Biz Ops: Business Report Analysis and Evaluation, Australia

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Added on  2019/09/22

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This report provides an analysis of Biz Ops, a business established in 1998 in Sydney, Australia. The report examines the company's business model, which focuses on providing high-quality, innovative products and services. It discusses the company's marketing strategies, including online catalogs, e-commerce, and direct marketing, and its commitment to customer service. The report also highlights the company's vision for global expansion and its focus on sustainable practices. The company's values, including customer service, teamwork, and market identity, are also explored. The report references key literature on organizational culture and supply chain performance, as well as corporate culture and market orientation, to provide a comprehensive overview of Biz Ops's operations and strategies.
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Biz Ops was established in 1998 in the Sydney, Australia with the key range of providing the
high quality and innovative products and services to the customers. The business owners are the
Simon Greig, Natushka Grieg, and Devon Meyersdale. They are the pioneers in this field and
have a combined 50 years of experience which have taken the business to the level of 150 retail
stores, online and engaging in the phone order nationally (Cadden, 2014).
They have employed and engaged a marketing strategy which has incorporated in the magazines,
having an online catalog, e-commerce function, direct marketing, loyalty reward and various
other strategies. They plan to expand the customer base by providing the high-quality products
and services. Speedy and determining the market requirements by delivering personalized
services.
The Biz Ops has a mission of providing the innovative products and services along with the high
quality. The vision of the company is to grow globally and access towards the manufacturers and
retailers of engaging into the exclusive products. It has a high values of providing an enhanced
customer service as they are the important part of the business, staff which help us to provide the
correct coverage to business needs, teamwork which helps us to work towards the agenda and
finally having an identified market identity by which brand would be able to gain the market
exclusivity and business growth upon which future depends.
With the incorporation of the sustainable policies, they have an agenda of creating a clean,
environmentally friendly products and services. High-quality innovative services and the
products provided to the customers. They have clean and green products and services, keeping
environmental concerns (Carlos, 2014). WHS and the work-life balance culture is the rewarding
work experience for the staff. They have more rewarding and engaging policies to keep the staff
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happy and cooperative. With this, the companies would be able to grow leaps and bounds, due to
friendly policies, procedures, and dynamic workforce, organizational culture.
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References
Cadden, T., Marshall, D., & Cao, G. (2013). Opposites attract: organisational culture and supply
chain performance. Supply Chain Management: An International Journal, 18(1), 86-103.
Carlos Pinho, J., Paula Rodrigues, A., & Dibb, S. (2014). The role of corporate culture, market
orientation and organisational commitment in organisational performance: the case of non-profit
organisations. Journal of Management Development, 33(4), 374-398.
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