A Comprehensive Report on Organizational Behaviour at the BBC

This report provides a comprehensive analysis of organizational behaviour within the British Broadcasting Corporation (BBC). It begins by identifying and discussing the organizational culture of BBC using Handy's Typology, exploring the impact of culture, politics, and power on employee behaviour. The report then delves into motivational theories, including content and process theories, and explains how organizational goals can be achieved through improved motivation levels. Furthermore, it examines different types of teams, factors contributing to team effectiveness, and suggests models for improving team productivity and performance while also identifying barriers to effective team performance. The analysis covers various aspects of organizational behaviour, including culture, politics, power dynamics, motivation theories, and team dynamics, providing insights into the BBC's approach to managing its workforce and achieving its objectives.

ORGANISATIONAL
BEHAVIOUR

Table of Contents
INTRODUCTION...........................................................................................................................3
PART 1............................................................................................................................................3
TASK 1............................................................................................................................................3
A) Identify and discuss organizational culture within BBC using Handy's Typology ..............3
B) How culture,politics and power affect behaviour within the BBC .......................................5
TASK 2............................................................................................................................................6
A) Content and Process Theory of Motivation ..........................................................................6
B) Explain how organizational goals can be achieve through improved motivation level ........8
PART 2............................................................................................................................................8
TASK 3............................................................................................................................................8
A) Determine and state different types of team .........................................................................8
B) States factors that makes an effective team............................................................................9
TASK 4..........................................................................................................................................10
A) Using models suggest how team productivity and performance can be improved at BBC 10
B) Barriers to effective team performance................................................................................12
CONCLUSION ............................................................................................................................12
REFERENCES..............................................................................................................................13
.......................................................................................................................................................14

INTRODUCTION
The study of Organizational Behaviour describe the manner in which employees interact
within the group or business. It is normally applied with an aim of making an organization more
effective and efficient. It refers to the study and application of knowledge about how people act
within the company (What is organizational behaviour, 2017). It is a human tool made up for
providing benefit to human only. It is mainly concerned with understanding, influencing and
predicting individual behaviour in organizational setting. The given report is based on British
Public Service Broadcaster(BBC) which is one of the oldest UK based national broadcasting
company that deals in providing news and current affairs to general public. It covers different
motivational theories, impact of politics, power and culture on individual and team performance,
team effectiveness and theories related with organizational behaviour.
PART 1
TASK 1
A) Identify and discuss organizational culture within BBC using Handy's Typology
An organization can be described as a setup where different people collectively work
together in order to achieve a common objective Every company is having certain principles and
belief that form their culture and on the basis of that culture company decide the manner in
which personnel amongst themselves and with other external parties. The culture of each entity
vary from one another. It is essential for employees to adjust them self as per the cultures and
policies of respective business entity.
Handy typology: The theory was proposed by Charles Handy in 1999. In his theory, he
describes that organization are much similar to countries as each one is having its own culture
expectation, beliefs and common values. However, these are likely to be changed with the
passage of time. Therefore it is important for company to change their culture as per market
trend. Handy describe the class of culture into four main categories that are mentioned below:
 Power Culture: He explain Power cultured as a spider web i.e. all important person who
takes majority of decision on the behalf of company sits in the middle. There are few
companies in which power remain in the hand of some special people and only they are
authorizes to take majority of decision. In fact they enjoy special privilege at work

surrounding. In such type of culture, subordinate are left with no other option rather than
following the instruction given by their superior. In fact the employees does not have any
liberty to express their views and ideas in open forum. Their role is to follow what their
superior is saying (Ayyagari, Grover and Purvis, 2011).
 Role culture: under this type of culture rules and responsibilities are given to employees
on the basis of their interest, skills, specialization and knowledge so as to extract best out
of them. It has been believe that each and every person is responsible for doing
something great and organizational culture promotes willingness of people to accept
challenges and react accordingly.
 Task Culture: It is related with forming team in a company in order to achieve
predefined goals and objectives in an effective and efficient manner. Under this type of
culture employees with common interest and specialization grouped together and work as
a team. A team is generally consist of 5-6 members and each member contributes equally
towards attaining common task in most innovative and creative manner.
 Person Culture: Under this type of culture, employees consider themselves more
important in regard of company. Individual are more concerned about their own thinking
rather then paying attention towards organizational growth and development. Company
following this type of culture generally takes a step back and ultimately suffers. The main
motive of employees for coming to work place is only for the sake of money. In fact they
are rarely loyal towards the entity and they never take decision in the favour of company
(DeChurch and Mesmer-Magnus, 2010).
In BBC roughly 35000 representatives are as of now working. They basically underscore
on patching up its way of life and strategies that we can remove best from their employees and
consequently give advantages to them which esteems their commitment or work. Task culture is
very popular among BBC as the company believes that with right set of leadership, skills,
competencies and personalities a team can become highly productive that leads to generate
higher probability ratio for the company. As the company believes in carrying out all business
activities and operation with collective efforts of all employees. Hughes-D’Aeth has decided to
revamp its business culture that promote people put their best in carrying out wok that has been
assigned to them. They likewise centers on delayering of administration i.e. limiting chain of
command level. For instance, BBC have decreased the quantity of better director by 40% so as

than make better workplace for the staff individuals. It also give open in safe workplace, more
beneficial administration understanding and breakdown of complex process into more
straightforward one that at last prompts amplify general profitability and proficiency of their
work constrain. With a specific end goal to build the proficiency and viability of their
representatives they have organized different preparing programs for them to develop and build
up their aptitude which is going to at last advantages them both at individual and expert level.
In case of BBC employees are well aware of their roles and responsibilities which help them in a
accomplishing predefined task in a cost effective and timely manner
B) How culture,politics and power affect behaviour within the BBC
Organization Behaviour can be define as a procedure that depicts the conduct and attitude
of human in an organization. Essentially it portrayed how a person interface with their colleagues
in an association. It alludes to the investigation of power, culture and politics of a company that
influence their overall performance and efficiency. An employee is associated with political
issues when they change their capacity into strategy. Every single firm whether small or large
influenced by both politics and power either in positive or in negative way (Graham and et. al.,
2015). BBC centers around revamping its business culture with the goal that they can extricate
best from their representatives and consequently give remuneration which esteems their work. It
additionally centers around delayering of administration which intends to decreases or limit the
progression level. For example, they have diminish the measure of better director by 40% all
together than improve notwithstanding working condition for their staff. BBC centers around
giving straightforward correspondence to its representatives so that the can don't hesitate to
examine their issues. Aside from that BBC additionally focus around giving more healthy and
positive working environment, worker commitment, breakdown of complex process into more
straightforward frame etc. which builds the general profitability of their workforce with the goal
that they can perform viably and productively. They are reasonably regarding their workers as a
free individual so they can include them in their basic leadership process which influences them
to feel as an important asset of the organization.
As indicated by the smith survey, BBC has begun dealing with their shortcoming by
embracing corrective measures which increment the productivity and adequacy of their work
force. Alongside this they have regenerate its power, politics and culture which give steadiness in

their working condition which help them in achieving both long and short term objectives in a
cost-effective and timely manner.
TASK 2
A) Content and Process Theory of Motivation
Motivation has been derived from the word “motive” which means desire, wants or needs
of an individual. It can be described as a process of stimulating people to work incredibly hard
towards attaining business goals and objectives in an effective and efficient manner. According
to Stephen “It can be termed as the willingness of an employee to employ high level of efforts
towards achieving defined target, conditioned by the effort capability to meet some personal
need as well". Motivation can be classified into two types one is Content and other is Process
which are discussed below:
Content theory: This theory mainly emphasize on various factors that are associated with
motivating employee directly at workplace. It include:
1. Herzberg’s two factor theory: This theory was given by Frederick Herzberg in 1959.
According to Frederick there are various kind of job factors that exist at workplace namely
Hygiene and Motivators that directly or indirectly affect human behaviour.
Hygiene factors: These are the jobs factors that are primary important for existence of
motivation at workplace. Such type of job factor do not provide satisfaction for longer period but
lack of these factor may lead to dissatisfaction among employees. Following are the factors that
help BBC in motivating their workers in an effective manner :
 Company policies and administrative policies
 Working environment
 Fringe benefits salary structure
 Employee status
Motivational factors: These factors cannot be considered as motivators but they often yield
positive satisfaction. Such Type of factors motivates employees to perform better. These factors
are inherent to work (Coccia and Rolfo, 2013). Listed below are some factors that provide long
term satisfaction to employees of BBC are as follows:
 Sense of recognition
 Growth and promotional opportunities

 Meaningfulness of the work Higher sense of achievement
Maslow's Hierarchy of Needs: The theory was given by Abraham Maslow in 1940. Maslow's
categorize the need of human into five main needs that are discussed below:
 Physiological Needs: These are the essential need which individual require for their
survival, for example, air, water, survival
 Safety needs: These requirements create security factors among individual as far as
giving solidness, security.
 Social-Belongingness needs: Such needs provide sense of belongingness, love with loved
ones which inspires them.
 Esteem Needs: At this stage, person begin creating and enhancing confidence and self-
esteem such as respect, dignity etc.
 Self-realization needs: At this level, each person pertain their full potential. Essentially it
expresses the craving and need of person that he/she is able or capability of getting to be.
Above mentioned is a motivational theory followed by manager of BBC in its business culture.
2. Process theory: This theory mainly focuses on identifying the factor related with how and
why motivation occurs. Following are some theories that is applied by BBC in its work culture:
Reinforcement theory: The theory was proposed by BF Skinner and he states that behaviour of
an individual is function of its result or consequences. This theory mainly overlooks the internal
state of an individual. It categorized into:
Positive reinforcement: Under this, positive response must be given to a person when an
individual show positive and required behaviour towards the organization. For example: At
BBC, coming early to job means getting immediate praise. This will indirectly motivates him.
Such kind of reinforcement stimulates occurrence of behaviour and as a result employee
performance improves.
Negative reinforcement: Under this negative rewards are given to employees on the basis of
their work performance
BBC is practising above mentioned motivational theories in their work culture which
propels their staff to work more effectively and efficiently. Such speculations empower the firm
to increase higher likelihood proportion for longer run. BBC states that there is immediate
relationship that exist between the execution of a representative and their remuneration benefits.

BBC paid employees as indicated by their execution. They took a gander at every staff separately
and gives them opportunity as far as their self-awareness and recognition. BBC additionally give
at work preparing to its workforce by placing them in Birmingham office, which rouses the
faculty to become advance at hierarchical level. Aside from this, BBC additionally gives
direction and exhortation to its workers which improve their general profitability level.
B) Explain how organizational goals can be achieve through improved motivation level
Different inspiration speculations empowers the representatives of BBC to work usefully
in achieving their authoritative objective. On the off chance that workers are persuaded, they can
put their best in their execution and in actuality spurs the other staff also. Inspired representatives
utilize the assets in an ideal way. SMART objectives has been set by motivated employees
keeping in mind the end goal to achieve general hierarchical objective viably. BBC inspire their
staff by remembering their longing and need which causes them to create co-activity among their
workers. Motivated personnel of BBC have security in their work which persuades the other
faculty also. Propelled individual can enhance the business association efficiency and benefit
proportion successfully. In an organization, vast number of the individual are work with each
other with the point of accomplishing long haul objectives and targets.
PART 2
TASK 3
A) Determine and state different types of team
Team Building provide support and feeling of commitment and belongingness. Team is
characterized as a gathering of people cooperate for a typical target. In BBC, cooperation by
team and its members exceptionally contributes in giving arrangements of the issues in a viable
way and improve the profitability of the firm by decreasing expense in a proficient way.
Project Team: It is a group in which people belong to different groups, functions and work is
assigned with different task but of a same project. As indicated by the prerequisites, groups can
be bifurcate. All team members in BBC perform on a specific task and the groups are framed for
a particular time-frame. In BBC, these groups contributes in finishing the particular activities on
time.

Functional Team: These are the changeless groups and every one of group are from same
utilitarian division however the obligation of every part is unique. Each individual reports to the
supervisor and he is subject for everything. In BBC, these groups are useful in taking care of
everyday works of the association. Members of functional team in BBC have deep trust in each
other and everyone is working towards the common goal.
Virtual Team: In virtual groups, people work jointly from various places or areas to achieve
regular reason or objective. For performing a specific task, a virtual team is created and kept up
by utilizing IT and programming advancements. In BBC, business goals and objectives can be
accomplished in a better manner with clear and effective communication. The main advantage
of these team in BBC is it promote culture of openness that facilitate trust among its members. In
addition to that, their employees are having positive work attitude that gives them high
competitive edge in the market.
Problem Solving Team: These groups are shaped for comprehending a specific issue and are
transitory groups. These groups bargains adequately with the issues emerges amid the task. With
the help of facilitators, line supervisors meet up and gives arrangements towards constant issues
of a venture. Critical thinking groups give effective answers for the issues that emerges amid the
working of business in BBC. As the BBC is focusing on revamping its culture, problem solving
team play key role in it as they critically examine the prevailing situation and formulate
strategies accordingly.
In this way, having distinctive sorts of groups is fundamental for BBC as every one of
these groups helps the organization in improving the efficiency in practical way and achievement
of objectives. The groups gives answers for everyday issues that emerges at working
environment which helps development and achievement of the firm.
B) States factors that makes an effective team
Tuckman model of team development: This model focuses on the development of team
and its member. At certain times, employees of BBC faces difficulty in terms of adjusting or
interacting properly among other group members because of the existence of different kinds of
individual. Thus, in order to overcome such type of situation, BBC has decided to follow
Tuckman Model of team development in which team is categorize into four section which are
discussed below:

1. Forming: At this stage members are polite and positive. Some are anxious as they are not
fully aware of their roles and responsibility. While there are others simply excited about
the task ahead. But they are highly depend upon leaders for guidance and direction.
Basically at this stage, BBC leaders must prepare themselves to answer lots of question
asked by its followers regarding team's objective, purpose, external relationship etc.
2. Storming: At this stage people start pushing them self against the boundary i.e. start
putting efforts. This stage generally deals with when there is a conflict going on among
team members because of different working style and perspective of individuals.
Therefore, people started building trust and good relationship team members (Huang and
Bond, 2012). In this particular stage, leaders of BBC tries to establish good relationship
with its employees.
3. Norming: At this particular stage, team members start resolving their differences own
their own and appreciating co- worker strengths. Since now team is well known to each
other they can socialize together and can ask for help from other colleague. In its revamp
culture,leaders tries to engage their follower in fun and social activities. Along with this,
leaders of BBC emphasize on taking any big decision is made with the consent of all
group members
4. Performing: This is the last stage where hard work leads to yield higher profitability and
revenues without friction i.e. accomplishment of team goal in a cost effective and timely
manner. In other words, at this point of stage, BBC team members shares great rapport
with each other that indirectly promote healthy working environment in respective
organization.
Along with this, there are certain characteristic that makes a team effective and used by BBC are
discussed below:
 Balanced Roles: Appropriate adjust of desires, aptitudes and capacities should show in a
group. The individuals from the group have clear comprehension of person's part so as to
achieve the targets of general group.
 Effective Communication: Interaction between the colleagues ought to be successful.
There ought to be gainful gatherings and viable correspondence over the association.

TASK 4
A) Using models suggest how team productivity and performance can be improved at BBC
Path goal theory: This theory specifically define leader's style or behaviour that fits best the
employee and work environment in order to accomplish a particular goal. The main goal of BBC
is to maximize worker empowerment, motivation and satisfaction so that they can effectively
become productive member of the company. Both goal and path are interlinked with each other.
It is based on Vroom's expectancy theory. It generally follows 3 steps which are defined below:
1. Identify the employee and environmental characteristics.
2. Select a leadership style
3. Focus on various motivational factor that assist in employee success.
Employee Characteristics: Employee determine their leader’s behaviour on the basis of their
need such as desire for control, degree of structure they need and perceived level of ability
(Koenig and et.al.,2011). For instance: If BBC leader provide more structure then what is
required by its followers then there might be chances that they become less motivated. Therefore
it is important for leader to understand their employee first so that they can figure out ways that
help in best motivating them.
Task and environmental characteristics: Overcoming or eliminating obstacles is the main
focus of path goal theory. If somehow an obstacle becomes too strong then the leaders of BBC
needs to step ahead and employee in selecting a path to effectively work around it. Some of the
task characteristics that often arise mentioned below:
1. Design of the task
2. Formal authority system
3. Work-group
Leaders behaviour or style: There are 4 types of leader behaviour found under path goal
theory:
Directive: Such types of leader pre inform their followers regarding what is expected from them
such as telling them how to do a task what to do coordinating and scheduling work. It is highly
effective when people are unsure about their task.
Supportive: Such types of leader provide assistance to their followers and makes environment
pleasant for employees by showing concern for them and by being easily approachable and

friendly.
Participative: Such type of leader often discuss task with their followers before making final
decision. They usually involve them decision making process so as to get them feel valued and
important. After re-generate its structure, leaders of BBC are usually following this style as now
they take all big decision with the mutual consent of all its followers or by involving them in
decision making process which will ultimately makes them feel valued and important. As a result
they feel themselves as a crucial asset of the company and work incredibly hard towards
achieving business gaols and objectives.
Achievement: The leaders set challenging goal for their followers and expect them to perform
accordingly and put their best achieving those goals.
With the application of this approach BBC execute change in their management. Their
leaders promote open working environment that enable employee to put their suggestion and
opinion. If management and communication related issues are being resolved effectively chances
of arising conflict becomes less and healthy and positive working environment remains maintain
within the company. This will lead to achieve organizational goal in structured and thorough
manner (Judge and Kammeyer‐Mueller, 2012).
B) Barriers to effective team performance
◦ Poor communication
◦ Lack of Management involvement
◦ Unclear goals and objectives
◦ Wrong Leadership style
Due to hazy objectives, poor correspondence and absence of administration, BBC
confront different issues with respect to powerful execution of firm. In this way, it is important
that objectives ought to be clear, legitimate correspondence channels must be utilized so workers
can openly speak with administration and all the data can be passed on appropriately. This will
decrease the odds of happening miscommunication that arises in BBC (Owings and Kaplan,
2012). Association of administration is additionally fundamental in exercises of organization so
powerful choices can be taken. It is additionally required by administration to include staff
individuals in procedure of basic leadership. It makes a feeling of belongingness among
representatives and they work in better way towards achievement of destinations of firm.

CONCLUSION
According to the above mentioned report it can be concluded that organizational success
and growth depend upon the behaviour of their workforce towards achieving business objectives
and goals. It is important to keep employees motivated as it help firm in earning higher profits
and sales ratio. There are different theories related with motivation, company need to select as
per the skill and competency of an employee. Chances of attaining high competitive edge in the
market increases when a task is carried out an effective team. Also various organizational
theories has also been discussed in this report that depicts different styles of leadership that help
company in attaining pre-defined goals in an effective and efficient manner.

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Online
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