initial financial outlay, funding, and ownership structure. The marketing summary highlights the products, market analysis, and internet marketing strategies, with a focus on Facebook for advertising and Uber for deliveries. The plan also includes milestones, a human resources summary, and a financial plan with projections for profit and loss, and balance sheets. The company aims for a gross margin of 80% and seeks to exploit the market potential of home-food suppliers and buyers, offering a platform for transactions and ensuring customer satisfaction through social media and Uber integration.
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