Employee Motivation and Rewards: A Dissertation on Marks & Spencer

This dissertation investigates the impact of rewards and incentives on employee motivation at Marks and Spencer. The research employs a quantitative approach using survey methods to gather primary data from 50 Marks and Spencer employees. The findings indicate a strong correlation between rewards and employee motivation, leading to increased productivity and performance. The study examines both monetary and non-monetary rewards, the challenges in implementing reward strategies, and effective ways to enhance employee motivation. The research also covers the importance of employee motivation in dynamic environments, its role in gaining a competitive advantage, and how it contributes to achieving the company's vision and mission. The dissertation concludes with recommendations for Marks and Spencer and implications for future research.

BSc (Hons) Business Management Top up
BMP6001 Dissertation
Dissertation Title: To evaluate about the concept of
rewards within a firm along with determining its
influence on employee motivation level”. A study on
Marks and Spencer
Name:
ID Number:
Supervisor:
Table of Contents

Abstract i
Acknowledgement ii
Glossary iii
List of Tables iv
List of Figures v
List of Appendices vi
Chapter 1: Introduction 1-3
1.1 Background/Context of the Research 1
1.4 Research Questions 2
1.5 Research Aims and Objectives 3
Chapter 2: Literature Review 3-8
2.1 Introduction of Literature Review 3
2.2 Main body with heading and sub-headings 3-8
2.3 Conclusion of Literature Review 8
Chapter 3: Methodology 9-12
3.1 Research Philosophy
3.2 Research Process 9
3.3 Research Approach 9
3.4 Research Strategy 10
3.5 Research Methodology and Tools 10
3.6 Sampling Approach 11
3.7 Ethical Implications 12
Chapter 4: Findings (Data Presentation) 12-31
Chapter 5: Discussion (Data Interpretation) 31-35

Chapter 6: Conclusion, Recommendations and Implications for
Further Research
35-36
7.1 Conclusion 35
7.2 Recommendations 35
7.3 Implications for Further Research 36
References 37
Bibliography 38
Word Count 39
Appendices 39-47

Abstract
Purpose: The major purpose to conduct the above investigation is to know the impact of
reward and incentive on the motivation level of employee. In this survey method is used to
conduct quantitative research. It helps inn knowing the influence of Rewards and incentive of
Marks and Spencer on employee motivation.
Design/ methodology: This research is based on primary data. The primary data is being
collected using questionnaires to answer the entire question. The primary data is directly
collected from the employee of Marks and Spencer.
Finding: The investigation show that there is strong relationship between reward and
incentives on the employee motivation level. It helps in increasing the motivation of the
employee which in other hand increases the productivity and performance level of the
employee.
Participants: The participants of the research are selected to random sampling method. And
the size of the respondent is 50 employees of Marks and Spencer.
Original value: This paper is the first academic study conducted at Marks and Spencer to
study the influence of rewards and incentive on employee level of motivation.
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Acknowledgement
At first, I would like to thank God to make me capable enough to do something
worthwhile.
I would especially like to thank my supervisor for his generous time and
commitment. Throughout my dissertation, he had taken his valuable time to help me
whenever I needed; read through my draft copies; listened to me patiently; quickly
answered all my email queries and supported me every step of the way. Starting
from refining the research topic, he has encouraged me to develop independent
thinking and greatly assisted me with writing.
Last but not the least, I thank to my family members, friends and relatives for
their kind help and cooperation during the research period.
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Glossary
Employee motivation: This can be defined as the amount of energy, enthusiasm, dedication
and creativity put by the employee in their work.
Rewards: It is the monetary and non-monetary benefits that are being provided by the
organisation to their employee apart from the salary and wages they received.
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List of Tables
Table 1: important for the organisation to motivate their employee..................................................17
Table 2: Reward plays a vital role for the employee in the organisation.............................................17
Table 3: Employees feel excited when you get reward or benefit for your performance...................18
Table 4: Employees feel motivated while working in the organisation...............................................19
Table 5: Reward plays an important part for increasing the motivation level of the employee within
an organisation....................................................................................................................................20
Table 6: Reward helps the organisation to increase the productivity and performance level of the
employee.............................................................................................................................................20
Table 7: Top manager of Marks and Spencer put efforts to decide appropriate reward strategy for
the employee......................................................................................................................................21
Table 8: Employees feel proud to be recognised for your performance and getting rewards for it....22
Table 9: Marks and Spencer fairly recognised their best performance and provide equal rewards to
their employee....................................................................................................................................22
Table 10: Types of rewards offer by Marks and Spencer to their employee which helps in increasing
the level of motivation among them...................................................................................................23
Table 11: Kinds of Monetary rewards provided by Marks and Spencer to their workforce................24
Table 12: Kinds of Non-monetary reward offer by Marks and Spencer to their staff..........................25
Table 13: Employees you satisfy by the type of reward offer by the Marks and Spencer to their
employee.............................................................................................................................................26
Table 14: Possible influence of different rewards and incentives on the overall employee motivation
level within the Marks and Spencer....................................................................................................27
Table 15: Some challenges faced by Marks and Spencer manger while deciding the reward and
incentive strategy for their employee.................................................................................................28
Table 16: Some effective ways and forms of rewards that can be provided by Marks and Spencer to
have higher motivation and performance level of employees............................................................29
Table 17: Overall impact of reward and incentive on employee motivation and performance level. .30
List of Figures
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Figure 1: Research onion Framework....................................................................................................9
Figure 2: important for the organisation to motivate their employee................................................17
Figure 3: Reward plays a vital role for the employee in the organisation............................................18
Figure 4: Employees feel excited when you get reward or benefit for your performance..................19
Figure 5: Employees feel motivated while working in the organisation..............................................19
Figure 6: Reward plays an important part for increasing the motivation level of the employee within
an organisation....................................................................................................................................20
Figure 7: Reward helps the organisation to increase the productivity and performance level of the
employee.............................................................................................................................................21
Figure 8 Top manager of Marks and Spencer put efforts to decide appropriate reward strategy for
the employee:.....................................................................................................................................21
Figure 9: Employees feel proud to be recognised for your performance and getting rewards for it...22
Figure 10: : Marks and Spencer fairly recognised their best performance and provide equal rewards
to their employee................................................................................................................................23
Figure 11: Types of rewards offer by Marks and Spencer to their employee which helps in increasing
the level of motivation among them...................................................................................................24
Figure 12: Kinds of Monetary rewards provided by Marks and Spencer to their workforce...............25
Figure 13: Kinds of Non-monetary reward offer by Marks and Spencer to their staff.........................26
Figure 14: Employees you satisfy by the type of reward offer by the Marks and Spencer to their
employee.............................................................................................................................................27
Figure 15: Possible influence of different rewards and incentives on the overall employee motivation
level within the Marks and Spencer....................................................................................................28
Figure 16: Some challenges faced by Marks and Spencer manger while deciding the reward and
incentive strategy for their employee.................................................................................................29
Figure 17: Some effective ways and forms of rewards that can be provided by Marks and Spencer to
have higher motivation and performance level of employees............................................................30
Figure 18: Overall impact of reward and incentive on employee motivation and performance level.31
List of Appendices
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Appendix 1. A blank copy of Questionnaire………………………….39
Appendix 2. A sample of completed Questionnaire……………39-43
Appendix 3. Data Analysis…………………………………………..43-47
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Chapter 1: Introduction
1.1 Background/Context of the Research
Employee motivation is the amount of energy, enthusiasm and dedication put by an employee
towards their work. In recent time employee motivation is very important in an organisation
because of the dynamic changes take place within the environment. It is very vital for the
organisation to enhance the motivation of the staff in order to perform effectively and
efficiently. The level of creativity and innovation put by an employee in their work helps the
organisation to gain competitive advantage from the rivalry with the same industry.
Employee motivation assists the workforce to move in the direction of company long tern
vision and mission. Therefore it is very crucial for the organisation to boost the morale of
their employee and to have motivated staff (Afsar and Umrani, 2019). Employee motivation
aids the organisation by developing and growing their business and also helps in gaining
market share. In the current age the needs and wants of the customer keep changes at fast
pace and to satisfy the buyers it is vital for the firms to have motivated staff. Motivation in
employee drives the organisation toward the success. To build the motivation in the staff
companies used various strategy and the best one that is adopted by them is providing
attractive rewards and compensation. Each and every individual work to earn more money, in
order to live standard and respectful life (Razak, Sarpan and Ramlan, 2018). So to bring
higher productivity and performance campiness are providing monetary and non monetary
rewards to their workforce. Rewards helps in enhancing the internal zeal of the staff towards
their work so that they can received reward from the firm. In recent time to satisfy the
employee and retain them for longer time period it is becoming more important for the
company to lay their focus on employee motivation. Thus, employee motivation is one of the
concepts which need to be look by the top management (Islami, Mulolli and Mustafa, 2018).
For carrying out the existing investigation in detailed manner the chosen organisation is
Marks and Spencer. It is one of the leading British multinational brands which were founded
in the year 1884 by Thomas Spencer and Michael marks. Marks and Spencer is the retailer
whose headquarters is in London, United Kingdom. It is specialised in selling clothes, food
and beverages, home furnishing and also provide financial service to their buyers. The
companies operates it stores all over the world and in recent time there are 1500 stores of
marks and Spencer (Rybnicek, Bergner and Gutschelhofer, 2019). In United Kingdom there
are 959 store of the brand in which 615 stores only sale food and beverages product. The
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organisation is choosing for the investigation is because more than 78000 employee works in
Marks and Spencer,, so this will help in better knowing the impact of staff motivation. Marks
and Spencer is well known brand outside the UK also so it will helps in conducting the
research in more valuable manner by knowing the impact of reward strategy that is used by
them to boost the morale of their workforce (De Sousa Sabbagha, Ledimo and Martins,
2018).
The major purpose for conducting the current research is to gain a deeper
understanding on the topic of staff motivation. This research will also helps in knowing the
impact of reward strategy in boosting the motivational level of the employee toward their
work. Apart from this the present investigation will also highlight the impact of rewards in
enhancing the level of productivity and performance of the employee. Thus, the current
investigation will assist in reducing the high employee turnover that take place in the
company due to less motivation among employee (Irabor and Okolie, 2019). The present
research has great interest because it will also helps in fulfilling dual objective which are
personal and professional. With the respect to the personal objective this research the
investigation will develop my academic knowledge in greater sense by building various skills
in me. Skills which are developed while conducting the investigation are data analysis skill,
problem identifying and solving skill, communication skill and many more. Through these
skills i will able to conduct the research in systematic and appropriate manner (Nguyen and
Malik, 2020). On the other hand, with respect to professional objective, the investigation will
assist me toward knowing the various jobs available in human resource department. This will
aids in developing my professional career in sound manner. Thus, the investigation will
successful attain my two objective in better manner (Afsar, Shahjehan and Shah, 2018).
The major research problem for the present investigation is to decide which reward
strategy should be adopted in order to enhance employee motivation. Deciding which
monetary and non monetary reward should be provided to the employee as per the job is
toughest. For this a detailed analysis needed to be done of employee job and objective
(Musinguzi and et. al, 2018). Having the right reward will boost the employee morale and
they will work with more energy. This also helps in enhancing the level of productivity and
performance.
1.2 Research Question (s)
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The major research question for the above investigation is:
 What is meant by the concept of reward that are provided and availed within a
business organisation?
 What possible influence of various rewards and incentives on the overall employee
motivation level within the Marks and Spencer?
 Which can be some more effective ways and forms of rewards that can be provided
by Marks and Spencer to have higher motivation and performance level of
employees?
1.5 Research Aims and Objectives
Research aim:
The main aim of present study is, “To evaluate about the concept of rewards within a
firm along with determining its influence on employee motivation level”. A study on Marks
and Spencer.
Research objective:
 To evaluate about the concept of reward that are provided and availed within a
business organisation.
 To investigate about the influence of various rewards and incentives on the overall
employee motivation level within the Marks and Spencer.
 To determine some more effective ways and forms of rewards that can be provided by
Marks and Spencer to have higher motivation and performance level of employees.
Chapter 2: Literature Review
2.1 Introduction of Literature Review
A literature review can be defined as an overview about the previously published work
related to a particular topic. It is considered as an important part of the research as it helps the
researcher to collect in depth and detailed information according to the particular research
topic as well as area. Simply, literature review is referred as a scholarly research paper that
involves about all the present knowledge which helps the researcher in evaluating and
analysing topic in theoretical manner. It is defined as a secondary method by which all the in
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