This report provides a comprehensive analysis of Astra Plc's project to develop a health and fitness app. The report begins with an introduction explaining the context and scope of the project, which centers around the development of an app called "Zoky fity" designed to promote health and fitness through personalized schedules and social media integration. The main body of the report details the project plan, including research, mockups, promotion, and time management. It also defines the project's scope, emphasizing its broad focus on health and wellness, and addresses potential risks, such as failing to meet user needs or choosing the wrong development partner. Furthermore, the report outlines project success factors from both consumer-centric and business-centric perspectives, and concludes by summarizing the key findings and recommendations based on the analysis. The appendix includes presentation slides illustrating the app's features and development stages.
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