This report details the strategic plan developed for Boutique Build Australia, a Sydney-based boutique building company. The plan outlines the company's vision, mission, values, and key objectives, emphasizing high-quality homes and customer relationships. It addresses market characteristics, including global economic growth and the importance of technology. Key operational objectives include employing competent staff, promoting work-life balance, and implementing an effective human resource management system. The plan identifies risks such as policy changes, economic downturns, and competition, proposing strategies like continuous communication and diversification. The report also covers operational priorities for the year ahead, resource allocation, and expected company behavior, including stakeholder management and innovation. The assignment brief requires a discussion of business ethics, ethical leadership, leadership styles, employee participation, building trust, work health and safety, and anti-discrimination laws. The provided solution includes these elements, offering a comprehensive overview of leadership and strategic planning within the context of the Boutique Build Australia case study.