Business Research Project: Internet Banking's Impact on Barclays Bank

This business research project, titled "To analyze the impact of internet banking on emerging growth in the banking sector: A case study on Barclays Bank in the United Kingdom," investigates the influence of internet banking on Barclays Bank's growth and performance. The project begins with an introduction outlining the significance of internet banking in today's business environment, followed by a research proposal that defines the research question, objectives, and hypotheses. The study aims to identify the benefits of internet banking implementation, its impact on the working environment, and the measures adopted by Barclays to improve performance. A comprehensive literature review supports the research, exploring benefits such as effective communication, data storage, cost-effectiveness, and waste elimination. The project also considers the impact on the working environment and the measures Barclays Bank should take to effectively implement a digital environment. The research utilizes both primary and secondary research methods, including analytical tools to analyze research findings and data, culminating in a discussion of research outcomes, methodologies, and alternative approaches.

BUSINESS
RESEARCH
PROJECT
Table of Contents

TITLE: ............................................................................................................................................1
INTRODUCTION ..........................................................................................................................1
P1 Research proposal which clearly define question and hypothesis with literature review. ...1
P2) Research methods and approaches to primary and secondary research. .............................8
TASK 2 .........................................................................................................................................10
P3) Conduct primary and secondary research by using appropriate methods and techniques. 10
P4) Apply appropriate analytical tools, analyse research finding and data..............................14
TASK 3..........................................................................................................................................24
P5) Communicate research outcomes in an appropriate manner for the intended audience. ...24
TASK 4..........................................................................................................................................26
P6) Reflection on the effectiveness of research methods and techniques.................................26
P7) Determine alternative research methodologies for the project...........................................26
REFERENCES .............................................................................................................................28
APPENDIX ...................................................................................................................................30
ANNEXURE....................................................................................................................................1

TITLE:
To analyze the impact of internet banking on emerging growth in banking sector. A
case study on Barclays Bank in United Kingdom.
INTRODUCTION
Internet banking can be considered as the most powerful force in today's world and small
as well as large business enterprises are concern on implementing internet banking at work place
in respect to developing their productivity and profitability at market place (Agwu, 2018).
internet banking plays crucial role in each sector , from auto-mobile industry to educational
institute, banking to civil aviation, telecom to textile etc. with the enhancement in population,
demand and needs of people are also increased and organisations are concern on providing high
quality goods and services in respect to satisfying the needs and wants of people at market place.
Barclay's is a large bank in UK which deals in financial services and widely concern on
implementing internet banking as to attaining high growth and success as internet banking are
effective in emerging the growth within banking sector. As a leading banking firm Barclay's
Bank is concern on providing variety of innovative services as to gaining attention of people
which create value in developing the growth of firm at market area.
P1 Research proposal which clearly define question and hypothesis with literature review.
Banking can be consist as the most developing sector which helps in contributing a huge
amount of profit in growth and development of economy. In the modern scenario people are
aware about the market or the quality and feature of products. In respect to establishing a higher
position within market organisations needs to adopt new technologies and practices as digital
equipments are helpful in developing the growth and success of firm. Banking and financial
institutes always remained biggest stakeholders in technology. The effective implementation of
technologies modified the traditional concept of banking from merely accepting advancing and
deposit loans and cash. Barclays Plc is a chosen company for this particular research project. It is
a public limited company and deals in financial and banking services. The major focused area of
firm is to providing variety of satisfactory products and services to their clients and customers in
respect to sustain them for long time.
Internet banking plays effective role in growth and development of firm as it provides
various benefits to their customers and clients. Internet banking is an essential element of digital
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technology as in this modern era organisations are widely concern on providing online products
and services to their significant buyers as to fulfilling their needs and wants. Online banking
provide various effective services to their customers by internet such as cash deposit, cash
withdrawal etc.
Research Aim
Research aim is considered to be a general statement which is concerning on the overall
goals, purpose and intention of the work. This refers as a predetermined statement which helps in
carry out the whole research work and activities in systematic manner. The important aim of this
particular research is “To analyse the impact of internet banking on emerging growth in banking
sector”. A case study on Barclays Bank in United Kingdom.
Research Objectives
This also an another essential part of research project which helps in clarifying the
research issue in appropriate manner. This can be evaluated as the results sought through the
investigator at the end of the research project. This section of research is interconnect with
research aim. Some essential objectives are described as under:
 To identify the benefits of effective implementation of internet banking within Barclays
Bank
 To determine the various impact of internet banking on working environment within
Barclays Bank.
 To ascertain the measures which are adopted by Barclays Bank in respect to developing
their performance and productivity. To evaluate the monitory benefits derived by Barclays Bank through proper utilisation of
internet banking.
Research Questions
This section of research helps in defining the research objectives in a problem statements
which are needs to be analysing in the section of literature review (ShanmP1 Research proposal
which clearly define question and hypothesis with literature review.ugam and et. al., 2015). This
part of research provide a clear direction to the researcher to carry out the section of literature
review in appropriate manner through analysing the view points of writers and authors. Some
appropriate research question for this particular research project are associated as below:
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 What are the benefits of effective implementation of internet banking within Barclays
Bank?
 What are the impact of internet banking on working environment within Barclays Bank?
 What are the measures adopted by Barclays Bank in respect to developing their
performance and productivity? How to evaluate the monitory benefits derived by Barclays Bank through proper
utilisation of internet banking? P1 Research proposal which clearly define question and
hypothesis with literature review.
Time Scale
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LITERATURE REVIEW
The benefits of effective implementation of internet banking within Barclays Bank.
As per the views expressed by Watkins, 2011, In recent Era, there has been a change in
the ways business is being conducted by the organizations all over the world. Especially service
sector has seen radical changes in its working. Some of the major reasons of such radical change
have been, the changing needs and demands of customers and The requirement of the company
to save cost as well as to generate higher revenue over period of time. There are various benefits
of effective implementation of internet banking within Barclays bank, these includes : Effective Communication: If there will be proper digitised environment within the
organization, it would mean that the way communication flows through the process
becomes much more easier and hence it will contribute to overall productivity as well as
profitability of the organizations. With right kind of technological implementation, the
companies will be able to reduce its cost of operations. A proper recruiting, retaining and
leveraging employees would need a robust communication system in place. There is a
evolvement of various tools which can be used by organizations to communicate in an
effective manner within the organizations, these includes Skype, Web Ex etc. Storage and Retention of Valuable information: With the help of right kind of internet
banking that will be implemented within the organization would mean that there will be
necessary storage that will be available for an organization to store its important and
crucial data. Barclays is a Big bank in Europe and is having Brand Image all over the
world. The transactions in a banking system is usually larger then transactions in other
organization and this would mean that It would require higher space for storage of its
data, Hence use of digital technology can well be a effective tool for company to manage
its business well. Proper storage facilities would mean that the company can share, store,
backup various files for the purpose of using it later on (Epstein and Buhovac, 2014).
 Cost effectiveness and Waste Elimination: With right kind of implementation of internet
banking at the work place will generate various benefits to the organization and such
benefit will translate into Monetary benefits for the organization. It helps the company in
reducing the cost of Operation as well as managerial process and hence it would lead to
less cost and thus higher profitability for the organization. With the help of right kind of
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digital technology tools The company can maintain the quality of its products and can
even work on enhancing it to certain extent.
It is therefore can be said that digitisation in general can bring various benefits to the
organization and its elements in various ways and Barclays should consider to continuously
make improvement in implementing digital technology within the bank. This will increase the
overall profitability as well as productivity of the organization. Internet banking is a very crucial
instrument that banks are offering to their customers now a days and if the same will be offered
by Barclays bank also then this will not let their customers to switch to other banks because of
lack of internet banking facility.
The various impact of internet banking on working environment within Barclays Bank.
As per the opinion of Martin and Townroe, 2013, Barclays is a big bank and is growing
rapidly, The companies workforce is also increasing day by day because of the operations of the
company, which is spreading all over the world. It is not possible to manually take care of such
employees and their working environment, Effective implementation of technology within the
bank would ensure that the overall working environment within the company is efficient and
effective and it will lead to a prosperous working environment within the company. If the
environment will be digitised, there will be an ease of working within the company and
employees would not hesitate to work in the company and can have a sense of belonging for the
company. The digitised environment will ease some of the process of the organizations like the
attendance of employees through digitised tool like punching machine etc. through this the
company will be able to make sure that people are not finding it The research into consideration
is based on analyse the impact of internet banking on developing organisational performance and
productivity. internet banking can be described as the key element of business organisation
which plays a vast role in growth and development of firm through implementing the right tool
in appropriate manner. The major reason for conducting the research project is to enhancing the
core skills and knowledge of learner in the area of implementing internet banking at work place
(Yartey and Birzescu, 2015). This area of study helps in providing a clear direction to the
researcher to implement various more effective research in future. The present area of study also
helps in analysing various elements of internet banking that create benefits to firm or its
productivity. difficult to work for the bank and things can be carried out in an easy way.
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A bank has to continuously deal with customers on a daily basis, if there will be proper
digitisation tools then giving services to customers would become much more easier as well as
faster. This would cut down the cost of company to serve customers and will also enhance the
reputation of the company in the eyes of people. Right kind of services provided with efficient
mechanism will fill the company's employees with confidence and will also satisfy the customers
whom they are providing these services. There are various measures that needs to be taken by the
Barclays bank for proper and effective implementation of Digitalised environment within the
company (McWilliams, 2015). A company can not sustain in today's world if it will take its
employees as well as customers for granted, thus a complete review from time to time of the
needs as well as demands of both employees and Customers are necessary. Unlike in the Past, It
is not necessary that work shall be done only by way of employees manually, only then people
will able to feel the culture of organization and will have a good image of company in their
mind. Nowadays there has been a change on how customers are treated, in most of the branches
the usual banking work is done by machines like cheque clearing and pass book printing etc.
This has reduced the stress of management and employees and also resulted in higher profits and
productivity for the organization.
The measures which are adopted by Barclays Bank in respect to developing their performance
and productivity.
According to the view point of Bátiz-Lazo, 2017, For the purpose of improving and
developing the overall performance and productivity of the organization, Barclays bank has been
taking various measures for the purpose of implementing them to get the best possible benefits
for the company in both Monetary terms and Non- Monetary terms. Barclays is a well known
and big Bank of UK and is growing well over the past decades. The company spend a very
decent amount on advertising and various other activities which directly or indirectly promotes
the company and its workings. Some of the measure include the sponsorship in the UEFA league
of Football of Europe. The company sponsor various teams and the name of the company can be
seen on various jersey that are being wore by the football players of the league. Some of the
specific measures adopted by the bank for developing its performance and productivity can be
laid down as follows : Advertising and Promotion: The company has been advertising and promoting its
business well from past few years, to gain customers attention and confidence over the
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bank. They have been doing well in implementing various marketing strategies to raise
the deposits of the bank and to gain its CASA ratio. Digitalised environment: The company is committed to implement various Digital tools
as well as technologies that will make sure that the business of the company will generate
higher return and will work efficiently for the organization. The digitalised environment
will also make sure that the process of serving customers has become faster and easier. Training and development of employees: The Bank has been consistently focusing on
improvement of skills as well as talent of individuals within the organization and for this
purpose, The bank has been conducting time to training and development programme for
its employees. This will not only reduce cost of operations for the company in the longer
but will also ensure that productivity of the company sees a rise. Reduction in Cost: Barclays Bank has been effectively using various tactics to reduce the
overall cost for the company, in order to achieve overall efficiency and productivity in
the organization. If the company will implement right kind of digital tools and technology
within the company, it will reduce the overall cost of operations and hence will contribute
in enhancing productivity of the organization. The reduction in cost is seen because of
various reasons like Operations are handled by machines and not humans, The cost of
operating a machine is usually lower than Humans.
The monitory benefits derived by Barclays Bank through proper utilisation of internet
banking.
As per the opinion of Clarke, 2011, Barclays bank has been able to get various benefits of
the digital environment that it has established in its bank. These benefits are usually long term in
nature and does not realises in the short term. There has been cases where companies and
organizations are doing well even without a digitised environment, but such companies are not
able to get a competitive edge over its peers. Barclays has been able to get these benefits in
Monetary terms for the company. These Benefits includes : Higher Deposits from Public: The bank has been able to get the faith and confidence of
its customers because of the extensive marketing campaign launched by it along with
along with right kind of digital tools that are being implemented within the bank for
proper service delivery to its customers. It has made it easier for the company to gain
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deposits because people consider this bank as more advanced and well reputed than its
peers. Lower Interest on Deposits: Because Barclays is providing high quality services to its
customers, it has been able to give interest on deposits of public on its own terms and
despite that have been able to accumulate public deposits at a much faster pace than other
banks. Higher Profits: If there will be right kind of technologies which are being implemented
within the organization than it will reduce cost, increase productivity and create a healthy
environment within the organization and this will ensure higher overall profits for the
company in the longer term. Higher rate of interest on Disbursements: Barclays can enjoy the benefits of having a
competitive edge over other banks in terms of providing services. It can charge a bit more
higher rate of interest from its customers on various disbursements made by the company.
This is a clear monetary benefit for the company and this has lead to an improvement in
profit margin of the company.
 Low Employee Turnover Cost: The turnover cost of the company due to employees
leftover can be reduced to a large extent by proper and effective implementation of
digitalised tools within the environment of the organization.
Hence, it is quite clear that a banking business can gain various Monetary advantage of
implementing digitalised tools within the company. The benefits are widespread and have a
positive impact on the proper functioning of the business. It is thus advisable for almost every
company of today's generation to implement effective strategies for growth and development of
organization through proper implementation of digitalised environment. Internet banking also
helped company in gaining customers in an effective way, people are more keen to open an
account with those banks which are having right kind of internet banking facilities, for this
purpose company has decided to invest heavily in internet banking facilities.
P2) Research methods and approaches to primary and secondary research.
Research Design
Research is a critical process and hence which type of research has to be selected depends
upon the researcher. Broadly Research can be classified into two Sections. These are Qualitative
Research and Quantitative Research. The qualitative research would be based on the quality of
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data gathered and hence gives a broader view to the researcher (Berry, Deddis and McGreal,
2013). The method that has been selected for the purpose of this report is Qualitative Method.
The method that has been selected for the purpose of this particular report is Qualitative Method
as the result provided by this method is certain and are in the for of thesis and assumptions which
can be read as well as understand by even a layman.
Research Nature
It is a Framework, which lays down the pattern for making a research project in an
effective as well as efficient manner. Its role is to specify the time, objectives, data collection,
various costs etc. There are different forms of research design, but broadly it is divided into three
parts, these are Exploratory research design, Descriptive research design and casual research
design. It is basically describing a solution for the problem. In the present research project
exploratory research design has to be taken into proper action as It helps in giving a significant
direction for a proper analysis of organizational performance. This method is more effective and
appropriate in conducting online survey. The major reason for selecting exploratory design is
that it is helpful in conducting questionnaire with the help of open ended question which create
value in analysing the opinion of people about a specific topic.
Research Approach
It is a very crucial tool which has been used from ages in the research. Its role is basically
to provide support for the performance of activities of research in the most efficient way possible
so that better results can be obtained from the same. The research approach is basically divided
into two categories these are inductive approach as well as deductive approach. For the purpose
of preparation of this particular report Inductive approach is selected as it is based on the
qualitative research. It is concerned with various facts and figures which are being collected by
the researcher. Inductive research approach has to be taken into proper action as through this
researcher apply to develop theory and identify themes that are based on the specified questions
of the qualitative research.
Ethical Consideration
It can be regarded as one of the most important part of the research project. Basically it is
concerned with the researcher and his role towards the research. It basically puts a moral
responsibility on the researcher to perform the research in the most ethical way possible. A The
research into consideration is based on analyse the impact of internet banking on developing
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organisational performance and productivity. internet banking can be described as the key
element of business organisation which plays a vast role in growth and development of firm
through implementing the right tool in appropriate manner. The major reason for conducting the
research project is to enhancing the core skills and knowledge of learner in the area of
implementing internet banking at work place (Yartey and Birzescu, 2015). This area of study
helps in providing a clear direction to the researcher to implement various more effective
research in future. The present area of study also helps in analysing various elements of internet
banking that create benefits to firm or its productivity. researcher faces many issues as well as
problems while conducting the research but it is his responsibility that he addresses such issues
in an effective manner (Bwalya, Mnjama and Sebina, 2014). These issues includes, conduction
of research in an appropriative time, proper availability of the resources, and the funds that has
been allocated to the researcher has been used for the purpose of research only and not misused
by the researcher in any way. While obtaining data for the research, a researcher come across
various information of peoples, which is quite personal in nature and it is important that such
information is not given to any outside sources as it involves privacy of peoples who have given
their data to researcher by having faith on them. It puts a moral as well as ethical responsibility
on the researcher to perform his research in the most efficient way possible.
TASK 2
P3) Conduct primary and secondary research by using appropriate methods and techniques
The research into consideration is based on analyse the impact of internet banking on
developing organisational performance and productivity. internet banking can be described as the
key element of business organisation which plays a vast role in growth and development of firm
through implementing the right tool in appropriate manner. The major reason for conducting the
research project is to enhancing the core skills and knowledge of learner in the area of
implementing internet banking at work place (Yartey and Birzescu, 2015). This area of study
helps in providing a clear direction to the researcher to implement various more effective
research in future. The present area of study also helps in analysing various elements of internet
banking that create benefits to firm or its productivity. No research can be conducted if there is
no proper Data which is there to analyse. It is the responsibility of the researcher to gather data
from various sources available so that he can initiate the research. The data collection is consist
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