Bites and Bowls: Business Plan for an Entrepreneurship Start-up in UK

This report presents a business plan for launching "Bites and Bowls," a cafe in the UK market focused on healthy foods with organic ingredients. It covers market analysis, investor considerations, competitor evaluation, and strategies for smooth workflow and profitability. The plan includes financial forecasts, capital investment needs, and identification of potential business challenges. Bites and Bowls aims to serve a wide customer base in London and Wales, offering healthy options like tacos and vegetable pizzas. The cafe intends to establish a strong brand presence through e-commerce channels, loyalty programs, and sustainable practices, requiring an initial investment of $10,000. The report concludes with a competitor analysis and references.

Entrepreneurship

INTRODUCTION
This report is going to present a business case in order to develop an entrepreneurship
start-up in UK market. A business start-up require a lot of planning and developing new ideas to
be unique and different from existing market. There are a lot functions, operations and market
competition that impact on its performance. The main aim to start a small business is to grab
opportunities and attain profits into long run. This report is going to clear state a business plan
to start a cafe name as “Bites and Bowls”. There will be presentation of business market, its
investors, competitors and strategy which is require to identify for smooth workflow. It would be
done through competitors analysis to evaluate business and investment potential. Also, all the
business income, cash flows forecast, capital investment will be present. Along with this, there
is consideration of various business issues which is require to ascertain to enable growth.
MAIN BODY
TASK 2
Business plan
Executive summary: Bites and Bowls is going to open into UK market. The main
objective of cafe is to serve healthy foods flavoured with organic ingredients that give unique
taste as well as fitness. The objective of cafe is to acquire large market by setting global presence
and top rated brand name. It is necessary to identify potential markets. The cafe deals with
people above the age group of 13. so that, the c7utsomers will enjoy products and spend their
quality time at the finest location.
Business description: Bites and Bowls Is a cafe which will be delivering products that
are healthy as well as delicious for the people. The Cafe will deal in great service and
technology in providing food across UK in London and Wales. in Retail industry is highly
known for these small start-ups in food, clothing and many more. The industry has much
competition and scope for expansion. The Cafe aims to be a top brand leader in food market to
be the priority of its potential customer. It serves foods like Tacos, healthy beans and vegetable
grated pizza, fries and many more in drinks and beverages.
Legal status: it is sole proprietorship firm in which owner have whole authority and
liability to take business decisions. The cafe compliance each law under UK regulation. It
require business insurance, food hygiene certificate and registration with FHRS.

Business objectives: Bites and Bowls has objective to attain large market by providing
healthy food menu. This would improve quality and standard of living of people. The Cafe is
looking to establish its global and online presence through creating E-commerce channels. Also,
the objective is to be accountable towards sustainability and protection of society and its people.
The cafe wants to create a brand which fulfil all the needs at one place. People could spend their
quality times with friends, relatives as it is going to locate at a decent place.
Market information: Bites and Bowls is going to serve in London and Wales. As UK
is known for market growth which consist vast number of people who are ready to take new
experiences of food. The Cafe is going to target people who have age group above 13. this would
wider its scope to engage more people. This UK market has great competition among food
retailers which require much investment and creative strategies to attract and retain potential
customer. Based on market research, it has identified that, there is huge demand for healthy food
items as people want great taste but with fine quality and material due to Covid-19 crises. People
become more strict towards It shows that, the market has much opportunity to compete with
other competitors.
Sales and marketing plan: It describes how the company would attain customer reach
and what are the main attractions. Bites and Bowls would use handmade sources fine quality
ingredients which gives a fine taste and beneficial for health also. It would be a great
consumption of vitamins and proteins to keep people fit and Immunity high. Therefore, the cafe
will launch loyalty card schemes to give free samples and engagement at cafe so that,m people
get aware about new star up. The schemes would include discounted options, loyalty points for
regular customers and special offers for those who give feedbacks so that, improvisation could
be make.
Growth strategies: every small business start-up, looks foreword to growth and
expansion in long run. Bites and Bowls has its objective to attain large market and cover whole
UK market. Therefore, growth strategies are require. The Cafe needs to be creative and unique
in serving products to the people and create well brand name. There should be good marketing
strategies to and schemes in order to keep customer happy with the service. Also, the Cafe need
to ascertain market opportunities and organise valuable resources also, invest in good marketing
options.

Finances: a business require pool of capital and investment to start its initial workflow.
The company must-have good financial position and credit score in order to survive into market.
Therefore, Bites and Bowls needs could acquire their funds through many market sources such
as banks, crowd funding, stock exchange and equity. These are borrowed funds which must be
pay back with interest. The Cafe would require nominal fund of $10000 to acquire all the
resource and equipments require to set a cafe. These finances would help in investing in
technology, machinery and other assets use for food production and designing.
Competitors analysis:
CONCLUSION

REFERNCES:
Books and Journals:
Online
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