OMGT2229: Big Data Analytics and Supply Chain Strategy Case Study
VerifiedAdded on 2023/06/07
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Case Study
AI Summary
This case study investigates the applications of big data analytics in supply chain management, focusing on the period between 2010 and 2016. It highlights the increasing volume of data and the challenges enterprises face in leveraging it effectively. The study emphasizes the importance of improving processes, integrating activities, and enabling business analytics through big data. It also outlines strategies for mitigation, including building a strong technological infrastructure and enhancing competitive benefits. The operational plan involves acquiring the necessary infrastructure, implementing effective management, and utilizing intercultural evaluations for team integration. Data storage solutions, such as cloud-based systems, are considered for cost-effectiveness. The analysis of data is crucial for deriving valuable insights and potential courses of action. The study also discusses the benefits of big data analytics, such as improved infrastructure and core competencies, as well as the risks involved, such as outsourcing logistics. The conclusion emphasizes the need for effective business management and customer experience to compete effectively in the market. The document is contributed by a student and available on Desklib, a platform offering study tools and resources for students.
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