BBQ Fun: Operational Plan Report for E-commerce Development Project

This report provides a detailed analysis of BBQ Fun's operational plan, focusing on its expansion into e-commerce. It begins with an overview of the legislative and regulatory framework, emphasizing the importance of cybersecurity and consumer data protection. The report then outlines the company's procedures and policies for its e-commerce operations, highlighting the importance of a smooth transition and customer-centric approach. It emphasizes the significance of an operational plan as a roadmap for success, incorporating the e-commerce business model. The report further discusses resource necessities, including both human and physical resources, and addresses human resource considerations, such as the need for employees skilled in e-commerce and the role of the HR manager. A robust action plan for e-commerce development is presented, detailing milestones, actions, responsible parties, and timelines. Key performance indicators (KPIs) are identified, along with a balanced scorecard for the e-commerce strategy. Contingency plans are outlined to mitigate risks such as employee underperformance, intellectual property issues, and employee health concerns. The report concludes with a proposal to the operational manager, summarizing resource requirements, costs, advantages, and potential risks associated with the e-commerce project. The report also includes assessments of budgetary and financial performance, productive performance, and employee performance, along with recommendations for the company's e-commerce expansion.

Running head: OPERATIONAL PLAN
Operational Plan
Name of the Student:
Name of the University:
Author’s Note:

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Table of Contents
Assessment Task..............................................................................................................................3
Legislative and Regulatory Framework.......................................................................................3
Procedures and policies of the operating functions:....................................................................3
Importance of Operational Plan...................................................................................................4
Expansion of Operational Plan....................................................................................................5
Resource Necessities:..................................................................................................................5
Human Resources discussions:....................................................................................................6
A Robust Action Plan for E-commerce Development................................................................6
Key Performance Indicators of the Business...............................................................................8
Balanced Scorecard of e-commerce Strategy..............................................................................8
Contingency Plan.........................................................................................................................9
Proposal to the Operational Manager........................................................................................11
Assessment Task 2.........................................................................................................................13
Planning of human resource:.........................................................................................................16
Assessment Task 3.........................................................................................................................21
Budgetary and Financial Performance.......................................................................................23
Productive Performance.................................................................................................................24
Employee performance in line with performance management policy.....................................24
Dates for Monitoring Activities.................................................................................................25

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Resources available Monitoring................................................................................................25
Progress Reporting.....................................................................................................................25
Online Staff’s Performance Management.................................................................................26
Employee’s Underperformance Plan.........................................................................................26
Coaching of Underperformed Employees.................................................................................27
Operational Plan Analysis.........................................................................................................29
Recommendations..........................................................................................................................31
Reference.......................................................................................................................................33

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Assessment Task
Legislative and Regulatory Framework
This concerned report has been prepared in the context of a manufacturing company,
named BBQ Fun, which is primarily concerned with the task of manufacturing goods. The
company is primarily dealing with the selling and manufacturing of its produced items. It
basically sells all its items in a market-based scenario, with the help of its established stores.
Although, the business is sustaining well, but the company management have decided to expand
its operations, by venturing into the area of Electronic Commerce. This has been intended with
the purpose of maximizing the sales of its products. However, this is not the company’s forte and
it needs to be careful while implementing its plans regarding shifting into the online platform for
the sale of the products. Online selling of goods and services is relatively a novel concept (Terzi,
2016). As a result of which, although the company will be highly benefitted by the expanding
sales, but on the flip side, the risk factors are also huge. There are also risks of compromising the
reputation and the brand of the company. This might hurt the company’s sales as well as all the
security features attached to it. As a result of which, it is strongly advisable to the company that
it must periodically review the rules and regulations regarding the various provisions of cyber
security, in the case of electronic commerce (Hillary, 2017). All this is imperative from the
company’s perspective because the protection of the information of the consumers and their
privacy is of utmost importance to the company.
Procedures and policies of the operating functions:
All the operational plans, policies and functions of the company are aimed with the
proper implementation and applications of the different procedures regarding the electronic
commerce websites. The company is about to launch this genre of selling, which is a first in its

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history, as a result of which, maximum time and effort must be devoted in this e-commerce
activity. The company must ensure that a hassle free approach is adopted to ensure smooth
addition of its e-commerce business platform along with its store selling concept. The company
has adopted the various plans about this addition, in order to ensure a smooth and simple
addition to the company’s selling medium. There are various plans which must be implemented
with the operational plan of the business in order to ensure a better incorporation of the website
business model (Jahanshahi, Zhang and Brem., 2013). This may include initiation of online
feedback forms, ordering of goods and services online and better communication mediums along
with a proper and relevant refunding policy for the company’s aggrieved customers.
Importance of Operational Plan
One of the most important parts of any business activity is the operational plan which is
in place in the organization. The importance of the operational plan cannot be ignored at all. It
incorporates the well-being of the organization. It is actually a road map of success for the
organization and it must be followed in order to achieve the different goals and objectives of the
business entity. As a result of which it is known as the bridge which fills in the gap between the
goals and the activities of any business organization. (Chadwick, 2013).
BBQ Fun is no exception either. The operational plan in place at the company would help in
incorporating the different features of the e-commerce business model in the company. The
planning and the consequent implementation of the policies of the organization, which is most
suited for the e-commerce business platform would be chosen, only if the operational plan of the
company is flexible to the needs of the organization. It would also take into account the different
needs of the different departments of the company and how e-commerce can help in supporting

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them in any way possible. This would help in ensuring that a two way process is maintained
(Sila, 2013).
Expansion of Operational Plan
One of the most important activities of the organisation’s management would be to
ensure that the existing operational plan should be revamped in order to ensure that the existing
operational plan is changed and a new one is adopted in its place which would help in the e-
commerce platform too. As e-commerce is a relatively new area of operation for the business,
adoption of a new operating plan is imperative for the company (Manzini, Accorsi and Bortolini,
2014).
Resource Necessities:
When the talk of application of any new system in any business organization takes place,
the need for specific kinds of resources keep cropping up. For the proper implementation of the
entire structure of e-commerce system at BBQ, certain kinds of both physical as well as human
resources would be needed. The human resources of the company for e-commerce would
consists of employees who would look after the different e-commerce systems and ensure their
proper functioning. They would be responsible for entertaining all the problems regarding the
systems and would also be entrusted of providing the feedback regarding the problems faced by
the systems (Falk and Hagsten, 2015). Along with this active participation of the top
management along with the CEO, CFO and other executives would be imperative for ensuring
the overall success of the company. In the case of the physical resources, certain kinds of
software’s, computer hardware’s, cables and other delivery mediums would be necessary (Cui
and Pan, 2015). All this would be done in order to ensure that the company is catering to the

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needs of the e-commerce section of the business. It would also help in ensuring maximization of
the sales of the company.
Human Resources discussions:
There are two important topics which needs to be discussed with the human resource
manager of the company,
1. The need of those kinds of employees who perfectly understand their roles and duties
in the context of e-commerce and its sales operations. They need to understand their
role in the sales function of the e-commerce websites.
2. Along with this, the HR manager must also take into account that the sales manager
of the e-commerce section of BBQ, must be acquainted with both the role in the e-
commerce section and the sales manager must also perform the function of hiring
employees together with the task of conducting interviews. Human Resource
Requirements.
A Robust Action Plan for E-commerce Development
Milestone: Action and/or objective
(to achieve all the strategic aims and
objectives of physical or human
resourcing)
Date Person
responsibl
e
Budget or
resources
(wherever
applicable)

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Nod for the E-commerce project 20th
February
2018
Manager
entrusted
with the
project
Various kinds of
documents,
graphs, charts,
files along with
PPTs and other
kinds of
presentation
Creation of Plan 20th March Departmental
organising
people
Initiation of the
planning, charts
and other kinds of
ordinary
requirements.
Introduction of the e-commerce features
and facilities in the company’s official
website
15th May Head of the e-
commerce
sales team
along with
the operations
manager
Complete
designing of the
website and all its
allied features.
Robust promotion of the e-commerce
facilities.
7th June Marketing
team
Marketing
manager in
association with
different
managerial and

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marketing tools
and services.
Initiation of the E-commerce website with
all the relevant features.
30th July Technical
team of the
company who
are entrusted
to look into
the digital
matters
Websites, portals,
domain names,
internet service
providers and
other technical
issues.
Project is complete and comprehensively
applied
1st
November
The top
management
of the
company
along with
the CEO and
CFOs
Different kinds of
projects and
document reviews
Key Performance Indicators of the Business
The key performance indicators with regards to the e-commerce implementation of the
company are as follows:
 Cost benefits attached to the entire project
 Aggregate sales of the company.

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 Operational efficiency of the company
 Growth rate of the company
 Net profit of the company.
Balanced Scorecard of e-commerce Strategy
KRA (key
result area)
Target KPI (key
performance
indicator)
Result
Financial Improvement in the fiscal
performance from the expansion of
online sales
Cost-Benefit Profit increment
Sales Increase in the aggregate sales of
the company.
Sales Turnover Increased revenue
in sales
Human
Resource
Providing efficient training to the
workers for becoming skilled and
efficient assets to BBQ
Proficient Staff Efficient operation
of the computer
systems
Contingency Plan
Contingency Plan
Company name: BBQ Fun
Name of person developing the plan:
Who was consulted as part of this plan?
Name Position
Risk identified:
Decline in performance of company due to bad performance of the
employees.
Strategies/activities to minimise the risk By when By whom
The risk can be reduced by initiating proper
incentives and motivating pay scale for the
After
completio
Manager.

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employees n of
planning
Contingency Plan
Company name: BBQ Fun
Name of person developing the plan:
Who was consulted as part of this plan?
Name Position
Risk identified:
Copying intellectual rights
Strategies/activities to minimise the risk By when By whom
Specifically for the protection of the intellectual
properties of the company and its various
assets, the company can and must resort to
legal means in order to initiate the protection of
these resources.
Prior to
planning
Senior
managem
ent of the
company

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Contingency Plan
Company name: BBQ fun
Name of person developing the plan:
Who was consulted as part of this plan?
Name Position
Risk identified:
Adverse health conditions of employees
Strategies/activities to minimise the risk By when By whom
Safety measures should be implemented at the
earliest and training regarding safe usage
should be provided
Prior to
planning
Senior
managem
ent
Proposal to the Operational Manager
In the subsequent points certain important suggestions have been provided to the operations
manager:
1. There are a wide range of physical resources which would be necessary for the smooth
implementation of the e-commerce project. These physical resources include delivery
trucks, workers, infrastructural needs and requirements and new set of skilled workers
who are proficient in the field of e-commerce.
2. There are a wide range of costs which must be incurred by the management for a smooth
and effective e-commerce policy and framework. These costs are segregated into three