Strategic Management and Sustainability: AstraZeneca Case Study

This report provides a strategic analysis of AstraZeneca, a British multinational pharmaceutical company, focusing on its strategic management and sustainability practices. It evaluates the UK and global pharmaceutical industry using frameworks like PESTLE analysis and industry life cycle analysis, considering political, economic, social, technological, legal, and environmental factors. The report also assesses AstraZeneca's competitive environment through Porter's Five Forces and SWOT analysis, examining factors such as competitive rivalry, the threat of new entrants, and bargaining power of suppliers and buyers. The analysis highlights the impact of COVID-19, Brexit, and other external factors on the pharmaceutical industry and AstraZeneca's operations, emphasizing the importance of adapting strategies to maintain a competitive advantage and achieve sustainable growth. Desklib is a platform where students can find similar solved assignments.