Bandcamp Project: Design and Implementation of Enhanced Services

This project report outlines the design, implementation, and evaluation of integrating online audio/video streaming and customer service features for Bandcamp. It includes an analysis of project specifications, factors influencing project selection, and a detailed project plan. The report covers resource allocation, project execution following agreed specifications, and the organization, analysis, and interpretation of project outcomes using a periodic logbook. Furthermore, it employs project evaluation techniques like PERT or CPM to assess the project, interprets the results against the original specifications, and suggests recommendations for future improvements. The project also includes a record of all project procedures and development stages, culminating in a professional presentation of the findings.

Project design and
implementation

TABLE OF CONTENTS
Introduction..................................................................................................................................................1
Task 1...........................................................................................................................................................2
1.1 Formulate and record possible outline project specifications............................................................2
1.2 identify the factors that contribute to the process of project selection..............................................5
1.3 produce a specification for the agreed project...................................................................................7
1.4 produce an appropriate project plan for the agreed project...............................................................9
Task 2.........................................................................................................................................................11
2.1 Match relevant resources efficiently to the project from the given case study................................11
2.2 Undertake the proposed project in accordance with the agreed specification.................................11
2.3 Organise, analyse and interpret relevant outcomes for your project using a suitable recording
mechanism such as a periodic log book................................................................................................16
Task 3.........................................................................................................................................................18
3.1 Use appropriate project evaluation techniques such as PERT or CPM to evaluate your project....18
3.2 Interpret and analyse the results in terms of your original project specification.............................18
3.3 Make suitable recommendations and justify areas for further consideration and future
improvement for the developed project.................................................................................................19
Task 4.........................................................................................................................................................20
A.C4.1 Produce a record of all stages of your project procedures and project development used to
complete your project............................................................................................................................20
A.C4.2 Use an agreed format and appropriate media to present the outcomes of all of your findings
professionally to an audience. You may choose to make an effective presentation as you deem fit....21
Conclusion.................................................................................................................................................22
References..................................................................................................................................................23

LIST OF FIGURES
Figure 1: Project life cycle...........................................................................................................................3
Figure 2: How online audio or video streaming works................................................................................3
Figure 3: Storyboard for customer service on website..............................................................................12
Figure 4: Streaming within page................................................................................................................12
Figure 5: First login or register with the website.......................................................................................13
Figure 6: Click on manage subscription....................................................................................................13
Figure 7: Choose subscription type and submit.........................................................................................13
Figure 8: Pay for the subscription..............................................................................................................14
Figure 9: Play from the subscribed album when logged in.......................................................................14
Figure 10: Click on contact us on home page............................................................................................15
Figure 11: choose the options....................................................................................................................15

LIST OF TABLES
Table 1: factors that contribute to the process of project selection..............................................................5
Table 2: Project plan....................................................................................................................................9
Table 3: Periodic logbook..........................................................................................................................16
Table 4: Logbook of activities...................................................................................................................20

Introduction
Presented report will discuss the project design, implementation and evaluation process for the
Bandcamp organization. The report will provide the detailed outline of the project specialization with
the consideration of the various factors. The report will discuss project design and management process
with the use of the various techniques and the tools. The project will provide the complete overview the
approaches and techniques those are used to achieve the desired outcomes.

Task 1
1.1 Formulate and record possible outline project specifications
About Bandcamp
The organization is providing services since 2007 as platform of the artists to share and sell the music
directly to the customers. Tanukichan, Andy Thomas and Steward Smith are popular and featured artists
on the website. The organization charge the amount of 15% per transaction but it helps artists to reach
the customers directly through the website.
The role of project life-cycle
The project life cycle has several stages. Project initiation is related to the development of the concept
and understanding of the requirements behind the project. Project planning is next stage in which
resources are determined and capabilities of the organization are used to map the aims and objectives for
the outcomes. The stage prepares detailed plan for the organization integrate the audio and video
streaming and customer services on the website. Project execution stage has focus on the activities those
can be completed in the systematic manner with high quality and performance to meet the specified
goals (Turner, 2014). Project monitoring and control is also used to ensure that the project is capable to
meet the baselines of the quality and performance. Project closure is essential to handover the resources
and declare the project as complete.

Figure 1: Project life cycle
Significant functions
Online sound or video streaming for music shows: With the feature, artist will be able to provide the
online audio and video streaming so that the customers can pay a specific amount at once to listen the
music forever from the album. The function will enable the customers to pay once for the specific
album.
Figure 2: How online audio or video streaming works

Online chat customers service: It is required to provide the communication with artists or business
representatives so that customers can know more their benefits and use of the website. It is required to
market the albums and improve the customer satisfaction through supporting in the operations.
Related department
Technical department is liable to analyse the business requirements. The department also can work with
the marketing department to collect details about market trends and challenges (Burke, 2013). The
technical department also can communicate to the accounting department for the financial needs
whereas management department can help to understand the organizational capabilities and scope.
Project goal
The goal of the project is to integrate the online audio or video streaming and customer services.
Streaming of data can help the customers to listen the music anytime directly from the service and has
no need to download the data. Online customer services are providing with the goal that it can help to
establish the communication channel among the customers and artists.
Project objectives
The primary goals of the project can be achieved with the help of the following objectives as it helps to
modularize the work and meet quality standards:
 To understand the business requirements and capabilities to serve the customers and enhance the
services for the artists.
 To analyse the scope of online streaming and customer services to improve the market share and
engage the customers.
 To determine the suitable approaches and solutions so that online streaming and customer
service like features can be integrated to the website within the constraints of the business.
Challenges and constraints

It is challenging for the organization to choose the technology and expertise to integrate the features.
Also, the changing business structure with online customer services and complexities at customer side to
manage the streaming quality and performance are challenging for the organization. The business has
constraint of the time and expertise to integrate the features (Jensen Oellgaard, 2013). It is challenging
to complete the project with desired high quality and performance within the defined time period.
Risk involved
Major risk of the project is delay in the activities. However, the team is agile but it is essential to manage
the time for the activities. The project also has risk of the resource management and quality monitoring
as there are limited number of the resources to support the project design and implementation.
Expected outcome of implementing
The implementation of the online audio or video streaming can deliver the outcome of the larger
customer base, high flexibility listen the audio or watch the videos and high performance of the website
on customer device. It can increase the visits and reduce the scope of the data sharing out of the website
which prevents for the potential benefits (Burke, 2013). Also, the implementation of online customer
service can help to resolve the issues for the transactional errors, availability of the music or album etc.
It can also helps to promote the products or services and engage the customers in the business.
Any assumptions
It is assumed that there is effective support from the management and accounting department whereas
the resources are also capable to complete the project within the time. It is assumed that there are pre-
established channels for the communication, leadership and finance management.
1.2 identify the factors that contribute to the process of project selection
Table 1: factors that contribute to the process of project selection
Factors Online audio or video streaming Online customer services

Budget There is need of at least $50,000 for the
server hardware and software including the
cost to establish the services.
There is need of $10,000 for the initial setup of the
software on the computers and website. Also, cost of
$2/hour for per agent is required.
Technical
skills
required
Skills are required to create and understand
the video and audio formats and make
changes in the website. Skills are also
required to optimize the loading time on
user device and enhance the performance.
Technical skills are required to prepare the user
interface, integrate the chat option in website and
engage the customers through presentation. Technical
skills required to monitor the characteristics of the
customers including their device type, name, contact
number or other useful information.
Human
resource
There is need of at least 4 human resources
those can design the website user interface
and integrate the functionality (Kerzner
and Kerzner, 2017).
There is need of 3 human resources those can analyse
the functionality, make changes and improve the time
for chat initialization.
Potential
profit
The organization can prevent the
unauthorized download and sharing as only
the authenticated users can access the
content through their account. It can
improve loading performance and reduce
the storage need on user devices.
It can provide the customer engagement and resolve
the issues within the time. It also can help to improve
the services and make the business liable and
responsible for the service.
Impact on
organizati
onal
reputation
It will increase the business reputations
and revenue. Business can achieve new
customers with high availability of the
music albums to them.
It can improve the brand values as well as services as
the organization as the queries can be resolve within
the time (Marchewka, 2014).
Customer
demands
Major demand of the customers is to store
the music albums on their device as they
can loss access to them in future. They
need a system which can deliver the audio
or video as it goes so that they can enjoy
live music.
It is complex to submit the query to the organization
and wait for them response over the days. Customer
services are required to reduce the time as well as cost
and improve the services.

Therefore, the projects are within the capabilities and resources of the organization. The project of
online streaming can improve the services and reduce the complexities at organizational and customer
side. Also, the project of customer services is effective to save the cost and improve the reliability of the
services.
1.3 produce a specification for the agreed project
The agreed project has goal to integrate the online audio or video streaming with availability of the
online customer services to the customers. The project specification has major focus on the following
stages:
Requirement specification
The major requirement of the organization is to improve the services for the customers with the
integration of the online streaming and customer services. The organization is growing for the number
of the users and artists and thinking to start the live events on the website. In such cases, there is need of
the streaming to protect the content and share within the customers. Another requirement is to reduce
the cost and improve the support to the customers in almost real time through chat systems.
Systems analysis
The project has considered that the existing business practices are effective to support the project as
there is team of agile practitioners who can support for effective execution. The system has need of the
new login system to manage the users and their authentication for the streaming services along with
their payments to the channel or artists (Harrison and Lock, 2017). There is also need of changes in the
code of the website to integrate the third party chat systems and customer service supports.
Feasibility study
The organization is increasing in revenue through the music services and it has scope to improve the
services to increase the customer engagement. For that, the organization also has potential cost and time
to design the system. The project has suitability with the existing website and business structure to meet
the requirements. The project is feasible in term of size, cost, time, scope and resources.
Software systems

The organization can purchase the software for the customer service management to use the processed
data in the decision making and service quality monitoring. Besides to it, software is also required to
stream the music on the website for the active sessions only (Pagnoni, 2012). There is need of software
to manage the backend services for the authentication, user activity monitoring and device compatibility
for audio or video streaming.
Hardware systems
Highly capable servers are required to fetch the data in the effective time. Also, there is need of high
quality storage system to reduce the time for the loading and storage of music or videos. Hardware is
required for the customer service agents and programmers working on the project or website.
Algorithms
The project is expected to complete through the parallel utilization of the resources for the feature
integration in the website.
Algorithm-Start
Find resource from set
Assign module
Monitor the execution
If pass: Assign new
Else: Redone
Use the output of the other modules
Integrate
Algorithm-end
Designs