This report provides a PESTEL analysis of British Petroleum (BP) to assess the macro environmental factors affecting its global business operations. It examines the political, economic, social, technological, legal, and environmental factors that present both opportunities and threats to BP. The political environment in the UK offers stability, while economic factors provide a strong cash flow. Social factors highlight growth potential, and technological advancements offer opportunities for improved customer service. Legal factors provide a stable framework, and environmental regulations influence resource management. The analysis concludes that a strong understanding of the global macro environment is crucial for BP to navigate challenges and leverage opportunities effectively. Desklib provides access to this and many other solved assignments for students.