Impact of Self-Driven Cars in the Automobile Industry: A Report

This report delves into the profound impact of self-driven cars on the automobile industry. It begins with an introduction to the industry and the underlying technology, emphasizing the advancements and safety features. The report then explores the positive and negative impacts of this technology through brainstorming, focusing on safety, labor costs, and environmental factors. A crucial section is dedicated to regulations and ethics, examining factors like architecture, market, law, and norms. The concept of disruption is also analyzed, specifically how self-driven cars may affect manual transport and private car ownership. The report includes AS-IS and TO-BE business process models, illustrating the current state of the industry and its potential transformation. Finally, the report concludes by summarizing the key findings and the overall positive effect of self-driven car technology on the automobile industry, supported by comprehensive references.

Running head: SELF DRIVEN CAR IN AUTOMOBILE INDUSTRY
SELF DRIVEN CAR IN AUTOMOBILE INDUSTRY
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Table of Contents
1. Introduction............................................................................................................................2
2. Brainstorming.........................................................................................................................3
3. Regulation and Ethics............................................................................................................4
4. Disruption...............................................................................................................................5
5. Business Process Model.........................................................................................................5
5.1 The AS-IS Model.............................................................................................................5
5.2 The TO-BE Model...........................................................................................................6
6. Conclusion..............................................................................................................................6
7. References..............................................................................................................................7

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1. Introduction
The industry
The automobile industry consists of a wide variety of organizations, which are
involved in the designing, manufacturing, development, marketing as well as selling of
vehicles. This is said to be one of the largest sectors that generates high amount of revenue.
This industry tends to provide extensive features regarding the vehicles they develop and
offer their customers (Law, 2017). The main emphasis of this industry is to provide
advancements in regards to the vehicles that are developed and the safety that are to be
provided in terms of the products that are offered. This industry always thrives to provide
their users with the maximum level of support and facilities than can be effectively managed
by the users. This industry produced the vehicles with time to time management of the user’s
needs as well as implies on the security as well as with safety factors regarding the user who
are using the products that are developed by this industry.
The technology
The industry is now trying to enhance their involvement in the technological fields
that is they are in the path to develop self-driven cars for their customers. This car is
developed with the capacity of sensing the environmental factors and the motion will be with
little or with no human access. These type of cars are combined with different sensors that
can support the surroundings such as radar, GPS, Sonar, inertial measurement units as well as
odometer functionality. This technology can assure maximum limit of speed, enhanced
comfort in the rides as well as can increase the capacity of the roads (Bonnefon, Shariff &
Rahwan, 2016). These technological advanced systems may interpret the sensory information
for the identification of the appropriate paths regarding navigation such as obstacles, traffic
lights as well as signs that are available in the roads. Moreover, this technology is said to put

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some potential changes in the fields of the automated vehicle technology that will influence
positively with respect to the users that are thriving to use this technology in future.
2. Brainstorming
The impact of this technology in the automobile industry will have balanced effects
that is positive as well as negative. The prime positive impact is said to be the safety that will
be provided to the customers in accordance its usage of the self-driven cars. This is suggested
that this technology will reduce the inconvenience of the human errors that pursues in the
manual driving technology (Hars, 2015). This tends to put a restriction in the fields of the
human error that incorporates delayed time of reaction, rubbernecking as well as the
distracted and aggressiveness in the manual driving formulations. Moreover, the self-driven
cars tends to provide welfare to the automobile industry such that it can lower down the
labour costs that are required for the development of the vehicles. The self-driven car will be
very beneficial for the young, elders as well as physically challenged persons that are not
capable of driving but can avail the facility of vehicles. However, there is another aspect
regarding the additional advantages in the field of traffic. This will also enhance the lowering
down of the congestion of the traffic systems as this technology can decrease the safety gaps
with higher speeds. This safety measures are well focused by this technology.
Another important area where the technology puts a positive impact is that the
environmental factors. This technology is said to improve the fuel economy of the cars by
the optimization of the fuel efficiency in this vehicles (Swan, 2015). This type of vehicles
emphasized on the factor of energy efficiency techniques that are well established by the
technology of the self-driven cars.
The hospitality industry may be identified as one of the parallel industry that can be
well impacted due to the innovation of the self-driven cars. If this kind of self-driven vehicle

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is used in the ambulance facility, it tends to exercise the hospital industry with the best
innovation techniques.
3. Regulation and Ethics
From the previous study it can be well determined that the natural factors associated
with this technological advancement might cause a serious impact on the usage of this
technology. As the natural factors are not in control with the human or technology effects, the
impact on this technology might be serious (Zhang et al., 2016). The four major factors that
are identified as the constraints regarding the technological changes in the self-driven car
modules are framed according to the Lawrence Lessig’s regulations and are stated as follows:
 Architecture: The overall roadways and the maps are duly connected with the GPS
technology that is being used in the self-driven cars. This enhanced the users to locate
the areas very easily while they use the driverless car technology (Gora & Rüb, 2016).
Thus, it can be said that the GPS is one of the most important aspect in the
technological field of the self-driven cars.
 Market: The marketing of the manual cars has become difficult, as the
technologically advanced cars have gained attractiveness among the users of the
automobile industry. This is a huge positive impact in the field of self-driven cars.
 Law: The ethical factors related to the self-driven car technologies may be identified
as the legal usage of this type of vehicles within any country. The ethical terminology
related to the legal status of the urban planning that can enhance the technology usage
by the users (Clements & Kockelman, 2017).
 Norms: The facilities offered by the self-driven cars very efficiently enhances the
elder person, as well as the persons with disability present within the society that

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needs this facility the most. This can be identified as the social norms associated with
the technology of the self-driven cars.
4. Disruption
The disruption of this technology is in the fields of the manual transport facilities that
are provided in present times. This technology may affect in the field that the private
ownership of cars may become obsolete due to the fact if this technology is being used by the
car rental facilities. This disruption will also tend to lower down the accident rate thus
assuring safety to the users of this technology (Litman, 2017). This will in future reduce the
hazards present within the manual automobile industry to lower down. The activities that this
technology can perform will put a positive impact in the automobile industry thus assuring
the safety of the consumers. The safety feature is the most enhanced and the effective process
that will be influenced by the implementation of this technology.
5. Business Process Model
5.1 The AS-IS Model
(Image: The AS-IF Model)

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(Source: Created by Author)
5.2 The TO-BE Model
(Image: The TO-BE Model)
(Source: Created by Author)
The AS-IF model shows the present model that persists in the automobile industry,
whereas the next model shows that if the self-driven car is implemented in the automobile
industry. The implementation of the self-driven car concept in the automobile industry will
help the automobile industry to enhance the user benefits as well as the designing of the self-
driven cars will also be an enhanced one with effective features implemented on it.
6. Conclusion
Thus, the above report deals with the self-driven car implementation on the manual
automobile industry. The ways that the technology will put a positive impact to the
automobile industry are well discussed in the above report. Thus, it can be concluded that this
technology will put an enhanced effect in the manual automobile industry along with the
suggested factors that are explained in the assignment.

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7. References
Bonnefon, J. F., Shariff, A., & Rahwan, I. (2016). The social dilemma of autonomous
vehicles. Science, 352(6293), 1573-1576.
Clements, L. M., & Kockelman, K. M. (2017). Economic effects of automated vehicles.
Transportation Research Record, 2606(1), 106-114.
Gora, P., & Rüb, I. (2016). Traffic models for self-driving connected cars. Transportation
Research Procedia, 14, 2207-2216.
Hars, A. (2015). Self-driving cars: The digital transformation of mobility. In Marktplätze im
Umbruch (pp. 539-549). Springer Vieweg, Berlin, Heidelberg.
Law, C. M. (2017). Restructuring the global automobile industry. Routledge.
Litman, T. (2017). Autonomous vehicle implementation predictions (p. 28). Victoria, Canada:
Victoria Transport Policy Institute.
Swan, M. (2015). Connected car: quantified self becomes quantified car. Journal of Sensor
and Actuator Networks, 4(1), 2-29.
Zhang, X., Gao, H., Guo, M., Li, G., Liu, Y., & Li, D. (2016). A study on key technologies of
unmanned driving. CAAI Transactions on Intelligence Technology, 1(1), 4-13.