Business Decision Making: Analyzing Customer Reviews - Balti Palace

This report provides an analysis of customer reviews for Balti Palace restaurant to inform business decision-making. The report uses descriptive research methods and a sample size of 40 respondents to analyze customer perceptions regarding the opening of a new Balti Palace restaurant. Key findings indicate a sufficient increase in customer satisfaction, willingness to pay for offered foods, and a consistent increase in company profitability. Suggestions include introducing specific needs of outside customers, improving online booking and payment methods, and maintaining effective sales and net profit strategies. The analysis utilizes trend lines to project sales and net profits from 2018 to 2020, demonstrating the increasing financial performance of the company. The report concludes that business decision-making is crucial and that charts and graphs are essential tools for analysis.

BUSINESS DECISION MAKING
Task 3.3

Cover Content
• Introduction
• Objectives
• Research methodology
• Data Interpretation
• Trend line
• Findings
• Suggestions
• Conclusion
• References

Introduction
Business decision making is a course of action which is
purposely selected from a particular set of alternatives in
order attain organisation objectives. It is said to be
continuous process which is use by researchers in order to
manage various activities.

Objective
The main objective of conducting this research is to
determine customer reviews and their reviews about
opening of new balti palace restaurant.

• Use of descriptive research method to analyse detail about
customer perceptions.
• A sample size of 40 respondents is being used in this particular
research.
• A set of questionnaire is being prepared after taking selective
reviews from the customers.

Data interpretation
Q.1 What is your age?
a). 15-30 18
b). 30-40 12
c). 40-50 5
d).50 and above 5

Continue...

Q2. Have you ever taken firm’s services?
Particular Respondents
a). Yes 27
b). No 11
c). Can’t say 2

Continue...

Q3: Do you find an advanced dish which helps by
restaurant?
Particular Respondents
a). Yes, in the Breakfast 27
b). Yes, in the Lunch 8
c). Not at all 5

Continue...

Trend Line Data
Year Sales Net Profits
2018 6786 1625.525
2019 8143.2 1869.308
2020 9771.84 2149.696