A Research Paper on Benefits, Barriers, and Bridges to Effective SCM

This research paper provides a comprehensive analysis of the benefits, barriers, and bridges to effective supply chain management (SCM). It uses a triangulation method, including a literature review, a cross-functional mail survey targeting senior managers from purchasing, manufacturing, and logistics, and 51 in-depth case analyses covering retailers, finished goods assemblers, suppliers, and service providers. The findings indicate that customer satisfaction and service are considered more crucial than cost savings. While managers acknowledge technology, information, and measurement systems as significant barriers, people-related issues like culture, trust, and aversion to change are more challenging to overcome. The paper emphasizes that people are the essential bridge to fostering successful collaborative innovation within supply chains.

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