BMP6004 - Organizational Learning vs. Learning Organization
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Essay
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This essay provides a critical evaluation of the differences between organizational learning and a learning organization. It begins by explaining organizational learning as a process of creating, retaining, and transferring knowledge within an organization to improve over time. It highlights elements such as individual, group, organizational, and inter-organizational learning, and emphasizes its role in enhancing efficiency, accuracy, and profits. The essay then defines a learning organization as one that can generate, acquire, and transfer knowledge, adapting its behavior based on new insights, focusing on team learning, communication, and continuous growth. It underscores the importance of managers in fostering a learning environment and the role of leaders in motivating employees. Finally, the essay distinguishes between organizational learning, which focuses on experience and daily activities, and learning organizations, which emphasize enhancing employee skills and talents, highlighting their different focuses on outcomes versus processes and purpose-setting versus performance-based cultures.
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Business Management
BMP6004
Learning & Development
Critical evaluation of the difference
between organizational learning and a
learning organization
1
BMP6004
Learning & Development
Critical evaluation of the difference
between organizational learning and a
learning organization
1
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Table of Contents
Introduction...................................................................................................................3
An Explanation of organizational learning ...............................................................3
An Explanation of learning organization...................................................................5
Difference between organizational learning and a learning organization ...............8
Conclusion....................................................................................................................9
References..................................................................................................................10
2
Introduction...................................................................................................................3
An Explanation of organizational learning ...............................................................3
An Explanation of learning organization...................................................................5
Difference between organizational learning and a learning organization ...............8
Conclusion....................................................................................................................9
References..................................................................................................................10
2

Introduction
Learning is one of the most important perspective which is used in order to
developing understanding about various concepts related to learning that helps an
organization grow in more effective way. Through learning various important
elements needed for organization's growth is handled more effectively. Also
organizational learning and learning organization differ in a way that organizational
learning deals with process of organization and learning organization is based upon
all over working of an organization. These perspective are important as they tend to
make knowledge attained upon organizational benefit achieved in more effective
way. Organizational learning and learning organization makes organization deal with
problems existing within an business environment. Scope of learning is wider as it
make organization accomplish goals and objectives more effectively. Nature is
dynamic as it tends to impact organizations working. In this file things covered is
based upon organization learning and learning organization.
An Explanation of organizational learning
Organizational learning means the process which is based upon creating,
retaining and transferring knowledge within organization. This helps over making
organization improve over time by gaining experience making knowledge to be
formed. The knowledge is developed over broader perspective helping in creating,
retaining and transferring of knowledge within an organization. Learning experience
creates knowledge about better organizational view point. There are certain
elements of learning which are individual, group, organizational, and inter
organizational (MEDAKOVIĆ and VASKOVIĆ, 2015). The most common way of
measuring organizational learning is based over curving relationship by showing
organizational procedures over product and services through which productivity,
efficiency, reliability and quality of production is improved with better outcomes.
Organizational learning is based upon individual's proficiency, improvement of
organization technology with structure, routines and methods with coordination.
Organizational learning happens over functional experiences within an organization
allowing organization to stay competitive within changing environment .
Organizational learning process improves by increasing efficiency, accuracy, and
profits. Also in this various aspects related to particular project deal upon.
3
Learning is one of the most important perspective which is used in order to
developing understanding about various concepts related to learning that helps an
organization grow in more effective way. Through learning various important
elements needed for organization's growth is handled more effectively. Also
organizational learning and learning organization differ in a way that organizational
learning deals with process of organization and learning organization is based upon
all over working of an organization. These perspective are important as they tend to
make knowledge attained upon organizational benefit achieved in more effective
way. Organizational learning and learning organization makes organization deal with
problems existing within an business environment. Scope of learning is wider as it
make organization accomplish goals and objectives more effectively. Nature is
dynamic as it tends to impact organizations working. In this file things covered is
based upon organization learning and learning organization.
An Explanation of organizational learning
Organizational learning means the process which is based upon creating,
retaining and transferring knowledge within organization. This helps over making
organization improve over time by gaining experience making knowledge to be
formed. The knowledge is developed over broader perspective helping in creating,
retaining and transferring of knowledge within an organization. Learning experience
creates knowledge about better organizational view point. There are certain
elements of learning which are individual, group, organizational, and inter
organizational (MEDAKOVIĆ and VASKOVIĆ, 2015). The most common way of
measuring organizational learning is based over curving relationship by showing
organizational procedures over product and services through which productivity,
efficiency, reliability and quality of production is improved with better outcomes.
Organizational learning is based upon individual's proficiency, improvement of
organization technology with structure, routines and methods with coordination.
Organizational learning happens over functional experiences within an organization
allowing organization to stay competitive within changing environment .
Organizational learning process improves by increasing efficiency, accuracy, and
profits. Also in this various aspects related to particular project deal upon.
3

Organizational learning is an important aspect for an organization helping studying
about organization. Through organizational learning process organization is studied
by transferring knowledge over market conditions. This makes employer and
employee learning done over perspective of organization. Under it knowledge is
achieved through proper exposure over ideas to be used within an organization.
Under organizational learning behavioral attributes are understood making needs of
employees understood by an organization. In this learning behavioral patterns are
understood over cognition, routine and behavior of an organization and its
individuals. This is an important aspect over behavior of individuals within an
organization.
Through learning the idea has been launched over creating ideas upon
product making reflection organization within it process helping in making knowledge
attained upon it. These ideas improved creation with innovation upon developing
products making organization develop diversity within its working patterns that
makes improvement possible. This ensures that knowledge is achieved with
transferable perspective(Lee, 2018).
Also organizations knowledge is based over those criteria which evolves
management in more effective way. Through organizational process learning
become more effective in nature making learning to be more effective. In this
organizational learning takes place when people interact over solving problems. Also
there are key aspect which are covered within an organization learning theory over
creating knowledge and using for solving internal conflicts of organization.
Organizational learning theory majorly stress upon importance making development
done over learning culture in an organization. The theory helps an organization over
developing culture in more effective way. Also learning culture improves within an
organization making better learning facility developed within an organization.
Through learning facility employees are encouraged in order to make business run in
more effective way as per process applied. The importance hold by organizational
learning over showing benefits occurring within organizational development with
learning culture. It helps an organization by increasing job satisfaction with
productivity profit and efficiency within employees. Learning makes high rate of
turnover and leaders develop better leadership within an organization. It enhances
adaptability within an organization towards concepts understood more effectively.
Learning culture makes time and resource to be developed with learning culture
4
about organization. Through organizational learning process organization is studied
by transferring knowledge over market conditions. This makes employer and
employee learning done over perspective of organization. Under it knowledge is
achieved through proper exposure over ideas to be used within an organization.
Under organizational learning behavioral attributes are understood making needs of
employees understood by an organization. In this learning behavioral patterns are
understood over cognition, routine and behavior of an organization and its
individuals. This is an important aspect over behavior of individuals within an
organization.
Through learning the idea has been launched over creating ideas upon
product making reflection organization within it process helping in making knowledge
attained upon it. These ideas improved creation with innovation upon developing
products making organization develop diversity within its working patterns that
makes improvement possible. This ensures that knowledge is achieved with
transferable perspective(Lee, 2018).
Also organizations knowledge is based over those criteria which evolves
management in more effective way. Through organizational process learning
become more effective in nature making learning to be more effective. In this
organizational learning takes place when people interact over solving problems. Also
there are key aspect which are covered within an organization learning theory over
creating knowledge and using for solving internal conflicts of organization.
Organizational learning theory majorly stress upon importance making development
done over learning culture in an organization. The theory helps an organization over
developing culture in more effective way. Also learning culture improves within an
organization making better learning facility developed within an organization.
Through learning facility employees are encouraged in order to make business run in
more effective way as per process applied. The importance hold by organizational
learning over showing benefits occurring within organizational development with
learning culture. It helps an organization by increasing job satisfaction with
productivity profit and efficiency within employees. Learning makes high rate of
turnover and leaders develop better leadership within an organization. It enhances
adaptability within an organization towards concepts understood more effectively.
Learning culture makes time and resource to be developed with learning culture
4
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helping in learning about competitive environment of an organization. This increases
ability to react quickly over fast changing market condition making learning more
important. An organization embraces lessons which are learned over forming failure
and studies over its own process organizing more knowledge over practices making
adaptability take place by creating environment where all employees teacher and
students make equal exchange of information done by allowing contribution done in
sustainable way. Also learning makes an organization develop all kinds of
perspective used by an organization for forming better structure making knowledge
increased about management more effectively (Hollensen and Opresnik, 2015).
Through creating learning environment all employee and teacher makes equal
exchange of information done for making contribution done with sustainable
approach. Learning is one of most important part of organizations growth helping in
adapting various perspectives for making organizations growth possible in right
direction. Learning environment is one of the most effective part which helps over
developing better learning facility making organization achieve goals in more
effective way. Organizational learning through its characteristics like information
accessibility, emphasize over valued learning, mistakes and failures are not
punished and constant learning is able to provide wider view for an organization
helping over making credibility maintained within working of organization. Through
organizational learning proper process is developed within an organization in relation
to training programs which makes employees understand their value within an
organization. Organizational learning enhances perfection within working of
employees. Strategies of organizational learning is committed upon implementing
corporate training enabling measurement over specific objective set by an
organization for its constant development.
An Explanation of learning organization
A learning organization is one that can generate, acquire, and transfer
knowledge, as well as change its behavior in response to new information and
insights. The definition is based over learning occurring upon differences taking
place within organization. Learning organization makes knowledge used within
business working and makes new aims formed for faster organizational
development. Learning organizations encompass structure that facilitates group
learning like boundary crossing and openness. This is part of team learning which
5
ability to react quickly over fast changing market condition making learning more
important. An organization embraces lessons which are learned over forming failure
and studies over its own process organizing more knowledge over practices making
adaptability take place by creating environment where all employees teacher and
students make equal exchange of information done by allowing contribution done in
sustainable way. Also learning makes an organization develop all kinds of
perspective used by an organization for forming better structure making knowledge
increased about management more effectively (Hollensen and Opresnik, 2015).
Through creating learning environment all employee and teacher makes equal
exchange of information done for making contribution done with sustainable
approach. Learning is one of most important part of organizations growth helping in
adapting various perspectives for making organizations growth possible in right
direction. Learning environment is one of the most effective part which helps over
developing better learning facility making organization achieve goals in more
effective way. Organizational learning through its characteristics like information
accessibility, emphasize over valued learning, mistakes and failures are not
punished and constant learning is able to provide wider view for an organization
helping over making credibility maintained within working of organization. Through
organizational learning proper process is developed within an organization in relation
to training programs which makes employees understand their value within an
organization. Organizational learning enhances perfection within working of
employees. Strategies of organizational learning is committed upon implementing
corporate training enabling measurement over specific objective set by an
organization for its constant development.
An Explanation of learning organization
A learning organization is one that can generate, acquire, and transfer
knowledge, as well as change its behavior in response to new information and
insights. The definition is based over learning occurring upon differences taking
place within organization. Learning organization makes knowledge used within
business working and makes new aims formed for faster organizational
development. Learning organizations encompass structure that facilitates group
learning like boundary crossing and openness. This is part of team learning which
5

engages discussion for organization making communication strong and effective with
meaningful outcomes. Also, learning organization focuses upon negative and
positive aspect which makes them generate better structure for its constant growth
within market.
The knowledge of learning organizational concept is often herald as a
universal remedy for organizational triumph in an unpredictable global economy
helping in reducing complication and hesitation of the organizational situation. The
perception of learning organization is becoming additionally important. It has been
justified with statement that is "The speed at which organizations discover learning
and its importance it become source of competitive advantage’’. An organization has
to study to endure and succeed in a continuously altering and indecisive situation. It
relies on its manager to create sound decision base on their acquaintance and skill.
Successful administrative necessitate the organization increasingly improving its
capacity to be taught new behaviors (Flint, Signori and Golicic, 2016). This
organizational knowledge is antagonistic process in the features of swift transform of
an organization. Managers are answerable in this encounter for rising organizational
staff consciousness and aptitude to understand by managing environment present
within an organization. These results in making decision improved with long term
success. The circumstances and system are well planned which leads over making
individuals and groups learn lot of things. Through learning should be shared across
organizations making incorporation done with practices, beliefs, policies, structure,
and culture over learning.
Leader's position helps in studying organization in terms of its design and
techniques for motivating employees. It makes thinking enhanced by accompanying
aid for using dominating intellectual models. The rate of surroundings is based upon
leaders perspectives that lead upon increasing competition making an organization
attain stability within market. The studying of surroundings has created perspectives
which has helped in dominating intellectual models. The surroundings is mainly
based upon leading perspectives by increasing their ability through increasing
personal competencies making destiny within side for making fulfilling achievement
upon various aspects. The concept of studying idealizing and applying various
system developing benefits making organization attain better brand image. These
fundamentals helps upon making organization achieve its goals and objectives.
Studying enterprises study by adding various aspects making managers study over
6
meaningful outcomes. Also, learning organization focuses upon negative and
positive aspect which makes them generate better structure for its constant growth
within market.
The knowledge of learning organizational concept is often herald as a
universal remedy for organizational triumph in an unpredictable global economy
helping in reducing complication and hesitation of the organizational situation. The
perception of learning organization is becoming additionally important. It has been
justified with statement that is "The speed at which organizations discover learning
and its importance it become source of competitive advantage’’. An organization has
to study to endure and succeed in a continuously altering and indecisive situation. It
relies on its manager to create sound decision base on their acquaintance and skill.
Successful administrative necessitate the organization increasingly improving its
capacity to be taught new behaviors (Flint, Signori and Golicic, 2016). This
organizational knowledge is antagonistic process in the features of swift transform of
an organization. Managers are answerable in this encounter for rising organizational
staff consciousness and aptitude to understand by managing environment present
within an organization. These results in making decision improved with long term
success. The circumstances and system are well planned which leads over making
individuals and groups learn lot of things. Through learning should be shared across
organizations making incorporation done with practices, beliefs, policies, structure,
and culture over learning.
Leader's position helps in studying organization in terms of its design and
techniques for motivating employees. It makes thinking enhanced by accompanying
aid for using dominating intellectual models. The rate of surroundings is based upon
leaders perspectives that lead upon increasing competition making an organization
attain stability within market. The studying of surroundings has created perspectives
which has helped in dominating intellectual models. The surroundings is mainly
based upon leading perspectives by increasing their ability through increasing
personal competencies making destiny within side for making fulfilling achievement
upon various aspects. The concept of studying idealizing and applying various
system developing benefits making organization attain better brand image. These
fundamentals helps upon making organization achieve its goals and objectives.
Studying enterprises study by adding various aspects making managers study over
6

developing system in order to study about various system making organization
achieve its learning with more effectiveness. The capacity of enterprises is measured
by using various system of studying all kinds of management aspects by
acknowledging diversity with creativity which makes innovation attain within
organizational policies and working patterns. In order to make sure that learning is
an important aspect for an organization makes structure developed more effectively
bounded with objects. The studying enterprise makes structure improved with overall
performance with diverse functions. In this legal enterprises principles are formed
over observing various kinds of organizational structure developed more effectively.
As per operations of business learning makes development done in both theoretical
and practical work. This is based upon forming better interrelationship in order to
makes diverse performance improved upon equal efforts put by an organization. As
per the improvement of structures various kinds of perspective is required to be
learned by am organization which makes an organization more effective in nature.
Through improving quality of skill learning employee are able to work upon various
perspectives making an organization achieved growth within market(Elshiewy, Guhl
and Boztug, 2017). Team studying is the buildup of man or woman studying. The
benefit of crew or shared studying is that personnel develop quicker and the
enterprise's problem-fixing potential improves because of higher get right of entry to
to information and expertise. Structures in a studying enterprise facilitate crew
studying via capabilities which include boundary crossing and openness. Individuals
ought to interact in communicate and dialogue as a part of crew studying. As a
result, crew individuals ought to domesticate open communication, shared meaning,
and shared comprehension. A studying enterprise generally has exceptional
information control systems that allow information creation, acquisition,
dissemination, and implementation withinside the enterprise. Organizations ought to
research and reply to modifications quick which will be successful. They discover
ways to efficaciously task traditional wisdom, control the information base of the
enterprise, and impact the preferred modifications. All individuals of the enterprise
take an energetic position in figuring out and resolving work-associated issues.
Employees in a studying enterprise exercise information control.
7
achieve its learning with more effectiveness. The capacity of enterprises is measured
by using various system of studying all kinds of management aspects by
acknowledging diversity with creativity which makes innovation attain within
organizational policies and working patterns. In order to make sure that learning is
an important aspect for an organization makes structure developed more effectively
bounded with objects. The studying enterprise makes structure improved with overall
performance with diverse functions. In this legal enterprises principles are formed
over observing various kinds of organizational structure developed more effectively.
As per operations of business learning makes development done in both theoretical
and practical work. This is based upon forming better interrelationship in order to
makes diverse performance improved upon equal efforts put by an organization. As
per the improvement of structures various kinds of perspective is required to be
learned by am organization which makes an organization more effective in nature.
Through improving quality of skill learning employee are able to work upon various
perspectives making an organization achieved growth within market(Elshiewy, Guhl
and Boztug, 2017). Team studying is the buildup of man or woman studying. The
benefit of crew or shared studying is that personnel develop quicker and the
enterprise's problem-fixing potential improves because of higher get right of entry to
to information and expertise. Structures in a studying enterprise facilitate crew
studying via capabilities which include boundary crossing and openness. Individuals
ought to interact in communicate and dialogue as a part of crew studying. As a
result, crew individuals ought to domesticate open communication, shared meaning,
and shared comprehension. A studying enterprise generally has exceptional
information control systems that allow information creation, acquisition,
dissemination, and implementation withinside the enterprise. Organizations ought to
research and reply to modifications quick which will be successful. They discover
ways to efficaciously task traditional wisdom, control the information base of the
enterprise, and impact the preferred modifications. All individuals of the enterprise
take an energetic position in figuring out and resolving work-associated issues.
Employees in a studying enterprise exercise information control.
7
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Difference between organizational learning and a learning
organization
The number one difference among organizational getting to know and getting
to know company is that organizational getting to know makes a specialty of getting
to know via enjoy and understanding won from every day sports, while getting to
know corporations attention on getting to know to enhance personnel' abilities and
talents. Organization should lead upon making personal and primary targets
achieved which is based upon totally enjoying and understanding advantage upon
every day activities of sports leading upon enhancing conditions of an organization.
The construction of an organization make enterprise attain stability with
development. This makes an organization know about shaping an organization for
addressing and shaping organization by improving capacity by advancing capacity of
growth for an organization. It helps in dealing with condition of an organization in
better manner(Behrenz, Delander and Månsso, 2016). This is the number one
difference among organizational getting to know and getting to know corporations.
Another difference among organizational getting to know and getting to know
company is that organizational getting to know makes a specialist of effects and
accomplishments, while getting to know company makes a specialty of procedures
and goals. Furthermore, organizational getting to know lifestyle leans closer to
purpose placing and achievement, while getting to know company lifestyle is extra
performance-primarily based totally. As per the organizational specialty which is
based upon understanding and enjoying various advantages over every day sports
activities. In relation over learning organizations leads over enhancing personal
advantages upon steps. In context of learning organization requires upon improving
personal skills and abilities with talents. The one major difference over organizational
specialties through improving abilities and talents. There exist difference within
organizations learning and learning organization. Further, organizational structure
requires to attain various kinds of perspectives that lead upon developing
organizational with over all preferences. Also learning increases organizations
competitive edge with flexibility(Aaboen and et. al., 2017). In order to develop
expertise within various sectors potential is developed upon learning capabilities
through short choice making research enhanced more effectively with perseverance.
Employees of an organization leads over exercising various development
perspectives which makes conditions developed in order to improve learning
8
organization
The number one difference among organizational getting to know and getting
to know company is that organizational getting to know makes a specialty of getting
to know via enjoy and understanding won from every day sports, while getting to
know corporations attention on getting to know to enhance personnel' abilities and
talents. Organization should lead upon making personal and primary targets
achieved which is based upon totally enjoying and understanding advantage upon
every day activities of sports leading upon enhancing conditions of an organization.
The construction of an organization make enterprise attain stability with
development. This makes an organization know about shaping an organization for
addressing and shaping organization by improving capacity by advancing capacity of
growth for an organization. It helps in dealing with condition of an organization in
better manner(Behrenz, Delander and Månsso, 2016). This is the number one
difference among organizational getting to know and getting to know corporations.
Another difference among organizational getting to know and getting to know
company is that organizational getting to know makes a specialist of effects and
accomplishments, while getting to know company makes a specialty of procedures
and goals. Furthermore, organizational getting to know lifestyle leans closer to
purpose placing and achievement, while getting to know company lifestyle is extra
performance-primarily based totally. As per the organizational specialty which is
based upon understanding and enjoying various advantages over every day sports
activities. In relation over learning organizations leads over enhancing personal
advantages upon steps. In context of learning organization requires upon improving
personal skills and abilities with talents. The one major difference over organizational
specialties through improving abilities and talents. There exist difference within
organizations learning and learning organization. Further, organizational structure
requires to attain various kinds of perspectives that lead upon developing
organizational with over all preferences. Also learning increases organizations
competitive edge with flexibility(Aaboen and et. al., 2017). In order to develop
expertise within various sectors potential is developed upon learning capabilities
through short choice making research enhanced more effectively with perseverance.
Employees of an organization leads over exercising various development
perspectives which makes conditions developed in order to improve learning
8

organizations. Through enhancing abilities an organization is able to develop better
workforce which make situation deal with more effectiveness.
The major issues that has been faced by organizations is based upon COVID
19 pandemic and Brexit which impacted the growth of organizations. Under COVID
19 pandemic operations were not performed on large scale which made the
traditional system of performing business collapse. So, business organizations were
forced to shift towards digital platforms which made difficulties in conducting
operations on large scale. Since Brexit was done by UK government which
increased complexity within its organizational structure making difficult for
organization to adapt changes made within corporate law. Both Brexit and COVID 19
increased challenge for business organizations with organization learning and
learning organization.
Conclusion
From the above discussion it can be concluded that organizational learning
and learning organization are important part of organization’s growth as they help in
delivering better output in relation to process followed by them. In organization
development is main aim of these concepts. Further, they help upon managing
internal and external working of organization by developing employee’s stability
within them. These concepts have been discussed in detail within above report
making organization enhance its capacity to grow. In then end difference between
two concepts has been discussed in more effective way making organization over all
improvement possible with its stakeholder’s consistency.
9
workforce which make situation deal with more effectiveness.
The major issues that has been faced by organizations is based upon COVID
19 pandemic and Brexit which impacted the growth of organizations. Under COVID
19 pandemic operations were not performed on large scale which made the
traditional system of performing business collapse. So, business organizations were
forced to shift towards digital platforms which made difficulties in conducting
operations on large scale. Since Brexit was done by UK government which
increased complexity within its organizational structure making difficult for
organization to adapt changes made within corporate law. Both Brexit and COVID 19
increased challenge for business organizations with organization learning and
learning organization.
Conclusion
From the above discussion it can be concluded that organizational learning
and learning organization are important part of organization’s growth as they help in
delivering better output in relation to process followed by them. In organization
development is main aim of these concepts. Further, they help upon managing
internal and external working of organization by developing employee’s stability
within them. These concepts have been discussed in detail within above report
making organization enhance its capacity to grow. In then end difference between
two concepts has been discussed in more effective way making organization over all
improvement possible with its stakeholder’s consistency.
9

References
Books and Journals
Aaboen, L. and et. al., 2017. Introduction: Starting Up in Business Networks—Why
Relationships Matter in Entrepreneurship. In Starting Up in Business
Networks (pp. 1-16). Palgrave Macmillan, London.
Behrenz, L., Delander, L. and Månsson, J., 2016. Is starting a business a
sustainable way out of unemployment? Treatment effects of the Swedish
start-up subsidy. Journal of Labor Research. 37(4). pp.389-411.
Elshiewy, O., Guhl, D. and Boztug, Y., 2017. Multinomial logit models in marketing-
from fundamentals to state-of-the-art. Marketing ZFP. 39(3). pp.32-49.
Flint, D.J., Signori, P. and Golicic, S.L., 2016. Brand Management Fundamentals. In
Contemporary Wine Marketing and Supply Chain Management (pp. 97-115).
Palgrave Macmillan, New York.
Hollensen, S. and Opresnik, M.O., 2015. Marketing: A relationship perspective.
Vahlen.
Lee, S.Y., 2018. The Effect of Planned Behavior of University Student who
Participates in Education for Starting Agricultural Business on
Entrepreneurship and Will to Start the Business. Asia-Pacific Journal of
Business Venturing and Entrepreneurship. 13(1). pp.145-155.
MEDAKOVIĆ, V. and VASKOVIĆ, S., 2015. STARTING A BUSINESS IN
CONNECTION WITH THE USE OF RENEWABLE ENERGY SOURCES.
Annals of the Faculty of Engineering Hunedoara-International Journal of
Engineering. 13(1).
Meek, J.A., 2015. Nurse Entrepreneur’s Guide to Starting a Business. Clinical Nurse
Specialist. 29(2). pp.78-79.
Shaw, S., 2016. Airline marketing and management. Routledge.
Waheed, A. and et. al., 2017. Is marketing limited to promotional activities? The
concept of marketing: A concise review of the literatur. Asian Development
Policy Review. 5(1). pp.56-69.
Zhao, Z. and Balagué, C., 2015. Designing branded mobile apps: Fundamentals and
recommendations. Business Horizons. 58(3). pp.305-315.
10
Books and Journals
Aaboen, L. and et. al., 2017. Introduction: Starting Up in Business Networks—Why
Relationships Matter in Entrepreneurship. In Starting Up in Business
Networks (pp. 1-16). Palgrave Macmillan, London.
Behrenz, L., Delander, L. and Månsson, J., 2016. Is starting a business a
sustainable way out of unemployment? Treatment effects of the Swedish
start-up subsidy. Journal of Labor Research. 37(4). pp.389-411.
Elshiewy, O., Guhl, D. and Boztug, Y., 2017. Multinomial logit models in marketing-
from fundamentals to state-of-the-art. Marketing ZFP. 39(3). pp.32-49.
Flint, D.J., Signori, P. and Golicic, S.L., 2016. Brand Management Fundamentals. In
Contemporary Wine Marketing and Supply Chain Management (pp. 97-115).
Palgrave Macmillan, New York.
Hollensen, S. and Opresnik, M.O., 2015. Marketing: A relationship perspective.
Vahlen.
Lee, S.Y., 2018. The Effect of Planned Behavior of University Student who
Participates in Education for Starting Agricultural Business on
Entrepreneurship and Will to Start the Business. Asia-Pacific Journal of
Business Venturing and Entrepreneurship. 13(1). pp.145-155.
MEDAKOVIĆ, V. and VASKOVIĆ, S., 2015. STARTING A BUSINESS IN
CONNECTION WITH THE USE OF RENEWABLE ENERGY SOURCES.
Annals of the Faculty of Engineering Hunedoara-International Journal of
Engineering. 13(1).
Meek, J.A., 2015. Nurse Entrepreneur’s Guide to Starting a Business. Clinical Nurse
Specialist. 29(2). pp.78-79.
Shaw, S., 2016. Airline marketing and management. Routledge.
Waheed, A. and et. al., 2017. Is marketing limited to promotional activities? The
concept of marketing: A concise review of the literatur. Asian Development
Policy Review. 5(1). pp.56-69.
Zhao, Z. and Balagué, C., 2015. Designing branded mobile apps: Fundamentals and
recommendations. Business Horizons. 58(3). pp.305-315.
10
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