BBC: Evidence-Based Practices, Data Analysis & Stakeholder Value

This report examines the application of evidence-based practices within the British Broadcasting Corporation (BBC), emphasizing the importance of data-driven decision-making and ethical considerations. It analyzes how the BBC utilizes data to drive organizational improvement, focusing on the accuracy and timeliness of the information. The report explores internal and external stakeholders, highlighting the value creation process for customers and stakeholders. Furthermore, it provides examples of how people professionals within the BBC support good practices, commitment, engagement, and open cultures through effective human resource management, including recruitment, selection, and performance management. The report concludes that evidence-based practices are vital for increasing efficiency and stakeholder value within the organization. Desklib provides access to similar solved assignments for students.

PROJECT
Task-1

INTRODUCTION
• Evidence based practices refers to the systematic procedure
under which the decision and actions has been taken by the
organization within analysing the best evidence that are
available to them.
• These practice provides the guidance to the company in terms
of creating higher values for the customers, employees and all
the stakeholders that are part of the business.

1.1 Analysing the evidence based practices and its application in the BBC along with providing
the three examples of the evidence based practices that can be used in the organisation for
principle-led judgements and better outcomes
• Evidence based practices refers to the systematic work procedure that ensures the effective
working in the organization and ensures the fair practices towards the people in the company. It
has been considered as the vital aspect as it ensures the effective working scenario in the
company. British Broadcasting Corporation is one of the biggest public company in UK which
performs the large number of operations here are he examples of evidence based practices that
ensures the effective outcomes for the corporation:
• Selection technique- Using effective selection technique by HR team is one of the example of the
evidence based practice. The HR department of BBC gathers all the information regarding the
candidates and uses the best selection method in order to appoint. As a result, effective bunch of
human resource has been appointed.

1.2 Determining that why it is mandatory to use the data that assist the organisational
improvement and why this data has to be ethical, accurate and timely
• Data analytical enables the business in order to follow the discipline
thinking.
• It is highly mandatory to use the data that assist the improvement in the
organization as it is the collection of the facts and figures that provides
the assurance of adding and providing strength to the corporation.
• BBC is a large public corporation that gathers the large number of data
in relation of telecasting the information.
• The corporation is using the data in order to increase the growth of their
business. Also, it is highly important that the data that has been collected
must be accurate, ethical and fresh that ensures the data of current time.

1.3 Analysing the two data measurement & information that may be utilized by the people
professional along with determining ways in which it supports the decision-making.
• Demographic data- This is the key data source that is HRIS employees records it has been used in the
BBC.
• The HR department of the corporation use this data measurement in order to gather the real
information about the employees.
• As this ensures the evidence-based practices. The employees in the BBC are from different
demographical areas.
• Therefore, there identity and records has been mentioned as this helps in taking the decision about the
organisational policy that ensures the diversity.

2.1 Range of internal & external consumers and the stakeholders with whom the professional
works and influencing plays within the relationship
• Internal customers refers to the customers that are working in the corporation and using the
services of the corporation.
• While, external customers are refers to that customers that are the actual buyers or stakeholders of
the organization.
• Internal stakeholders of the organization are the employees while the external stakeholders of the
organisation are the external bodies such as government, customers, investors and so on.
• BBC performs the evidence practices with all of these stakeholders and customers.

2.2 Explaining the creation of value as a professional people and identifying the benefits of
providing value to the customers and stakeholder
• Creation of value refers to the scenario in which the business creates something that offers the
value to the customers.
• BBC is creating the values for their customers and stakeholders in numerous manner.
• It is highly important that the value has been assure to the customers and stakeholders as they are
the part of the business and the vital role has been played by them in terms of performing the
operations of the business.
• The evidence-based practices states that, the gathering of data and performing the work has to be
done in such manner that ensures the value towards the stakeholders and customers.

2.4 Determining the examples that explain “how the work that has been performed by the
people professionals perform benefits within the organisation in order to support the good
practice, commitment, engagement and open cultures”
• Human resource consulting is consists of the professionals that assures the
fair practices towards each member in the organization.
• They provide the numerous benefits to the corporation. For example:
British Broadcasting Corporation getting the numerous benefits because of
the people professional.
• As they perform the task such as, recruiting, selecting and performance
management of the employees.
• The HR team in the corporation supports the good practices by
implementing the effective organisational policy such as, inclusion of all
employees, performing fair practices, following the ethics and morals.

CONCLUSION
• The facts and figures that has been identified concludes that, evidence based practices plays the
vital role in increasing the efficiency of the work procedure in the organization.
• Furthermore, these practices leads to increase in the values of the stakeholders that are the
essential part of the business.

REFERENCES
• Ashrafi and et.al., 2019. The role of business analytics capabilities in bolstering
firms’ agility and performance. International Journal of Information
Management. 47. pp.1-15.
• Brown and et.al., 2018. Extending the remit of evidence-based
policing. International journal of police science & management. 20(1). pp.38-51.
• Fine, C. and Sojo, V., 2019. Women's value: beyond the business case for diversity
and inclusion. The Lancet. 393(10171). pp.515-516.