Business Decision Making Analysis: Balti Palace Expansion Report

This report analyzes the business decision-making process of Balti Palace, focusing on its expansion plans. The report begins with an introduction, followed by the objective to open a new branch and attract more customers. The research methodology involves a random sampling method using questionnaires to gather primary data, which is then interpreted through statistical tools. Data interpretation includes analysis of respondent opinions, presented in percentages, and sales and profit trends from 2013 to 2017, visualized through trend lines. The conclusion summarizes the report's purpose in examining and elaborating on business dimensions for growth, and highlights the use of primary and secondary data sources. References to relevant academic sources are also included.

Business Decision Making
Task 3.3

Covered content
• Introduction
• Objective
• Research methodology
• Data interpretation
• Conclusion
• References

Introduction
Business expansion plan of Balti Place is analysed with the
help of decision making process. Variety of sources for data
collection by both primary and secondary data are defined in
this subject. Information which remain essential for
effective decision making process also illustrated in this
context.

Objective
• Open new branch of Balti Palace in London to attract
large number of customers
• Analysis of results through application statistical tools

Research Methodology
 Random sampling method is used to select 80 respondents
 Questionnaire is prepared to ascertain their opinions

Data Interpretation
Particular Respondent in %
(a): Yes 65
(b): No 15

Continue..
(a): Yes (b): No
0
10
20
30
40
50
60
70 65
15
Column D

Continue
Particular Respondent in %
(a): Yes 55
(b): No 10
(c): Neutral Response 5

Continue...
(a): Yes (b): No (c): Neutral Response
0
10
20
30
40
50
60 55
10
5
Respondent in %

Continue
Particular Respondent in %
(a): High 15
(b): Moderate 50
(c): Low 15

Continue
15
50
15
(a): High
(b): Moderate
(c): Low

Trend line
Year Sales (£) Net Profit (£)
2013 2480 1250
2014 3455 1560
2015 1245 860
2016 3650 1250
2017 3350 2150

Continue...
1 2 3 4 5
0
500
1000
1500
2000
2500
3000
3500
4000
2013 2014 2015 2016 2017
2480
3455
1245
3650
3350
1250
1560
860
1250
2150 Year
Sales (£)
Net Profit (£)

Conclusion
This report is prepared to analyse the business decision
making process to examine and elaborate the dimensions
of business for better growth. Various type of sources for
the collection of data such as primary and secondary are
defined in this context.

References
Yang, Y.P.O and et. al., 2011. Combined rough sets with
flow graph and formal concept analysis for business
aviation decision-making. Journal of Intelligent
Information Systems. 36(3). pp.347-366.
Tzeng, G. H. and Huang, J. J., 2011. Multiple attribute
decision making: methods and applications. CRC press.

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