BookLit Club Vision: Enterprise and Entrepreneurship Presentation

This presentation provides a comprehensive overview of the 'BookLit Club' business venture, addressing the motivation behind its inception, which stems from the declining importance of books and reading in the digital age. It details the feasibility research conducted, covering literary service feasibility, technical aspects, and economic viability. The presentation outlines the services offered, including writing workshops, book meetings, and debates, highlighting potential market opportunities through digital marketing and brand endorsement. It emphasizes the industrial attractiveness of the venture due to its unique approach to literary activities, diverse service range, knowledge enhancement, and skill development. The presentation concludes with the new business vision of creating a wholesome company image, promoting print media importance, and inspiring a rich culture of literariness, referencing academic development and perceptive attitude building. It emphasizes the importance of literature in shaping a civilized society and positions BookLit Club as a means to foster good and productive literary consumption.

ENTERPRISE AND
ENTREPRENEURSHIP

INTRODUCTION
This presentation will include the following:
• Motivation factor
• Conduction of feasibility research
• Provision of service/product details
• Potential market opportunities
• Industrial attractiveness
• New business vision

MOTIVATION FACTOR
• The reason behind kick-starting 'BookLit Club'
business is mainly the fading necessity of
gaining primary knowledge through books.
• The art of reading and writing is not merely a
pastime but it is vital for further career growth in
various fields.
• The increasing use of digitalized channels have
erased the need for libraries, keeping journals
and exploring books.

CONDUCTION OF FEASIBILITY RESEARCH
• Literary service feasibility: The mentioned study of feasibility regarding the service provision of
'BookLit Club' shop platform displays the kinds and categories of elements that this business start-up
will contain like book meets, writing workshops, etc.
• Technical aspect: The proposed business model has been made quite feasible in technical scenario
through the use of several tech-savvy operational methods such as the use of zoom or Google meet
video classes, digital writing workshops, etc.
• Economic feasibility: The amount of financial resources that have undergone in the setting up and
establishment of the new business has been properly analysed keeping in mind that it is not consuming
too much cost of production arrangement and it is also not too costly for people to invest in.

PROVISION OF SERVICE/PRODUCT DETAILS
SERVICE PRODUCTS DETAILS
Writing workshops This service segment will provide a lot of beneficial content training with
diverse writing style tutorials such as creative writing, poetry, etc.
Book meetings This service is quite interesting for bibliophiles who will meet twice a
month to discuss the read books and to share insights with others. This
will take the load off of people who feel tired of their busy and
monotonous routines.
Debates and discussions This service provision is for those people who have a flair of public
speaking. This activity will help them share their thoughts and opinions
to others, open a stage for them to speak and most importantly will take
the load off of their daily monotonous and tired lives.

POTENTIAL MARKET OPPORTUNITIES
• The business proposition of BookLit Club is about catering to the literary,
educational, creative and professional requirements of the target audience.
• Market growth opportunities through digital marketing for the business to perform
in are:
• Expansion of customer range: A user driven approach of diversely inclined groups
• Major focus on social media marketing
• Brand endorsement on various scales
• A captivating tagline

INDUSTRIAL ATTRACTIVENESS
• There are several factors that go into BookLit Club's appealing aspects:
• Its unique approach towards literary activities
• Diverse service range of insightful, fun creativity
• Knowledge enhancement
• Development of reading habit
• Informative fun activities for all age groups
• Skill enhancement – literary and critical thinking

NEW BUSINESS VISION
• To create a wholesome company image
• Dissemination of print media importance
• A singular vision to inspire everyone through a rich
culture of literariness
• Academic development and building perceptive
attitude

CONCLUSION
• From times immemorial it is a known act that the major and dominating role in the making and
shaping of a civilized society is that of a place's literature.
• If the people or citizens themselves are not adept at consuming good and productive literature,
then that nation is deemed far from progressive.
• In light of this the above depicted presentation report has comprehensively analysed the exciting
proposal of a business enterprise of BookLit Club shop portal in both online and offline
platforms.
• The report has holistically covered the motive, feasibility, market opportunities, and vision of the
new business.

REFERENCES
BOOKS AND JOURNALS
• Akhmedova, S.N. and Khudoykulova, M., 2021. Development of Literary Critical Debate Genre. International Journal of Human
Computing Studies. 3(2). pp.187-191.
• Dalborg, C. and von Friedrichs, Y., 2020. The role of business advisers in supporting social entrepreneurship. Social Enterprise
Journal.
• Semenchuk, T., 2022. «BUSINESS INTELLIGENCE» MODERN PARADIGM OF STRATEGIC PLANNING AT THE
ENTERPRISE. cientific Collection «InterConf». (115). pp.19-21.
• Stakić, M.M. and Janković, A.V., 2022. The Role of Literary Texts in Relation to The Development and Respect of The Child’s
Identity. International Journal of Cognitive Research in Science, Engineering and Education:(IJCRSEE). 10(1). pp.107-115.
• Xolmurodov, A., 2022. Theory-basis of literary criteria and norms. ACADEMICIA: An International Multidisciplinary Research
Journal. 12(5). pp.453-457.
• Zaika, Y.A., and et.al., 2020. Innovative management methods in terms of the information business environment at the enterprise.
International Journal of Management (IJM). 11(3). pp.529-542.