Banwalo Packs: A Business Plan for Eco-Friendly Bag Manufacturing

The Banwalo Packs project is a comprehensive business plan developed as a Final Year Project, focusing on the production and marketing of biodegradable and eco-friendly bags. The project addresses the growing need for sustainable alternatives to plastic bags in Pakistan, following the government's ban on single-use plastics. The report includes a detailed analysis of the business opportunity, market research through surveys, product descriptions (including polypropylene, cotton, silicon, and PQ fabric bags), a timeline for business launch, management structure, and job specifications. It also covers technology requirements, location analysis, target market identification, and geographical potential for investment. The project further outlines the production process, cost summary, marketing plan (including marketing mix and strategy), SWOT and PESTEL analyses, and critical success factors. The project's core aim is to introduce sustainable packaging solutions, raise awareness about plastic pollution, and contribute to a cleaner environment by providing viable alternatives to conventional plastic bags, with a focus on generating profit through ethical means.

Final Year Project
BANWALO PACKS
FYP Team
Muhammad Kamran 16F-8727
Hamza Naeem 16F-8732
Supervised by
Mr. Gulfam Haider
Co-supervised by
Mr. Saif Maqbool
Department of Bachelor in Business Administration
National University of Computer and Emerging Science
Chiniot-Faisalabad, Pakistan
2019

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BANWALO PACKS
Intellectual Property Right Declaration
This is to declare that the work under the:
Title: BANWALO PACKS
Carried out in partial fulfillment of the requirements of:
 BS FYPMS  Research Survey MS Thesis Course Project
is the sole property of the National University of Computer and Emerging Science,
and is protected under the intellectual property right laws and conventions. It can
only be considered/used for purposes like extension for further enhancement, product
development, adoption for commercial/organizational usage, etc., with the permission
of the University. This above statement applies to all students and faculty.
Date: ______________
Student 1
Name: Muhammad Kamran
Signature: ____________
Student 2
Name: Hamza Naeem
Signature: ____________
Supervisor (Faculty)
Name: Mr. Gulfam Haider

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BANWALO PACKS
Signature: _______
ANTI-PLAGIARISM DECLARATION
This is to declare that above publication produced under the
Title: ______BANWALO PACKS ______
Is the sole contribution of author(s) and no part hereof has been reproduced on as it is
basis (cut and paste) which can be considered as Plagiarism. All referenced parts
have been used to argue the idea and have been cited properly. We will be
responsible and liable for any consequence if violation of this declaration is
determined.
Date: 15nd November 2019
Student 1
Name: Muhammad Kamran
Signature: ______
Student 2:
Name: Hamza Naeem
Signature: ______
Supervisor
Name: Mr. Gulfam Haider
Signature: ______

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BANWALO PACKS
Acknowledgements
All worships and praises are only due to the Lord of creation, ALLAH, the most
beneficent, merciful and compassionate, whose blessings and exaltations
flourished our thoughts and thrived our ambitions to have the cherish fruit of our
modest effort in the form of this manuscript. We offer our humblest thanks and
countless salutations to the Holy Prophet Muhammad (PBUH), who is forever, a
torch of guidance for the entire humanity.
We owe our deepest gratitude to our supervisor Mr. Gulfan Haider,
Assistant Professor, Department of Bachelor in Business Adminitration , National
University of Computer and Emerging Sciences, who in spite of her busiest tiring
routine work provided her guidance and valuable suggestions throughout
project. Heartiest gratitude is extended to our co-supervisor Mr. Saif Maqbool,
Lecturer, Department of Bachelor in Business Administration, National University
of Computer and Emerging Sciences, without whom we were unable to complete
our task. We are indebted to thank our fellows and friends.
We are proud of our parents who provided us all what we needed and
enabled us to join the higher ideas of life and for their patience and prayers they
had made for our success in every aspect of our life.

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BANWALO PACKS
Executive Summary
This report includes complete description of the work done for the completion of the
project Banwalo Packs. Banwalo Packs is a business which is related to biodegradable &
environment friendly bags which will serves as best alternatives for single use plastic
bags. This report includes the scope of the project & problem statement section which
highlights the need and requirement of these products. Product perspective and
features have been described in detail. Operating environment and constraints have
been specified for these products to work. All interfaces requirements and
nonfunctional requirements have been mentioned. General and extended use of these
products has also been mentioned in this report in detail. It contains Logos, surveys & all
the general information about our products.
This report will include market analysis through SWOT analysis, PESTEL Analysis and
porters five forces aswell. We have also discussed 4P’s as well as all those marketing
strategies which we can adopt. Our business is greatly reliant on how we bring
awareness among people about our products and how can these benefit the general
public so in contrast of that we discussed about how can we make sure that we deliver
the best quality products.
The most critical consideration or factors for success of the project are:
Most significant considerations:
 Availability of continuous power supply
 Securing a regular source of raw material at competitive prices
 Machine operators with technical knowledge.
 Credit Recovery
Equally important factors are:
 Background Experience
 Marketing

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Table of Content
Acknowledgements...........................................................................................................iii
1 Introduction:.............................................................................................................ix
1.1 Company History:...............................................................................................x
1.2 Name of Company:.............................................................................................x
1.3 Company Slogan.................................................................................................x
1.4 Logo:...................................................................................................................x
1.5 Vision Statement:..............................................................................................xi
1.6 Mission Statement:...........................................................................................xi
1.7 Objectives:.........................................................................................................xi
2 Problem statement:.................................................................................................xii
3 Business Opportunity...............................................................................................xii
3.1 Objectives:.......................................................................................................xiii
4 Survey:.....................................................................................................................xiii
4.1 Survey Questionnaire:.....................................................................................xiii
4.2 Survey Result:..................................................................................................xiv
4.3 Survey Findings:..............................................................................................xvii
5 Brief Description of Project & Product:..................................................................xviii
5.1 Products:........................................................................................................xviii
5.1.1 Polypropylene bags:...............................................................................xviii
5.1.2 Some Pictures of PP Bags:........................................................................xix
5.1.3 100% Cotton Bags:....................................................................................xx
5.1.4 Some pictures of 100% cotton bags:.........................................................xx
5.1.5 Silicon Packs:............................................................................................xxi
5.1.6 Some Pictures of Silicon Packs:................................................................xxi
5.1.7 PQ Fabrics:..............................................................................................xxii
5.1.8 Some pictures of PQ Fabric bags:............................................................xxii
5.2 Project Description:.......................................................................................xxiii
5.2.1 Time Line for starting our business:........................................................xxiii

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5.2.2 Management Team & Company Structure:............................................xxiv
5.2.3 Job Specifications:..................................................................................xxvi
5.3 Technology Required:....................................................................................xxvi
5.4 Location:.......................................................................................................xxvii
5.5 Target Market:..............................................................................................xxvii
6 Geographical Potential for Investment:................................................................xxvii
6.1 Industry Analysis...........................................................................................xxvii
7 Production Process Flow:.......................................................................................xxix
.......................................................................................................................................xxix
.......................................................................................................................................xxix
.......................................................................................................................................xxix
8 Project Cost Summary:...........................................................................................xxx
8.1 Space Requirements Table 1.1...................................................................xxx
8.2 Machinery & Equipment Requirement Table 1.2............................................xxx
8.3 Furniture & Fixtures Requirement Table 1.3..................................................xxxi
8.4 Office Equipment Requirements Table 1.4...................................................xxxi
8.5 Human Resource Requirement Table 1.5.................................................xxxii
8.6 Project Total Cost:........................................................................................xxxiii
9 Marketing Plan:....................................................................................................xxxiv
9.1 Marketing Mix:.............................................................................................xxxiv
9.1.1 Product:................................................................................................xxxiv
9.1.2 Price:.....................................................................................................xxxiv
9.1.3 Place:....................................................................................................xxxiv
9.1.4 Promotion:............................................................................................xxxiv
10 Marketing Strategy:..........................................................................................xxxv
10.1 Social media marketing.................................................................................xxxv
10.2 Offline Marketing Strategy:..........................................................................xxxvi
10.2.1 Posters:.................................................................................................xxxvi
10.2.2 Billboards:.............................................................................................xxxvi
10.2.3 Newspapers:.........................................................................................xxxvi

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10.2.4 Magazines:...........................................................................................xxxvi
10.2.5 Standees:..............................................................................................xxxvi
10.3 Word of Mouth:..........................................................................................xxxvi
11 SWOT Analysis:................................................................................................xxxvii
11.1 Strengths:....................................................................................................xxxvii
11.2 Weaknesses:................................................................................................xxxvii
As we are entering into a new market where people lack awareness about the initiatives
government encourage so it will be difficult for us to convince them to switch to these
new alternatives as the general public still has that mainstream mind of keeping up
with single use alternatives.....................................................................................xxxvii
11.3 Opportunities:.............................................................................................xxxvii
11.4 Threats:.......................................................................................................xxxvii
12 PESTEL Analysis:.............................................................................................xxxviii
12.1 Political:......................................................................................................xxxviii
12.2 Economic Factors:......................................................................................xxxviii
12.3 Social Factors:.............................................................................................xxxviii
12.4 Technology:................................................................................................xxxviii
12.5 Environmental:...........................................................................................xxxviii
12.6 Legal Factors:..............................................................................................xxxviii
13 Critical Factors:.................................................................................................xxxix
14 Contact Details:.....................................................................................................xl

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Table of figure
Logo 1..........................................................................................................................................................8
PP Figure 1................................................................................................................................................16
PP Figure 2................................................................................................................................................16
PP Figure 3................................................................................................................................................16
PP Figure 4................................................................................................................................................17
Cotton Bag Figure 1..................................................................................................................................17
Cotton Bag Figure 2..................................................................................................................................18
Cotton Bag Figure 3..................................................................................................................................18
Cotton Bag Figure 4..................................................................................................................................18
Silicon Pack Figure 1..................................................................................................................................19
Silicon Pack Figure 2..................................................................................................................................19
PQ Fabric Figure 1......................................................................................................................................21
PQ Fabric Figure 2......................................................................................................................................21
PQ Fabric Figure 3......................................................................................................................................21
PQ Fabric Figure 4......................................................................................................................................21
Technology figure 1...................................................................................................................................24
Technology figure 2...................................................................................................................................24

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1 Introduction:
Banwalo Packs is a business idea which is greatly reliant on the products that are
environment friendly. As the government of Pakistan has taken an initiative to impose a
ban on the use of single use plastic bags or polyethylene bags & bring awareness among
people about the environment friendly & biodegradable alternatives. The state of Pakistan
wants to educate people about the disastrous effects of plastic which has severe
consequences for coming generations so a ban is imposed on its use. In contrast of that
the demand for environment friendly bags is about to increase so Banwalo packs is keen
to provide best alternatives of polyethylene bags & encourage the customers to make use
of them. Biodegradable packaging and Banwalo bags obviously offer real benefits
when compared to the non-biodegradable alternatives. Banwalo provides unique
Biodegradable Plastic Bags prepared by using material that completely degrades in
open environment after certain period of time. And they can be easily recycled.
Banwalo do not need any kind of debt financing and it will be based in Faisalabad and
has a capacity to offer & deliver products all over in Pakistan. The purpose of our
business is to generate profit by fair means and contribute in the making of Clean &
Green Pakistan.
“We believe that single use of anything is a terrible idea”
1.1 Company History:
This company was started in 2018 as an apparel making company in which we provided
our customers with customized printed shirts and trousers. During this time period the
packaging industry takes a shift after the government imposed a ban on the use of
polyethylene bags or commonly known polythene bags as they were very much harmful
to the environment so in contrast of that the demand of Eco Friendly bag arises and we
took this opportunity and come up with biodegradable bags and best reusable plastic bags

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1.2 Name of Company:
BANWALO PACKS
1.3 Company Slogan
“Jb Jesa Jee Chahay”
1.4 Logo:
Logo 1
1.5 Vision Statement:
We endeavor to provide best shopping solutions with best price.
1.6 Mission Statement:
We are keen to bring innovations to beat plastic pollution and to take the pledge for usage
of Eco Friendly & biodegradable bags by serving people with best alternatives so that we
can make our country Clean & Green again.
1.7 Objectives:
 To introduce the best available alternatives of plastic bags
 To bring awareness among people about plastic pollution & its consequences.
 To generate profit & revenue by fair means.

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Problem of
Pakistan Faces a big challenge as
 Ban Imposed on plastic bags
 Demand of Eco-Friendly alternatives arises
 Increasing demand of masses
 Alternatives with long lasting span
Affects General Public & Masses
Impact of
This will help to evacuate plastic pollution and encourage use
of environment friendly biodegradable bags.
Which
Successful
 Polypropylene
 100% Cotton
 PQ Fabric
 Silicon Packs
Solution
would be
2 Problem statement: