Business Development Report: Aviary Restaurant Analysis and Strategies

This report analyzes the business operations of the Aviary restaurant in the UK, evaluating its management practices, operational performance, and customer satisfaction. It assesses current strategies, including customer feedback and inspections, and recommends improvements such as benchmarking and balanced scorecards. The report further explores implementation plans, including recruitment, change management, and the 7 C's model (Clarity, Communication, Change Management, Criteria, Call on help, Choose appropriate provider) for effective monitoring and evaluation. The conclusion emphasizes the importance of these elements for business development, suggesting the use of PESTLE analysis for comprehensive performance evaluation and strategic planning to achieve growth and expansion.

INTRODUCTION
Business development is a type of activity which influences on the operations and Management of an
organization. It analysis the factors and elements by which a business could develop in many sectors.
This report is based on Aviary restaurant established in UK which which provide food and stay services
for the locals and outsiders. Many poeple ar attrachted towards its beautiful view and location. This
report is going to evaluate restaurants management practices, aknowldgement for impovement,
effective planing procedure and monitoring criteria.
Businesa background
Aviary restaurant is one of the leading and reputated resataurnt in UK. With its quality food and
satisfactory view and interio. It was commnenced in 2011 and owned by the micah melton, has its
property subordiate with Next restaurant.
Assesment of current management practices and operational performance.
There are enamorus practices which are implimented in every food sector businesse. Aviary restaurant
has its performance analytical tool are as under:
Customer satisfaction feedback: Aviary restaurant performing and providing its best food and liquor
services, with the aim to get an excellent response through customers and their often presence to the
restaurant. For this instance, it should examine its performance and quality check by taking feedbacks
from customers itself, with the help of questioniore or verbal interacation. This will lead to analyse what
pros and cons the restaurnt is serving. And find the fileds in which changes are needed to be made.
Inpections: it is also a vital and significant tool to be perfomed by an organization in order to examine
operational performamce. This could be effectively done by managers. Of Aviary restaurant, So that they
could inspect and guide the employees how the food and services proves to be great. By using this tool
the company can achevice its long term goal through regular inspection or operations and maangement.
Recommendations for improvement and alternative management strategies to develop execution and
effeciency.
Every business accept the fact of small or large has to face several uncertanitites and risk for which it has
to be prepared, by making future plans and objectives which do not impact on organsiations
profitianlility. Here are the mangers duty of Aviary restaurant to make alternatives plans like mentioned
below:
Benchmarking: it is a crucial and vital process for every organsiation to set its benchmark in the market
and insdustry, that could be an example for other rivaly firm. This process criticaly focuses on the
standard qulaity product and service, that has used by none of the sector. That makes it extraordinory in
the eyes of customers which automatically crates an image of goodwill in the society. This alternative
plan rescue the organsotion through various risks and entrnace of rivalry firms.

Balanced Scorecards: This is another crucial idea to set of comapmies standards by creating good terms
in the market, supplier, shareholders and as well as for emplyees. Which let the employees motovatiom
through intrensic approach and ready to work hard in a reputed organisation. With the eager
contribution of empoyees and shareholders, the Aviary restaurant implment its brand image into the
market. As of now, Aviary restaurant has effectively manged its scores regarding quality and qunatity.
In a breakdown, how implemantation plan provide solutions in real practice
For every business organisation, planning is an ongoing process in respect with the life of the firm,
planning for strategies, future risks and unceratniites, are prove to benificial as it examine minimum risk
and maximum profit. The company must formulate pre-plan strategoes in order to overcome the
consequences. There are some solutions which needs to be evalutate to Aviary restaurant.
Recruitment and talent management: This proves to be an effective solution in respect with the growth
and diversifaction of the organsiation. It can be done through ensuring well qualified individuals talent
and abilities and retain existing employees for long term prospective, through providing valuable offers,
opportunities and fulfilment of their expactations from company. Thus, it would lead in building trust
into general public and enjoys reputated brand image.
Restructing and change management: customers are demanding, every other day has their new
expecation from the market. Through which a company needs to be dynamic in nature and make
frequent changes in their product. The Aviary restaurnt could provide numerous food items by making
use of differnt ingredients and flavou, so that it could attract more of people to try out what,s new in the
market.
Metrics for monitoring and evaluating the plan.
Models for implemanting change in operation- The Aviary restaurant indulge 7c's which are described
below:
Clarity: This model enables an organisation to be clear aboyt their plans and functions regarding
implimantation. It is significant for the Aviary managera to implememt the plan in such a manner that
could be modifie in future without any delay or loss in output. So that the workforce could also relax
about thier performance and making small ammendmemts.
Communication: This is an another very effective field to be work on, communication is the key to sucess
in order to achieve one goal for all. Aviary restaurant must regulate proper flow of communication from
top to low management. Also, amongst team members by indulging them into group activities. This
would enhance the capabilities and develope creative ideas through group discussion.
Change Management: It proves to be creative and well conducted factor to work on, which leads to develope
new strategies amd product diversification. The Aviary could make use of their online approach through their
wide reach, digital technologies could assist them to make aware general public regading new product and its
benifit by announcing discounts and exciting offers.

Criteria: for this, The Aviary restaurant must have set criteria for production and operation, in under which
employee performs their tasks and duties.
Call on help: By appointing new technology, the restarurant needs to provide 24/7 services to its customers
and solve their querries regarding any issue related with the company.
Choose appropriate provider: The suppliers and dealers must be chosen appropriately in order to get
eliminate consumer exploitation. And deals with good quality at reasonable prices.
Conclusion
From the above anaysis, it is well concluded that, in order to development of any business organisation,
above elements and factors performs its crucial roles and set targets to achieve desired goals and objectives.
Through pestle analysis the company could finalise its performance in better way aslo, by implimenting plans
and policies, it can achieve business growth and expansion.