MBA501 - Stakeholder Analysis of BHP: Presentation Assignment

This presentation provides a stakeholder analysis of BHP, a global business operating in the metals, energy, and mining industries. It begins with an introduction to BHP, including its mission, vision, purpose, and values, followed by an overview of the stakeholder framework and stakeholder analysis. The presentation identifies key stakeholders such as employees, customers, suppliers, investors, the board of directors, media, labor unions, and host communities. It categorizes these stakeholders into swing, defensive, offensive, and hold categories, analyzing their behavioral characteristics, motives, and coalition strategies. The analysis of each stakeholder group includes their interests and influence on BHP's objectives. The conclusion emphasizes the importance of prioritizing stakeholders to achieve sustainable business success. The presentation references BHP's annual reports and other relevant sources to support its analysis.

STAKEHOLDER ANALYSIS
BHP
NAME OF THE STUDENT:
NUMBER OF THE STUDENT:

INTRODUCTION
 The impact of dynamic strategy and disruptive innovation on a business
organisation will be analysed in this presentation.
 By fulfilling the interest of the stakeholder groups a business organisation can
achieve its business objectives.
 In this presentation, the stakeholder of BHP will be identified.
 Stakeholder categorisation and stakeholder analysis of BHP will be done in this
presentation.

BHP
 BHP, a trading entity of BHP Group Limited and BHP Group plc, was
formerly known as BHP Billiton (BHP, 2019).
 BHP, an Anglo-Australian global business organisation, do its business in
metals, energy and mining industry.
 Headquarter of this company is located in Melbourne, Australia .
 Mike Henry is the present CEO of this company (BHP, 2019).
 In 2019, the annual revenue of this company was 44.3 billion U.S dollar and
the attributed profit of this company was 8.3 billion U.S dollar (BHP, 2019).
 In 2019. 28, 926 people work as employees of this company (Statista, 2019).

BHP
 Mission
“By becoming a company by choice this company aims to create sustainable value
for stakeholders of this company. We aspire to zero harm to people, host communities
and the environment. This company aims to achieve the leading industry practice”
(BHP, 2020).
 Vision
The vision statement of this company is to build long-term value through discovery,
improvement, and conversion of resources. This organisation is interested to deliver
innovative customer and market-oriented solutions (BHP, 2020).

BHP
 Purpose
“As a leading business organisation, our purpose is to bring people and resource
together to create a better world” (BHP, 2020).
 Values:
Sustainability, integrity, respect, performance, simplicity, accountability are the core
values of this company (BHP, 2020).

STAKEHOLDER FRAMEWORK
 Stakeholder framework
Stakeholder framework is used to identify different stakeholder of a business
organisation like employees, customers, suppliers, host communities, investors, the
board of directors and others.
 Stakeholder analysis
Stakeholder analysis, a significant procedure to identify stakeholders and analyse the
stakeholder, is used to maintain the balance between the stakeholder and their interest
(Missonier & Loufrani-Fedida, 2014).

BHP STAKEHOLDERS

BHP STAKEHOLDERS
 Employees
Employees of this company are located in more than twenty-five countries. Safety,
health issues, growth opportunity, career opportunity, compensation package are the
interest of this group (BHP, 2019).
 Customers
Mainly large business organisations are the customer of this company. Reliability,
quality of the product, supply of the product, cost and delivery of the product, life cycle
impact of the product is the interest of this group (BHP, 2019).
 Suppliers
There are two types of supplier, which are local suppliers and international supplier. The
interest of this stakeholder group is supply agreements, payment process and supplier
standard (BHP, 2019).

BHP STAKEHOLDERS
 Investors
Financial analysts, socially responsible investment analyst, corporate government
analyst and investors are part of this stakeholder group. Return of the investment,
other opportunities is the need of this stakeholder group (BHP, 2019).
 Board of directors
Board of directors of this company lead this organisation. Accomplish the business
objective and growth of this company are the interest of this group (BHP, 2019).
 Media
The representative of print media, television, radio and online media is the member
of this group. A broad range of issues regarding this company is the interest of this
group (BHP, 2019).

BHP STAKEHOLDERS
 Labour union
Protecting the right of employees and worker are the interest of this stakeholder
group. Labour union communicate with the authority on behalf of workers and
employees.
 Host community
Host community of this company mostly located in rural and remote areas. The
interest of this stakeholder group is employment opportunity, improvement of
community area (Rajeshwaran & Ranjani, 2015).
 Government
Government has the responsibility to create laws and regulation. This stakeholder
of this company is interested to help this company to obey the rules and regulation.

STAKEHOLDER CATEGORISATION
 To understand the interest and significance of the stakeholder group stakeholder
categorisation is necessary.
 The employees, suppliers, board of directors and investors as a stakeholder of
BHP will be analysed. These four stakeholders will be categorised as Swing,
Defensive, Offensive, and Hold (Heyes & Cooper 2019).

SWING STAKEHOLDER
Board of directors of BHP can be categorised as Swing stakeholder. Board of
directors has the power to influence the outcome of a situation in the organisation.
Behavioural categories
 The cooperative potential of the board of directors of BHP is high.
 The competitive threat is high for this category.
 The actual behaviour of the board of directors of this company will be identified.
It can be said that they are interested to guide the company to achieve business
objectives.