BM564 Enterprise & Entrepreneurship: Presentation of Business Plan
VerifiedAdded on 2023/06/10
|12
|1095
|176
Presentation
AI Summary
This document provides a business plan presentation focusing on the fast-food industry. It covers key aspects such as the motivation behind business choices, the business idea generation process (brainstorming, mind mapping, internal research), feasibility studies including market segmentation, targeting, and positioning (STP), details of products and services offered (pizza, burgers, noodles, drinks), potential market opportunities, and an analysis of the industry's attractiveness using Porter's Five Forces. The vision of the business is to provide high-quality fast food at reasonable prices. The presentation concludes that a well-formed business plan is crucial for success in the fast-food industry. Desklib offers a wealth of similar resources for students.
Contribute Materials
Your contribution can guide someone’s learning journey. Share your
documents today.
1 out of 12