Globalisation and BBC: A Report on Business Project Management

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This report examines the impact of globalisation on the British Broadcasting Corporation (BBC). It begins with an introduction to globalisation and its importance for businesses, particularly multinational corporations like BBC. The report outlines the aims and objectives of a research project focused on identifying the positive economic, cultural, and ethical impacts of globalisation on BBC's various business functions. A detailed project management plan is presented, including cost analysis, scope definition, timeframes, quality control measures, communication strategies, and risk assessments. The report also includes a work breakdown structure and a Gantt chart to illustrate project organization and timelines. The research methodology, including qualitative and quantitative approaches, is discussed, along with primary and secondary data collection methods. The report presents and analyzes data collected through a questionnaire, providing interpretations of key findings related to the concept of globalisation and its effects on BBC. The research aims to identify opportunities and challenges associated with BBC's global expansion, offering recommendations for successful international business operations.
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Managing a Successful
Business Project
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INTRODUCTION
Due to rapid change in time, globalisation is performing a crucial role for organisations
whether they are small scale companies, medium or large scale. It gives a platform to
organisations where they can make interaction with several kinds of companies and run its
business transactions smoothly. In this report BBC organisation is being taken. This is a
multinational broadcasting company which has its operational activities across the globe.
Within this report, a diminutive research is being organised in which aims and objectives are
being made and whole research is based on this. Moreover, project management plan is also
involved for researchers so that they can have an idea related to tasks that are required to be
done. Furthermore, according to this a valid conclusion is being determined.
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Activity 1
Globalisation is a method in which organisations does its business operations on an
international level. Along with this, it also affects the interest of small and big companies for
their further expansion of business operations and increase revenue. Therefore, it can be analysed
that as there is an increased communication between business, government as well as people, has
led to a better world economy's ratio. Moreover, there are various other elements of globalisation
which affected various functions of organisation. This can be a negative affect or a positive
affect (Cooke, 2012).
P1 Aims and objectives
Background of the research
Globalisation refers to the process by which various types of people communicate and do
business with each other. This medium of communication as resulted in increasing opportunities
by which profitability ratio can be maximised.
BBC is a repudiated company that does business operations related to broadcasting
information around the globe through various mediums which are radio transmitters, internet,
television, etc. Henceforth, according to a dynamic time change globalisation has given a
platform to different organisations (Dunning, 2014). Therefore, BBC is recruiting a consultancy
in order to have a research on globalisation and its various components that affects functions of
administration of designated company. With this context, researcher have developed goals and
objectives that would be helpful in identifying a conclusion for BBC. The developed aims and
goals are being given below.
Research Aim
“To identify the positive economic, cultural and ethical impacts of globalisation on
different business functions within an organisation”.
Research Objectives
To analyse the impact of globalisation.
To determine impact of globalisation on different organisational function of BBC.
To identify opportunities that are being gained by BBC after implementing concept of
globalisation within business?
Research Question
What is impact of globalisation?
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How does globalisation impact on different function of BBC?
What are the opportunities gained by BBC after implementing concept of globalisation
within business?
P2 Project Management Plan
Project management plan refers to a conventional written material which is helpful for
researcher in managing entire project during the implementation time. This is a simple
framework or blueprint of research that provides all information to investigators and also method
in which they have do activities. PMP plan includes different elements of research which are
value, time, abstraction, risks and many more. Under this present research of globalisation,
concept of these elements for BBC can be identifies in ways discussed below.
Cost: Cost is treated as an important part of project management plan. It elaborates
amount of cost that is needed for completing research and utilise a new plan in business. Here, in
this context researcher has incurred 14k so that it can conduct a proper research which would be
helpful in determining adequate details for BBC. It is complex to analyse the entire cost of
expansion in global market place but organisation must incurred near about £20 million in order
to complete the whole process of globalisation in effective manner (Gopalakrishnan and et. al.,
2012).
Scope: This is an important portion of project establishment plan that brings out scope of
a specific project for a company. In this report, that is depend on the determination of
globalization on function BBC, this element elaborates the functioning of an organisation and
provides and aid in attainment of benefits. Here, in this context BBC can do its business
operations effectively. This factor will also be helpful in attaining future objectives that are being
given in their research activity. The scope of present project is restricted to expanding operations
of business in European region.
Time: This can be treated as an essential element of PMP plan since, it defines time
fundamental quantity which is needed for completion of a project. With this context, it also
describes time needed for every activity like selecting a topic, developing aims and objectives
and many more. Henceforth, for this project, approximately 5 to 7 months are required.
Approximately 1 year will be needed in order to complete globalisation process.
Quality control: This element of project management plan helps researcher to consider
the quality of a project. Members of team investigators must observe the implementation of
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process in an effective way. Here, related to this research, in order to introduce concept of
globalisation in business , BBC managers should focus on existing technology first. By bringing
latest technology in place of old one, will help organisation in expanding in an international scale
more effectively. This will be helpful for BBC, to reduce the chances of risks that affects project
of a business in a negative way (Hamilton and Webster, 2018). The project quality will be
ensured by tracking reliability of different sources such as figures related to growth of economy,
etc.
Communication: For successful completion of a project within allotted time and to gain
higher results, it is important for managers to create an effective system for communication. For
this purpose, they must be provided an open environment and balance a systematic flow of
communication among project team. This will provide benefit to every member to give their
opinions and ideas in order to increase efficiency of a research. Moreover, by implementing
suitable method of communication like mobile application, superior and members of the team
can interact among each other. By this process, data can be conveyed on time and it also reduce
chances of thought between team members. Formal mails can be used while doing interaction
with workforce who will contribute as a part of globalising BBC.
Risk: Each new project is along with different kinds of risks. Hence, it is important for
investigators of BBC to determine risks that may affect result of project in a negative way. Main
risk which has been faced by BBC while doing expansion of its business operation in other
countries is a huge financial loss. Organisation is not knowing of other markets in which they are
expanding can be a challenge for any organisation who do not do expansion in global areas.
Resources: This element of PMP plan defines resources that are being utilised for
implementing a project and conducting it in a desired way. In this current research of
globalisation researchers need appropriate amount of raw materials, money, equipment and many
more. All these kinds of resources will be helpful in investigating team of BBC in order to
complete every activity in a systematic way (Held, 2013). For doing investigation communicator
that can be used are human resource, money and other relevant communicators that are important
for expanding business globally.
P3 Work breakdown Structure and Gantt chart
Work breakdown structure: WBS is a chart under which entire project work is being
divided into sub parts. This is helpful for a person to complete a project in given time duration in
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an appropriate way. Here, in regards with BBC, work breakdown structure for current
organisation is being unregenerated as following.
Illustration 1: Work Breakdown Structure, 2018 )
(Source:Work Breakdown Structure, 2018 )
Gantt chart: This is a type of a chart which includes horizontal bars that defines amount
of time which will be taken in order to finish or complete each task an an effective way. It has
also been determined that this chart describes starting and finishing date of each activity
(Lawton, McGuire and Rajwani, 2013). Here, with related to BBC, its Gantt chart which
contains all its eight activities is being discussed below.
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Ill
ustration 2: Network diagram
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Activity 2
P4 Research Methodology
Qualitative research: Under this research, research person analyses from non-numerical
data in order to determine ideas and views of person and identify specific solution for this.
Moreover, through the help of this methodology researcher can analyse the real issue is being
faced by organisation or other people who are related to it. Researcher usually implements
different methods such as group discussions, observation, personal discussion so that they can
meet needs of project and also satisfy aims and objectives of this type of research.
Quantitative Research: This method includes logical reasoning, data and many more.
Quantitative data always concentrates on constraints that are in numeric terms. This type of data
is often gathered with utilisation of research devices that are structured. Research outcomes are
supported on sampling which are large and are being gathered from entire population (Lasserre,
2017).
Primary research method: Under this data collection method, research person gathers
directly fresh information from responsor or selected sample people. Firsthand information can
be gathered from respondents in different ways such as questionnaire, Delphi technique,
interview, etc. Thus, this can be said that primary method of collecting data is helpful in research
for determining accurate details from respondents that assist to get an appropriate outcome.
Secondary Research method: Under this information aggregation method, collected
information is based on analysis which someone else do it. This can be said that this data can be
a part of research of others that have been conducted by them in previous information. Alternate
origins of collecting data includes articles, books, newspapers, etc (Lovelock and Patterson,
2015). This type of collecting data is helpful for research person to complete their research in
short span of time with accurate information.
As per the discussed methodologies, it has been monitored that Qualitative research is
suitable for a research individual because this provide outcomes of the investigation according to
respondent’s perception. Moreover, along with this firsthand and alternate source of collecting
data is also being utilised by an investigator so that this research can be completed with accuracy
and with allotted period of time.
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P5 Analyse data and research by using appropriate tools and techniques
Questionnaire
Q 1) Do you have knowledge about the concept of globalization?
a) Yes
b) No
Q2) According to your viewpoint, does globalisation increases growth of business?
a) Agree
b) Disagree
Q 3) What are the primary goodness of globalisation?
a) Increase number of customer
b) Expand opportunities for business
Q 4) Does Globalisation impacts upon different organisational functions?
a) Agree
b) Disagree
Q 5) Which of the following function of a company is impacted the most by spread out
business at an international level?
a)Research and Development
b) Finance
c)Marketing
Q 6 What are major challenges that BBC will be facing while expanding its business at an
international level?
a) Managing employees
b) Continuous changing import-export policies
Q 7) Is it important for BBC company to do its business operations at an international
market place?
a) Yes
b) No
Q 8) According to you, does globalisation changes process of business of BBC?
a) Yes
b) No
Q 9) Do you think Globalisation helps in getting attention of clients towards goods and
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services of BBC?
a) Yes
b) No
Q 10) Provide any recommendations so that BBC can make expansion its business?
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